Winter Park, Florida Audience in United States
Winter Park, Florida has an estimated audience of 1,428,979 people in United States. 63.2% are female, 36.8% are male, average age 39.6. Top brand affinities: Capital One, Google Maps, Indeed.com, Circle K, CarGurus.
Top brand affinities include Capital One, Google Maps, Indeed.com, with strongest over-indexing on Capital One (14.46× the country average). Demographically, the Winter Park, Florida audience skews more female with an average age of 39.6, and over-indexes on personality traits such as Community Orientation, Family Orientation.
Category: Travel & Leisure · Type: POI · Subtype: Department store
Demographics of Winter Park, Florida fans
| Metric | Value |
|---|---|
| Female | 63.2% |
| Male | 36.8% |
| Average age | 39.6 |
| Estimated audience size | 1,428,979 |
Audience persona
The typical Winter Park, Florida fan in United States is more female, around 39.6 years old, with strong Community Orientation tendencies and a notable affinity for Capital One.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Capital One | 14.46× | Business & Career |
| Google Maps | 12.14× | Internet & Social Media |
| Indeed.com | 9.6× | Business & Career |
| Circle K | 15.86× | Shopping |
| CarGurus | 12.99× | Cars & Mobility |
| DeviantArt | 15.2× | Internet & Social Media |
| AccuWeather | 12.94× | Home & Garden |
| Khan Academy | 16.51× | Business & Career |
| Bruce Willis | 13.55× | Movies & TV |
| Beetlejuice | 8.63× | Movies & TV |
| Diane Keaton | 10.97× | Movies & TV |
| Aaron Rodgers | 11.3× | Sports |
| Kendra Scott | 18.17× | Fashion & Accessoires |
| ICloud | 16.06× | Technology & Electronics |
| Mandy Moore | 26.53× | Music & Radio |
| Enterprise Rent-A-Car | 10.22× | Cars & Mobility |
| Google News | 9.16× | News |
| Milo Ventimiglia | 27.63× | Movies & TV |
| Catherine Zeta-Jones | 16.69× | Movies & TV |
| Harrison Ford | 15.51× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.5 |
| Family Orientation | CONSERVATISM | 1.44 |
| Spirituality | BALANCE | 1.39 |
| Career Orientation | POWER | 1.37 |
| Travelling | THRILL | 1.34 |
| Patriotism | CONSERVATISM | 1.32 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 73.6% |
| United Kingdom | 4.9% |
| Australia | 3.7% |
See Winter Park, Florida audiences in other countries
More Department store audiences in United States
- Macy's (79,019,110)
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- Micro Center (14,529,596)
- Liberty (14,134,319)
- Cleveland (14,108,523)
How to read this data
Audience size is the estimated number of people in United States who actively search for Winter Park, Florida. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.