Rascasse Audience Intelligence

Nissan Skyline Audience in United States

A data profile of the people who buy, follow and care about Nissan Skyline in United States — modelled from more than twelve digital signal sources. Nissan Skyline has an estimated audience of 2,503,002 people in United States.

#76among Car type in United States#51among Car Model in United States#396in Cars & Mobility

The average Nissan Skyline fan in United States is 29.1 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Formula Drift, Sports, Music, with strongest over-indexing on Formula Drift (17.56× the country average).

Demographically, the Nissan Skyline audience skews more male with an average age of 29.1, and over-indexes on personality traits such as Urban Lifestyle, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Nissan Skyline fan in United States is more male, around 29.1 years old, with strong Urban Lifestyle tendencies and a notable affinity for Formula Drift.

Category: Cars & Mobility · Type: Car Model · Subtype: Car type

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Nissan Skyline profile in United States.

Audience size
2.5M
in United States
Gender
18.3%♀
81.7% male
Age
29.1
average years
Country rank
#11914
Car Model in United States
Fig. 01

Search interest · 12-month trend

+45%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Nissan Skyline fans

18.3% are female, 81.7% are male, average age 29.1.

Fig. 02

Gender split

18.3%
Female
81.7%
Male
Demographic split for Nissan Skyline audience in United States
MetricValue
Female18.3%
Male81.7%
Average age29.1
Estimated audience size2,503,002
Fig. 03

Age distribution

Ø 29.1
average years
Age distribution of the Nissan Skyline audience in United States
Age bracketShare%
16-1948%
20-2924%
30-3914%
40-499%
50+6%
Fig. 04

Worldwide distribution

31.8%

of the worldwide Nissan Skyline audience comes from United States.

Worldwide audience distribution share by country for Nissan Skyline
CountryShare
United States31.8%
United Kingdom5.7%
Germany5.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Nissan Skyline audience in United States is strongest.

Fig. 05

Top regions by affinity

Nissan Skyline fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~10K1.37×
02Utah~30K1.29×
03Arizona~60K1.26×
04Washington~60K1.26×
05Idaho~20K1.26×
06Texas~300K1.23×
07California~300K1.21×
08Florida~200K1.19×
09Nevada~30K1.19×
10New Mexico~10K1.17×
11Oregon~30K1.16×
12Tennessee~60K1.15×
13Oklahoma~30K1.15×
14Colorado~40K1.11×
15Georgia~80K1.10×
16North Carolina~80K1.10×
17Kansas~20K1.09×
18Nebraska~10K1.08×
19Arkansas~20K1.07×
20Indiana~50K1.01×
21Alabama~30K1.01×
22Illinois~80K1.00×
23Virginia~60K1.00×
24Kentucky~30K1.00×
25Alaska~5K0.99×
26West Virginia~10K0.98×
27Missouri~40K0.97×
28Connecticut~20K0.96×
29South Carolina~40K0.95×
30Montana~6K0.95×
31New Hampshire~9K0.94×
32Wyoming~3K0.94×
33Maryland~40K0.93×
34South Dakota~5K0.93×
35Iowa~20K0.92×
36Louisiana~30K0.91×
37Rhode Island~7K0.91×
38Pennsylvania~70K0.89×
39North Dakota~4K0.89×
40Ohio~70K0.87×
41Mississippi~20K0.87×
42New Jersey~50K0.86×
43Massachusetts~40K0.84×
44Minnesota~30K0.84×
45Delaware~6K0.83×
46Maine~7K0.82×
47Wisconsin~30K0.81×
48Michigan~50K0.80×
49New York~100K0.78×
50Washington, District of Columbia~5K0.68×
Fig. 06

Affinity by region

Affinity by region — Nissan Skyline, United States
0.68×1.00×1.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Nissan Skyline audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Nissan Skyline audience
#·InterestCategoryAffinity×
01Formula DriftSports17.56×
02RallyingSports11.73×
03Nissan GT-RCars & Mobility10.80×
04Toyota SupraCars & Mobility10.12×
05Automotive designBusiness & Career5.20×
06EngineCars & Mobility4.23×
07Muscle carCars & Mobility4.19×
08ManufacturingBusiness & Career2.62×
09AdventureTravel & Leisure2.49×
10Outdoor recreationSports2.02×
11SportsSports1.98×
12Arts and musicArts & Culture1.94×
13MoviesMovies & TV1.91×
14MusicBusiness & Career1.90×
15GamesGames1.88×
16EntertainmentMovies & TV1.87×
17ReadingLiterature1.80×
18PetsPets & Animals1.71×
19Consumer electronicsTechnology & Electronics1.66×
20Food and drinkFood & Beverages1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Nissan Skyline audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Nissan Skyline audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN1.49×
SpiritualityBALANCE1.37×
Healthy LifestyleBALANCE1.34×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Nissan Skyline audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.63×
CreativityOPEN0.65×
Quality AwarenessPREMIUM0.66×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Nissan Skyline have in United States?

Nissan Skyline has an estimated audience of 2,503,002 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Nissan Skyline fans?

18.3% of Nissan Skyline fans are female, 81.7% are male, with an average age of 29.1 years.

03

Which brands do Nissan Skyline fans like most?

Nissan Skyline fans show strongest brand affinity for Formula Drift (17.56×), Sports (1.98×), and Music (1.9×) over the country average.

04

Where do Nissan Skyline fans live in United States?

Nissan Skyline fans in United States are most concentrated in California (reach ~300K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Nissan Skyline fans also like?

Beyond Nissan Skyline itself, the audience over-indexes on Sports (1.98×), Music (1.9×), Arts and music (1.94×), and Rallying (11.73×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Car type audiences in United States

See Nissan Skyline audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Nissan Skyline. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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