Yu Darvish Audience in United States

Yu Darvish logo

Yu Darvish has an estimated audience of 828,658 people in United States. 24.2% are female, 75.8% are male, average age 39.2. Top regions: California, Texas, New York. Top brand affinities: Product design, Progressive rock, Arrietty, Emperor Entertainment Group, Combat sport.

The average Yu Darvish fan in United States is 39.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Product design, Progressive rock, Arrietty, with strongest over-indexing on Product design (3.46× the country average). Demographically, the Yu Darvish audience skews more male with an average age of 39.2, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Baseball

Demographics of Yu Darvish fans

Demographic split for Yu Darvish audience in United States
MetricValue
Female24.2%
Male75.8%
Average age39.2
Estimated audience size828,658

Audience persona

The typical Yu Darvish fan in United States is more male, around 39.2 years old, with strong Luxury Orientation tendencies and a notable affinity for Product design.

Top regions in United States

Top regions ranked by reach for Yu Darvish in United States
RegionReachAffinity
California353,7093.88×
Texas83,3231.17×
New York69,1651.49×
Florida43,0880.77×
Illinois40,7041.47×
Pennsylvania31,1651.12×
New Jersey31,0051.47×
Arizona26,0631.54×
Ohio22,8460.89×
Georgia21,7950.85×
Massachusetts19,6461.2×
Washington19,1691.15×
North Carolina18,9330.76×
Virginia17,9710.89×
Michigan16,6280.77×
Indiana16,3201.08×
Maryland14,7541.04×
Missouri12,5090.94×
Tennessee12,4590.75×
Nevada11,4781.43×
Colorado11,3880.87×
Wisconsin10,9480.88×
Hawaii10,9483.07×
Oregon9,9781.05×
Connecticut9,5671.15×
Minnesota9,0400.76×
South Carolina7,9680.64×
Kentucky7,8040.75×
Louisiana7,2520.68×
Alabama6,4380.56×
Oklahoma6,0090.65×
Iowa5,7970.85×
Utah5,6620.76×
Kansas4,8730.75×
Washington, District of Columbia4,2541.71×
Arkansas4,1440.61×
Mississippi3,6000.53×
New Mexico3,3410.8×
Idaho3,3400.8×
Nebraska2,9630.71×
New Hampshire2,3840.73×
Rhode Island2,2490.85×
Maine2,1860.74×
West Virginia2,0810.54×
Delaware1,8160.79×
Montana1,7040.74×
South Dakota1,2140.63×
Vermont1,2020.83×
Alaska1,0330.58×
North Dakota1,0140.6×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Yu Darvish audience
BrandAffinityCategory
Product design3.46×Business & Career
Progressive rock3.08×Music & Radio
Arrietty20×Movies & TV
Emperor Entertainment Group16.28×Business & Career
Combat sport2.14×Sports
Home construction1.61×Home & Garden
Urban Outfitters1.8×Shopping
Pro-Ject3.64×Music & Radio
Life of Pi8.32×Movies & TV
Elsword14.18×Games
Bank account2.1×Business & Career
Nationality1.73×Politics & Society
Graham Greene (actor)4.97×
Home staging4.15×Home & Garden
N1 road (South Africa)3.12×Travel & Leisure
Vilas County, Wisconsin19.57×Travel & Leisure
UK garage3.65×Music & Radio
Hammock camping4.73×Travel & Leisure
Monogram2.54×Home & Garden
Stamp collecting3.11×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Yu Darvish audience
TraitClusterScore
Luxury OrientationPREMIUM1.65
Risk AppetiteTHRILL1.57
Early Adopter MentalityPOWER1.44
LGBTQ+ IdentityOPEN1.22
PatriotismCONSERVATISM1.1
Family OrientationCONSERVATISM1.09

Worldwide distribution

Worldwide audience distribution share by country for Yu Darvish
CountryShare
United States74.9%
Japan10.1%
Canada5.2%

See Yu Darvish audiences in other countries

More Baseball audiences in United States

Frequently asked questions

How many fans does Yu Darvish have in United States?

Yu Darvish has an estimated audience of 828,658 people in United States, concentrated in California and Texas.

What is the gender split and age of Yu Darvish fans?

24.2% of Yu Darvish fans are female, 75.8% are male, with an average age of 39.2 years.

Which brands do Yu Darvish fans like most?

Yu Darvish fans show strongest brand affinity for Product design (3.46×), Progressive rock (3.08×), and Arrietty (20×) over the country average.

Where do Yu Darvish fans live in United States?

Yu Darvish fans in United States are most concentrated in California (reach 353,709), Texas (reach 83,323), and New York (reach 69,165). These three regions account for the largest share of the active audience.

What other brands do Yu Darvish fans also like?

Beyond Yu Darvish itself, the audience over-indexes on Progressive rock (3.08×), Arrietty (20×), Emperor Entertainment Group (16.28×), and Combat sport (2.14×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Yu Darvish. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.