Rascasse Audience Intelligence

Uyghur language Audience in United States

A data profile of the people who buy, follow and care about Uyghur language in United States — modelled from more than twelve digital signal sources. Uyghur language has an estimated audience of 266,621 people in United States.

#100among Language in United States#13960among Topic in United States#2792in Politics & Society

The average Uyghur language fan in United States is 41.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Sustainable energy, Renewable energy, FedEx, with strongest over-indexing on Sustainable energy (12.26× the country average).

Demographically, the Uyghur language audience skews balanced with an average age of 41.0, and over-indexes on personality traits such as Family Orientation, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Uyghur language fan in United States is balanced, around 41.0 years old, with strong Family Orientation tendencies and a notable affinity for Sustainable energy.

Category: Politics & Society · Type: Topic · Subtype: Language

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Uyghur language profile in United States.

Audience size
267K
in United States
Gender
49.9%♀
50.1% male
Age
41.0
average years
Country rank
#51282
Topic in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Uyghur language fans

49.9% are female, 50.1% are male, average age 41.0.

Fig. 02

Gender split

49.9%
Female
50.1%
Male
Demographic split for Uyghur language audience in United States
MetricValue
Female49.9%
Male50.1%
Average age41.0
Estimated audience size266,621
Fig. 03

Age distribution

Ø 41.0
average years
Age distribution of the Uyghur language audience in United States
Age bracketShare%
16-1919%
20-2917%
30-3916%
40-4920%
50+28%
Fig. 04

Worldwide distribution

4.1%

of the worldwide Uyghur language audience comes from United States.

Worldwide audience distribution share by country for Uyghur language
CountryShare
China23.8%
Vietnam14.8%
India7.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Uyghur language audience in United States is strongest.

Fig. 05

Top regions by affinity

Uyghur language fans by region: top regions in United States
#RegionReachAffinity×
01California~50K1.62×
02Virginia~10K1.51×
03Washington, District of Columbia~1K1.31×
04Massachusetts~7K1.25×
05New York~20K1.22×
06Washington~6K1.17×
07Maryland~5K1.13×
08Alaska<1K1.09×
09Hawaii~1K1.08×
10Vermont<1K1.07×
11North Dakota<1K1.06×
12South Dakota<1K1.04×
13Illinois~9K1.03×
14Oregon~3K1.02×
15Connecticut~3K1.01×
16Rhode Island<1K1.01×
17Montana<1K1.00×
18Delaware<1K1.00×
19Kansas~2K0.99×
20Maine<1K0.99×
21New Jersey~7K0.98×
22West Virginia~1K0.98×
23New Hampshire~1K0.98×
24Texas~20K0.97×
25Colorado~4K0.96×
26Oklahoma~3K0.96×
27Nevada~2K0.96×
28Idaho~1K0.96×
29New Mexico~1K0.96×
30Nebraska~1K0.96×
31Georgia~8K0.95×
32Mississippi~2K0.95×
33Iowa~2K0.95×
34Arkansas~2K0.95×
35Missouri~4K0.94×
36Minnesota~4K0.94×
37Kentucky~3K0.94×
38Utah~2K0.94×
39Pennsylvania~8K0.93×
40North Carolina~7K0.93×
41Indiana~5K0.93×
42Wisconsin~4K0.92×
43Alabama~3K0.92×
44Louisiana~3K0.92×
45Arizona~5K0.91×
46South Carolina~4K0.90×
47Tennessee~5K0.89×
48Florida~20K0.88×
49Michigan~6K0.88×
50Ohio~7K0.87×
Fig. 06

Affinity by region

Affinity by region — Uyghur language, United States
0.87×1.00×1.62×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Uyghur language audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Uyghur language audience
#·InterestCategoryAffinity×
01ExxonMobilCars & Mobility14.83×
02Japan AirlinesTravel & Leisure14.66×
03Sustainable energyHome & Garden12.26×
04Elderly careHealth9.97×
05Renewable energyBusiness & Career8.60×
06Retail bankingBusiness & Career7.38×
07Mineral waterFood & Beverages5.14×
08Weather forecastingHome & Garden4.96×
09LotteryGames4.93×
10Home automationTechnology & Electronics4.88×
11FedExBusiness & Career4.80×
12HypermarketShopping4.80×
13Solar energyHome & Garden4.79×
14InnovationBusiness & Career4.60×
15Non-alcoholic beverageFood & Beverages4.57×
16First class travelTravel & Leisure3.95×
17Microwave ovenHome & Garden3.78×
18Discount storesShopping3.48×
19Mortgage loansBusiness & Career2.70×
20Pizza HutFood & Beverages2.30×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Uyghur language audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Uyghur language audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM5.41×
SustainabilityBALANCE4.06×
Convenience OrientationPREMIUM3.79×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Uyghur language audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.56×
MindfulnessBALANCE0.61×
Healthy LifestyleBALANCE0.67×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Uyghur language have in United States?

Uyghur language has an estimated audience of 266,621 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Uyghur language fans?

49.9% of Uyghur language fans are female, 50.1% are male, with an average age of 41.0 years.

03

Which brands do Uyghur language fans like most?

Uyghur language fans show strongest brand affinity for Sustainable energy (12.26×), Renewable energy (8.6×), and FedEx (4.8×) over the country average.

04

Where do Uyghur language fans live in United States?

Uyghur language fans in United States are most concentrated in California (reach ~50K), Texas (reach ~20K), and New York (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Uyghur language fans also like?

Beyond Uyghur language itself, the audience over-indexes on Renewable energy (8.6×), FedEx (4.8×), Solar energy (4.79×), and Innovation (4.6×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Uyghur language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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