Union Cycliste Internationale Audience in Germany
Union Cycliste Internationale has an estimated audience of 677,201 people in Germany. 30.2% are female, 69.8% are male, average age 37.6. Top brand affinities: Mountain biking, Tour de France, SRAM Corporation, Vuelta a España, Livemusic.
Top brand affinities include Mountain biking, Tour de France, SRAM Corporation, with strongest over-indexing on Mountain biking (13.57× the country average). Demographically, the Union Cycliste Internationale audience skews more male with an average age of 37.6, and over-indexes on personality traits such as Sports Activity, Patriotism.
Category: Sports · Type: NGO / Political Party
Demographics of Union Cycliste Internationale fans
| Metric | Value |
|---|---|
| Female | 30.2% |
| Male | 69.8% |
| Average age | 37.6 |
| Estimated audience size | 677,201 |
Audience persona
The typical Union Cycliste Internationale fan in Germany is more male, around 37.6 years old, with strong Sports Activity tendencies and a notable affinity for Mountain biking.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Mountain biking | 13.57× | Sports |
| Tour de France | 16.5× | Sports |
| SRAM Corporation | 13.26× | Cars & Mobility |
| Vuelta a España | 16.52× | Sports |
| Livemusic | 4.56× | Music & Radio |
| Eddy Merckx | 28.15× | Sports |
| Cyclo-cross | 12.6× | Sports |
| Bicycle wheel | 10.02× | Cars & Mobility |
| Alpine skiing | 4.24× | Sports |
| Shimano | 7.6× | Cars & Mobility |
| Local bike shop | 7.12× | Sports |
| Zach Galifianakis | 20× | Movies & TV |
| Western Union | 4.08× | Business & Career |
| Sustainable transport | 6.12× | Cars & Mobility |
| Kawasaki | 5.73× | Cars & Mobility |
| Single track (mountain biking) | 8.64× | Sports |
| Pets | 1.65× | Pets & Animals |
| Automobiles | 1.82× | Cars & Mobility |
| Maxi-Cosi | 7.73× | Kids & Family |
| Bicycle helmet | 6.78× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.58 |
| Patriotism | CONSERVATISM | 1.35 |
| Travelling | THRILL | 1.26 |
| Risk Appetite | THRILL | 1.15 |
| Sustainability | BALANCE | 1.14 |
| Early Adopter Mentality | POWER | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 24.4% |
| Germany | 13.8% |
| Italy | 9.4% |
See Union Cycliste Internationale audiences in other countries
- Union Cycliste Internationale — United States
- Union Cycliste Internationale — United Kingdom
- Union Cycliste Internationale — France
- Union Cycliste Internationale — Italy
- Union Cycliste Internationale — Spain
- Union Cycliste Internationale — Brazil
- Union Cycliste Internationale — Japan
- Union Cycliste Internationale — South Korea
- Union Cycliste Internationale — India
More Sports audiences in Germany
- Bundesagentur für Arbeit (8,888,790)
- Social Democratic Party of Germany (4,131,229)
- Bundestag (2,991,250)
- NATO (2,979,964)
- Bundeswehr (2,360,598)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Union Cycliste Internationale. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.