A data profile of the people who buy, follow and care about Viper (TV series) in United States — modelled from more than twelve digital signal sources. Viper (TV series) has an estimated audience of 1,220,681 people in United States.
The average Viper (TV series) fan in United States is 31.9 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include FedEx, Micro Center, Solar energy, with strongest over-indexing on FedEx (5.07× the country average).
Demographically, the Viper (TV series) audience skews more male with an average age of 31.9, and over-indexes on personality traits such as Convenience Orientation, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Viper (TV series) fan in United States is more male, around 31.9 years old, with strong Convenience Orientation tendencies and a notable affinity for FedEx.
The key figures that characterise the Viper (TV series) profile in United States.
25.5% are female, 74.5% are male, average age 31.9.
| Metric | Value |
|---|---|
| Female | 25.5% |
| Male | 74.5% |
| Average age | 31.9 |
| Estimated audience size | 1,220,681 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 41% | |
| 20-29 | 20% | |
| 30-39 | 17% | |
| 40-49 | 13% | |
| 50+ | 9% |
of the worldwide Viper (TV series) audience comes from United States.
| Country | Share |
|---|---|
| United States | 21.5% |
| Germany | 13.3% |
| China | 4.6% |
Where the Viper (TV series) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Texas | ~90K | 1.39× | |
| 02 | California | ~100K | 1.26× | |
| 03 | New Mexico | ~4K | 1.19× | |
| 04 | Arizona | ~20K | 1.18× | |
| 05 | Hawaii | ~4K | 1.17× | |
| 06 | Oklahoma | ~9K | 1.14× | |
| 07 | Illinois | ~30K | 1.13× | |
| 08 | Arkansas | ~7K | 1.13× | |
| 09 | Utah | ~7K | 1.11× | |
| 10 | Florida | ~50K | 1.08× | |
| 11 | Michigan | ~20K | 1.08× | |
| 12 | North Carolina | ~20K | 1.05× | |
| 13 | Washington | ~20K | 1.05× | |
| 14 | Kansas | ~6K | 1.05× | |
| 15 | Louisiana | ~10K | 1.04× | |
| 16 | Kentucky | ~10K | 1.04× | |
| 17 | Nevada | ~7K | 1.04× | |
| 18 | Georgia | ~20K | 1.03× | |
| 19 | Tennessee | ~20K | 1.03× | |
| 20 | Idaho | ~4K | 1.03× | |
| 21 | Alaska | ~2K | 1.03× | |
| 22 | Mississippi | ~6K | 1.02× | |
| 23 | Indiana | ~10K | 1.01× | |
| 24 | Colorado | ~10K | 1.00× | |
| 25 | Alabama | ~10K | 1.00× | |
| 26 | Oregon | ~8K | 1.00× | |
| 27 | West Virginia | ~3K | 0.99× | |
| 28 | South Dakota | ~2K | 0.99× | |
| 29 | North Dakota | ~1K | 0.99× | |
| 30 | Maryland | ~10K | 0.98× | |
| 31 | Nebraska | ~4K | 0.98× | |
| 32 | Iowa | ~6K | 0.97× | |
| 33 | Missouri | ~10K | 0.96× | |
| 34 | Virginia | ~20K | 0.95× | |
| 35 | New York | ~40K | 0.94× | |
| 36 | Pennsylvania | ~20K | 0.94× | |
| 37 | Ohio | ~20K | 0.92× | |
| 38 | Massachusetts | ~10K | 0.92× | |
| 39 | South Carolina | ~10K | 0.92× | |
| 40 | Minnesota | ~10K | 0.92× | |
| 41 | Connecticut | ~7K | 0.92× | |
| 42 | Wisconsin | ~10K | 0.91× | |
| 43 | Montana | ~2K | 0.91× | |
| 44 | New Jersey | ~20K | 0.88× | |
| 45 | New Hampshire | ~3K | 0.88× | |
| 46 | Rhode Island | ~2K | 0.86× | |
| 47 | Maine | ~2K | 0.85× | |
| 48 | Vermont | ~1K | 0.85× | |
| 49 | Delaware | ~2K | 0.84× | |
| 50 | Washington, District of Columbia | ~2K | 0.81× |
The strongest cross-interests of the Viper (TV series) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Micro Center | Shopping | 7.03× | ||
| 02 | FedEx | Business & Career | 5.07× | ||
| 03 | Sustainable energy | Home & Garden | 3.97× | ||
| 04 | Renewable energy | Business & Career | 3.61× | ||
| 05 | Solar energy | Home & Garden | 3.52× | ||
| 06 | Weather forecasting | Home & Garden | 3.06× | ||
| 07 | Discount Tire | Shopping | 3.05× | ||
| 08 | Used Cars | Cars & Mobility | 2.88× | ||
| 09 | First class travel | Travel & Leisure | 2.80× | ||
| 10 | Mortgage loans | Business & Career | 2.32× | ||
| 11 | Vehicle insurance | Cars & Mobility | 2.27× | ||
| 12 | The UPS Store | Shopping | 2.25× | ||
| 13 | Mobile game | Games | 2.08× | ||
| 14 | AutoZone | Cars & Mobility | 2.06× | ||
| 15 | Subway | Food & Beverages | 2.06× | ||
| 16 | United States Postal Service | Business & Career | 1.93× | ||
| 17 | Pizza Hut | Food & Beverages | 1.93× | ||
| 18 | Domino's Pizza | Food & Beverages | 1.78× | ||
| 19 | McDonald's | Food & Beverages | 1.75× | ||
| 20 | Barbecue | Food & Beverages | 1.56× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.76× | |
| Quality Awareness | PREMIUM | 1.69× | |
| Patriotism | CONSERVATISM | 1.66× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.70× | |
| Healthy Lifestyle | BALANCE | 0.71× | |
| Design Affinity | PREMIUM | 0.71× |
Viper (TV series) has an estimated audience of 1,220,681 people in United States, concentrated in California and Texas.
25.5% of Viper (TV series) fans are female, 74.5% are male, with an average age of 31.9 years.
Viper (TV series) fans show strongest brand affinity for FedEx (5.07×), Micro Center (7.03×), and Solar energy (3.52×) over the country average.
Viper (TV series) fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Viper (TV series) itself, the audience over-indexes on Micro Center (7.03×), Solar energy (3.52×), Sustainable energy (3.97×), and Renewable energy (3.61×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Viper (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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