Yummy Yummy Audience in United States

Yummy Yummy has an estimated audience of 653,088 people in United States. 55.9% are female, 44.1% are male, average age 34.3. Top regions: New York, New Jersey, Texas. Top brand affinities: Shutterstock, American Gods (TV series), Confucianism, Sushi Bar, Rice Bowl.

The average Yummy Yummy fan in United States is 34.3 years old, more female, and lives primarily in New York. The audience is concentrated in New York, New Jersey, Texas. Top brand affinities include Shutterstock, American Gods (TV series), Confucianism, with strongest over-indexing on Shutterstock (84.38× the country average). Demographically, the Yummy Yummy audience skews more female with an average age of 34.3, and over-indexes on personality traits such as Spirituality, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Yummy Yummy fans

Demographic split for Yummy Yummy audience in United States
MetricValue
Female55.9%
Male44.1%
Average age34.3
Estimated audience size653,088

Audience persona

The typical Yummy Yummy fan in United States is more female, around 34.3 years old, with strong Spirituality tendencies and a notable affinity for Shutterstock.

Top regions in United States

Top regions ranked by reach for Yummy Yummy in United States
RegionReachAffinity
New York144,2583.95×
New Jersey134,0168.07×
Texas86,6661.54×
Pennsylvania84,1293.83×
California55,0630.77×
Florida49,2041.11×
Oklahoma35,3854.88×
South Carolina30,7023.12×
Oregon25,9663.47×
Ohio23,2281.15×
Connecticut19,3292.95×
Arizona15,7481.18×
Virginia14,7650.93×
Maryland14,0941.26×
Illinois13,0770.6×
Louisiana9,8581.17×
Massachusetts9,3760.73×
North Carolina6,2230.32×
Kansas6,1541.2×
Georgia4,4040.22×
Tennessee4,0440.31×
Vermont3,5733.12×
Washington3,2480.25×
Michigan1,9620.11×
New Hampshire1,6590.64×
Indiana1,5150.13×
Alabama1,4770.16×
Kentucky1,3330.16×
Colorado1,2410.12×
Missouri1,2260.12×
Wisconsin1,0370.11×
Washington, District of Columbia9400.48×
Nevada8800.14×
Delaware8580.48×
Minnesota8170.09×
Arkansas7370.14×
Iowa5820.11×
Mississippi5530.1×
Hawaii5490.2×
Utah5380.09×
West Virginia4980.16×
Maine3470.15×
New Mexico3170.1×
Idaho2870.09×
Nebraska2850.09×
Rhode Island2640.13×
Alaska2490.18×
Montana2170.12×
South Dakota2140.14×
North Dakota2080.16×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Yummy Yummy audience
BrandAffinityCategory
Shutterstock84.38×Internet & Social Media
American Gods (TV series)37.25×Movies & TV
Confucianism53.2×Politics & Society
Sushi Bar60.36×Food & Beverages
Rice Bowl69.11×Food & Beverages
Utah Mammoth22.64×Sports
Hair Extensions5.89×Beauty & Wellness
Del Taco12.05×Food & Beverages
Peter Thiel11.75×Business & Career
Bonchon Chicken53.75×Food & Beverages
Cambodia14.68×Travel & Leisure
Fine Wine & Good Spirits17.33×Shopping
Voodoo Doughnut18.21×Food & Beverages
Diary4.95×Kids & Family
Buffalo Wild Wings3.91×Food & Beverages
Kia Sportage15.79×Cars & Mobility
Nail salon4.71×Beauty & Wellness
Affiliate marketing5.44×Business & Career
Baby-led weaning10.68×Technology & Electronics
Real Madrid C.F.3.14×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Yummy Yummy audience
TraitClusterScore
SpiritualityBALANCE1.8
Urban LifestyleOPEN1.49
ExtroversionTHRILL1.48
Convenience OrientationPREMIUM1.44
TravellingTHRILL1.43
TraditionCONSERVATISM1.43

Worldwide distribution

Worldwide audience distribution share by country for Yummy Yummy
CountryShare
United States33.4%
Japan24.2%
United Kingdom3.5%

See Yummy Yummy audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Yummy Yummy have in United States?

Yummy Yummy has an estimated audience of 653,088 people in United States, concentrated in New York and New Jersey.

What is the gender split and age of Yummy Yummy fans?

55.9% of Yummy Yummy fans are female, 44.1% are male, with an average age of 34.3 years.

Which brands do Yummy Yummy fans like most?

Yummy Yummy fans show strongest brand affinity for Shutterstock (84.38×), American Gods (TV series) (37.25×), and Confucianism (53.2×) over the country average.

Where do Yummy Yummy fans live in United States?

Yummy Yummy fans in United States are most concentrated in New York (reach 144,258), New Jersey (reach 134,016), and Texas (reach 86,666). These three regions account for the largest share of the active audience.

What other brands do Yummy Yummy fans also like?

Beyond Yummy Yummy itself, the audience over-indexes on American Gods (TV series) (37.25×), Confucianism (53.2×), Sushi Bar (60.36×), and Rice Bowl (69.11×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Yummy Yummy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.