YWCA Audience in United States
YWCA has an estimated audience of 411,601 people in United States. 76.7% are female, 23.3% are male, average age 40.8. Top regions: Texas, Illinois, California. Top brand affinities: YMCA, Google News, AccuWeather, PSV Eindhoven, StubHub.
The average YWCA fan in United States is 40.8 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, Illinois, California. Top brand affinities include YMCA, Google News, AccuWeather, with strongest over-indexing on YMCA (67.78× the country average). Demographically, the YWCA audience skews more female with an average age of 40.8, and over-indexes on personality traits such as Community Orientation, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Politics & Society · Type: NGO / Political Party
Demographics of YWCA fans
| Metric | Value |
|---|---|
| Female | 76.7% |
| Male | 23.3% |
| Average age | 40.8 |
| Estimated audience size | 411,601 |
Audience persona
The typical YWCA fan in United States is more female, around 40.8 years old, with strong Community Orientation tendencies and a notable affinity for YMCA.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 30,990 | 0.88× |
| Illinois | 26,643 | 1.94× |
| California | 23,825 | 0.53× |
| New York | 23,194 | 1.01× |
| Washington | 22,918 | 2.78× |
| Pennsylvania | 19,392 | 1.4× |
| Ohio | 18,010 | 1.42× |
| North Carolina | 16,465 | 1.33× |
| Minnesota | 14,406 | 2.44× |
| Massachusetts | 13,452 | 1.66× |
| Indiana | 11,929 | 1.59× |
| Oklahoma | 11,677 | 2.55× |
| Michigan | 10,310 | 0.96× |
| Wisconsin | 8,546 | 1.38× |
| Virginia | 8,183 | 0.82× |
| Florida | 7,380 | 0.26× |
| Tennessee | 7,283 | 0.88× |
| Missouri | 6,475 | 0.98× |
| Connecticut | 6,339 | 1.54× |
| New Jersey | 4,608 | 0.44× |
| Iowa | 4,529 | 1.34× |
| Georgia | 4,430 | 0.35× |
| Maryland | 3,977 | 0.56× |
| Utah | 3,817 | 1.04× |
| Alabama | 3,762 | 0.65× |
| Hawaii | 3,370 | 1.9× |
| Louisiana | 3,245 | 0.61× |
| Arizona | 3,243 | 0.39× |
| Montana | 3,106 | 2.72× |
| Kansas | 2,609 | 0.8× |
| Oregon | 2,592 | 0.55× |
| North Dakota | 2,474 | 2.93× |
| Colorado | 2,070 | 0.32× |
| West Virginia | 1,997 | 1.04× |
| South Carolina | 1,977 | 0.32× |
| Nebraska | 1,894 | 0.92× |
| Maine | 1,888 | 1.28× |
| Kentucky | 1,379 | 0.27× |
| Delaware | 1,246 | 1.1× |
| New Hampshire | 1,097 | 0.68× |
| Rhode Island | 1,075 | 0.82× |
| Washington, District of Columbia | 1,038 | 0.84× |
| Idaho | 851 | 0.41× |
| Nevada | 678 | 0.17× |
| New Mexico | 658 | 0.32× |
| Arkansas | 521 | 0.15× |
| Mississippi | 489 | 0.14× |
| Alaska | 429 | 0.49× |
| Wyoming | 408 | 0.67× |
| Vermont | 205 | 0.28× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| YMCA | 67.78× | Politics & Society |
| Google News | 19.03× | News |
| AccuWeather | 15.97× | Home & Garden |
| PSV Eindhoven | 67.25× | Sports |
| StubHub | 15.69× | Travel & Leisure |
| Clint Eastwood | 12.71× | Movies & TV |
| Indeed.com | 5.51× | Business & Career |
| DocuSign | 15.07× | Technology & Electronics |
| OpenTable | 15.85× | Food & Beverages |
| Flickr | 12.52× | Internet & Social Media |
| Robert Pattinson | 14.77× | Movies & TV |
| Idris Elba | 15.96× | Movies & TV |
| Autism Awareness | 11.05× | Health |
| Michelle Pfeiffer | 13.09× | Movies & TV |
| Telegram | 14.58× | Internet & Social Media |
| Liam Neeson | 11.19× | Movies & TV |
| Choice Hotels | 18.11× | Travel & Leisure |
| Diabetes mellitus awareness | 7.49× | Health |
| Aruba | 18.99× | Travel & Leisure |
| Rebecca Ferguson | 16.65× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 2.04 |
| Urban Lifestyle | OPEN | 1.57 |
| Career Orientation | POWER | 1.31 |
| Family Orientation | CONSERVATISM | 1.28 |
| Mindfulness | BALANCE | 1.27 |
| Spirituality | BALANCE | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 65.2% |
| Canada | 14.4% |
| Japan | 11.6% |
See YWCA audiences in other countries
More Politics & Society audiences in United States
- Department of Motor Vehicles (20,323,665)
- SSA (17,557,089)
- FAFSA (14,175,776)
- AARP (12,709,235)
- United States Army (12,106,369)
Frequently asked questions
How many fans does YWCA have in United States?
YWCA has an estimated audience of 411,601 people in United States, concentrated in Texas and Illinois.
What is the gender split and age of YWCA fans?
76.7% of YWCA fans are female, 23.3% are male, with an average age of 40.8 years.
Which brands do YWCA fans like most?
YWCA fans show strongest brand affinity for YMCA (67.78×), Google News (19.03×), and AccuWeather (15.97×) over the country average.
Where do YWCA fans live in United States?
YWCA fans in United States are most concentrated in Texas (reach 30,990), Illinois (reach 26,643), and California (reach 23,825). These three regions account for the largest share of the active audience.
What other brands do YWCA fans also like?
Beyond YWCA itself, the audience over-indexes on Google News (19.03×), AccuWeather (15.97×), PSV Eindhoven (67.25×), and StubHub (15.69×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for YWCA. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.