Viper (TV series) Audience in United States

Viper (TV series) has an estimated audience of 733,251 people in United States. 25.5% are female, 74.5% are male, average age 31.9. Top regions: California, Texas, Florida. Top brand affinities: Google Maps, CarGurus, Indeed.com, Capital One, Micro Center.

The average Viper (TV series) fan in United States is 31.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Google Maps, CarGurus, Indeed.com, with strongest over-indexing on Google Maps (4.35× the country average). Demographically, the Viper (TV series) audience skews more male with an average age of 31.9, and over-indexes on personality traits such as Early Adopter Mentality, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Science Fiction & Fantasy

Demographics of Viper (TV series) fans

Demographic split for Viper (TV series) audience in United States
MetricValue
Female25.5%
Male74.5%
Average age31.9
Estimated audience size733,251

Audience persona

The typical Viper (TV series) fan in United States is more male, around 31.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Google Maps.

Top regions in United States

Top regions ranked by reach for Viper (TV series) in United States
RegionReachAffinity
California105,9791.31×
Texas91,2101.45×
Florida56,1501.13×
New York41,1281×
Illinois27,2961.12×
Pennsylvania23,7370.96×
Georgia23,5131.04×
North Carolina23,1611.05×
Michigan21,1911.11×
Ohio20,9000.93×
Arizona18,3061.22×
Virginia17,2900.97×
New Jersey17,0910.92×
Washington15,8131.08×
Tennessee14,9491.02×
Massachusetts14,3010.99×
Maryland12,9901.03×
Indiana12,9560.97×
Colorado11,8101.02×
Missouri11,3170.96×
South Carolina10,4150.94×
Minnesota10,0530.96×
Alabama9,9950.98×
Wisconsin9,8110.89×
Louisiana9,7931.04×
Oklahoma9,1311.12×
Kentucky9,0890.99×
Oregon8,7891.05×
Nevada7,4981.06×
Utah7,1381.09×
Connecticut7,0840.96×
Arkansas6,4841.07×
Kansas6,0921.05×
Iowa6,0371×
Mississippi5,5890.93×
New Mexico4,1461.13×
Hawaii3,8231.21×
Idaho3,7341.02×
Nebraska3,6350.99×
West Virginia3,2120.94×
New Hampshire2,4450.85×
Maine2,1290.81×
Rhode Island1,8860.81×
Washington, District of Columbia1,8620.84×
Montana1,7080.84×
Delaware1,6310.81×
South Dakota1,4920.88×
North Dakota1,4750.98×
Alaska1,4630.93×
Vermont1,0050.78×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Viper (TV series) audience
BrandAffinityCategory
Google Maps4.35×Internet & Social Media
CarGurus6.05×Cars & Mobility
Indeed.com3.68×Business & Career
Capital One3.53×Business & Career
Micro Center6.53×Shopping
Enterprise Rent-A-Car4.59×Cars & Mobility
United States Postal Service2.51×Business & Career
AutoZone2.43×Cars & Mobility
Circle K4.09×Shopping
Aaron Rodgers3.61×Sports
DeviantArt3.67×Internet & Social Media
Jeep Grand Cherokee5.63×Cars & Mobility
Apple Store4.04×Shopping
Google News2.94×News
Beetlejuice2.4×Movies & TV
StubHub4.41×Travel & Leisure
Honda Accord6.85×Cars & Mobility
The UPS Store2.13×Shopping
Bruce Willis3.34×Movies & TV
DuckDuckGo4.16×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Viper (TV series) audience
TraitClusterScore
Early Adopter MentalityPOWER1.42
Need for SecurityCONSERVATISM1.37
Luxury OrientationPREMIUM1.31
Quality AwarenessPREMIUM1.28
IndividualismJOY1.25
Career OrientationPOWER1.25

Worldwide distribution

Worldwide audience distribution share by country for Viper (TV series)
CountryShare
United States16.3%
Brazil5.9%
China5.8%

See Viper (TV series) audiences in other countries

More Science Fiction & Fantasy audiences in United States

Frequently asked questions

How many fans does Viper (TV series) have in United States?

Viper (TV series) has an estimated audience of 733,251 people in United States, concentrated in California and Texas.

What is the gender split and age of Viper (TV series) fans?

25.5% of Viper (TV series) fans are female, 74.5% are male, with an average age of 31.9 years.

Which brands do Viper (TV series) fans like most?

Viper (TV series) fans show strongest brand affinity for Google Maps (4.35×), CarGurus (6.05×), and Indeed.com (3.68×) over the country average.

Where do Viper (TV series) fans live in United States?

Viper (TV series) fans in United States are most concentrated in California (reach 105,979), Texas (reach 91,210), and Florida (reach 56,150). These three regions account for the largest share of the active audience.

What other brands do Viper (TV series) fans also like?

Beyond Viper (TV series) itself, the audience over-indexes on CarGurus (6.05×), Indeed.com (3.68×), Capital One (3.53×), and Micro Center (6.53×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Viper (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.