Rascasse Audience Intelligence

Web hosting Audience in United States

A data profile of the people who buy, follow and care about Web hosting in United States — modelled from more than twelve digital signal sources. Web hosting has an estimated audience of 7,613,182 people in United States.

#2848among Topic in United States#442in Business & Career

The average Web hosting fan in United States is 40.5 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Banking, Outdoors, Online banking, with strongest over-indexing on Banking (1.62× the country average).

Demographically, the Web hosting audience skews balanced with an average age of 40.5, and over-indexes on personality traits such as Travelling, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Web hosting fan in United States is balanced, around 40.5 years old, with strong Travelling tendencies and a notable affinity for Banking.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Web hosting profile in United States.

Audience size
7.6M
in United States
Gender
46.5%♀
53.5% male
Age
40.5
average years
Country rank
#4668
Topic in United States
Fig. 01

Search interest · 12-month trend

+754%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Web hosting fans

46.5% are female, 53.5% are male, average age 40.5.

Fig. 02

Gender split

46.5%
Female
53.5%
Male
Demographic split for Web hosting audience in United States
MetricValue
Female46.5%
Male53.5%
Average age40.5
Estimated audience size7,613,182
Fig. 03

Age distribution

Ø 40.5
average years
Age distribution of the Web hosting audience in United States
Age bracketShare%
16-1915%
20-2920%
30-3921%
40-4922%
50+22%
Fig. 04

Worldwide distribution

11.5%

of the worldwide Web hosting audience comes from United States.

Worldwide audience distribution share by country for Web hosting
CountryShare
United States11.5%
Japan6.4%
India4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Web hosting audience in United States is strongest.

Fig. 05

Top regions by affinity

Web hosting fans by region: top regions in United States
#RegionReachAffinity×
01Colorado~200K2.06×
02Idaho~50K1.33×
03Wyoming~10K1.31×
04Missouri~100K1.16×
05Washington~200K1.12×
06Kansas~70K1.12×
07Florida~600K1.10×
08Oregon~100K1.10×
09Utah~70K1.10×
10Washington, District of Columbia~30K1.10×
11Georgia~300K1.08×
12Oklahoma~90K1.06×
13California~900K1.05×
14Arizona~200K1.05×
15Texas~700K1.04×
16South Carolina~100K1.04×
17North Carolina~200K1.03×
18Tennessee~200K1.02×
19Maine~30K1.02×
20Ohio~200K1.01×
21Alabama~100K1.01×
22New Hampshire~30K1.01×
23South Dakota~20K1.01×
24Alaska~20K1.00×
25Indiana~100K0.99×
26Montana~20K0.99×
27Iowa~60K0.98×
28New York~400K0.97×
29Michigan~200K0.97×
30Connecticut~70K0.96×
31Nevada~70K0.96×
32Louisiana~90K0.95×
33Kentucky~90K0.95×
34North Dakota~10K0.95×
35Maryland~100K0.93×
36Virginia~200K0.92×
37Nebraska~30K0.92×
38West Virginia~30K0.92×
39Rhode Island~20K0.92×
40New Jersey~200K0.91×
41Pennsylvania~200K0.90×
42Mississippi~60K0.90×
43New Mexico~30K0.89×
44Illinois~200K0.88×
45Arkansas~50K0.87×
46Wisconsin~100K0.86×
47Minnesota~90K0.85×
48Massachusetts~100K0.83×
49Delaware~20K0.82×
50Hawaii~20K0.72×
Fig. 06

Affinity by region

Affinity by region — Web hosting, United States
0.72×1.00×2.06×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Web hosting audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Web hosting audience
#·InterestCategoryAffinity×
01Dead Poet SocietyMusic & Radio5.14×
02CitizenMusic & Radio3.54×
03Online bankingBusiness & Career3.13×
04Search engine optimizationBusiness & Career2.93×
05OutdoorsTravel & Leisure2.76×
06Email marketingBusiness & Career2.67×
07Web designBusiness & Career2.55×
08DeviantArtInternet & Social Media2.29×
09CreamFood & Beverages2.13×
10Social media marketingBusiness & Career2.08×
11Folk musicMusic & Radio1.94×
12EuropeTravel & Leisure1.87×
13Free softwareTechnology & Electronics1.77×
14NightlifeArts & Culture1.74×
15BuildingHome & Garden1.73×
16YouTube MusicInternet & Social Media1.72×
17AviationBusiness & Career1.70×
18Digital marketingBusiness & Career1.69×
197-ElevenShopping1.65×
20BankingBusiness & Career1.62×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Web hosting audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Web hosting audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL1.21×
Price SensitivityPREMIUM1.21×
Luxury OrientationPREMIUM1.21×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Web hosting audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.95×
Quality AwarenessPREMIUM0.95×
Convenience OrientationPREMIUM0.97×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Web hosting have in United States?

Web hosting has an estimated audience of 7,613,182 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Web hosting fans?

46.5% of Web hosting fans are female, 53.5% are male, with an average age of 40.5 years.

03

Which brands do Web hosting fans like most?

Web hosting fans show strongest brand affinity for Banking (1.62×), Outdoors (2.76×), and Online banking (3.13×) over the country average.

04

Where do Web hosting fans live in United States?

Web hosting fans in United States are most concentrated in California (reach ~900K), Texas (reach ~700K), and Florida (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do Web hosting fans also like?

Beyond Web hosting itself, the audience over-indexes on Outdoors (2.76×), Online banking (3.13×), Web design (2.55×), and Dead Poet Society (5.14×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in United States

See Web hosting audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Web hosting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →