WDW News Today Audience in United States
WDW News Today has an estimated audience of 347,956 people in United States. 68.0% are female, 32.0% are male, average age 39.3. Top regions: Florida, California, New York. Top brand affinities: Alaska, Minnesota, Justice, Historic site, Nebraska.
The average WDW News Today fan in United States is 39.3 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, California, New York. Top brand affinities include Alaska, Minnesota, Justice, with strongest over-indexing on Alaska (2.17× the country average). Demographically, the WDW News Today audience skews more female with an average age of 39.3, and over-indexes on personality traits such as Early Adopter Mentality, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: Website / Newspaper / Magazine
Demographics of WDW News Today fans
| Metric | Value |
|---|---|
| Female | 68.0% |
| Male | 32.0% |
| Average age | 39.3 |
| Estimated audience size | 347,956 |
Audience persona
The typical WDW News Today fan in United States is more female, around 39.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Alaska.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Florida | 104,194 | 4.42× |
| California | 45,000 | 1.18× |
| New York | 22,952 | 1.18× |
| Pennsylvania | 20,635 | 1.76× |
| Georgia | 19,982 | 1.86× |
| Illinois | 17,380 | 1.5× |
| New Jersey | 14,922 | 1.69× |
| Texas | 14,609 | 0.49× |
| Ohio | 13,877 | 1.29× |
| North Carolina | 12,882 | 1.23× |
| Michigan | 11,186 | 1.23× |
| Indiana | 9,892 | 1.56× |
| Massachusetts | 8,784 | 1.28× |
| South Carolina | 7,441 | 1.42× |
| Maryland | 7,128 | 1.19× |
| Tennessee | 6,719 | 0.96× |
| Alabama | 6,166 | 1.27× |
| Virginia | 5,656 | 0.67× |
| Wisconsin | 5,428 | 1.04× |
| Connecticut | 5,071 | 1.45× |
| Arizona | 4,892 | 0.69× |
| Kentucky | 4,634 | 1.06× |
| Missouri | 4,169 | 0.74× |
| Louisiana | 3,700 | 0.82× |
| Utah | 3,545 | 1.14× |
| Washington | 3,467 | 0.5× |
| Minnesota | 3,386 | 0.68× |
| Colorado | 3,240 | 0.59× |
| Oregon | 3,233 | 0.81× |
| Nevada | 2,493 | 0.74× |
| West Virginia | 1,985 | 1.23× |
| Oklahoma | 1,927 | 0.5× |
| Maine | 1,914 | 1.54× |
| Mississippi | 1,781 | 0.62× |
| Nebraska | 1,469 | 0.84× |
| Kansas | 1,463 | 0.53× |
| Arkansas | 1,417 | 0.49× |
| Iowa | 1,353 | 0.47× |
| New Hampshire | 1,322 | 0.96× |
| Rhode Island | 1,146 | 1.03× |
| Idaho | 1,045 | 0.6× |
| New Mexico | 908 | 0.52× |
| Delaware | 784 | 0.82× |
| Hawaii | 771 | 0.52× |
| North Dakota | 662 | 0.93× |
| Montana | 456 | 0.47× |
| South Dakota | 424 | 0.53× |
| Washington, District of Columbia | 397 | 0.38× |
| Vermont | 346 | 0.57× |
| Alaska | 308 | 0.41× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Alaska | 2.17× | Travel & Leisure |
| Minnesota | 1.84× | Travel & Leisure |
| Justice | 2.25× | Politics & Society |
| Historic site | 3.08× | Arts & Culture |
| Nebraska | 1.57× | Travel & Leisure |
| Saving | 1.66× | Business & Career |
| Fairy godmother | 4.08× | Literature |
| Atkins diet | 2.81× | Health |
| Sinaloa | 1.97× | Travel & Leisure |
| JDSU | 1.54× | Business & Career |
| Mothercare | 1.63× | Kids & Family |
| Google Analytics | 2.38× | Internet & Social Media |
| Home staging | 2.52× | Home & Garden |
| Goop | 2.43× | Internet & Social Media |
| Governor of Michigan | 3.35× | Politics & Society |
| Kerala | 2.96× | Travel & Leisure |
| Necktie | 2.15× | Fashion & Accessoires |
| Elsword | 6.71× | Games |
| Rajasthan | 6.71× | Travel & Leisure |
| Gran Torino | 2.67× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.45 |
| Extroversion | THRILL | 1.27 |
| Urban Lifestyle | OPEN | 1.21 |
| Quality Awareness | PREMIUM | 1.19 |
| Community Orientation | OPEN | 1.15 |
| Travelling | THRILL | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 86.8% |
| United Kingdom | 8.7% |
| China | 0.7% |
See WDW News Today audiences in other countries
More Travel & Leisure audiences in United States
Frequently asked questions
How many fans does WDW News Today have in United States?
WDW News Today has an estimated audience of 347,956 people in United States, concentrated in Florida and California.
What is the gender split and age of WDW News Today fans?
68.0% of WDW News Today fans are female, 32.0% are male, with an average age of 39.3 years.
Which brands do WDW News Today fans like most?
WDW News Today fans show strongest brand affinity for Alaska (2.17×), Minnesota (1.84×), and Justice (2.25×) over the country average.
Where do WDW News Today fans live in United States?
WDW News Today fans in United States are most concentrated in Florida (reach 104,194), California (reach 45,000), and New York (reach 22,952). These three regions account for the largest share of the active audience.
What other brands do WDW News Today fans also like?
Beyond WDW News Today itself, the audience over-indexes on Minnesota (1.84×), Justice (2.25×), Historic site (3.08×), and Nebraska (1.57×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for WDW News Today. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.