Zachary Taylor Audience in United States

Zachary Taylor has an estimated audience of 1,200,550 people in United States. 58.0% are female, 42.0% are male, average age 39.4. Top regions: Ohio, California, Texas. Top brand affinities: CNN, Breaking news, Local news, Health insurance, FedEx.

The average Zachary Taylor fan in United States is 39.4 years old, more female, and lives primarily in Ohio. The audience is concentrated in Ohio, California, Texas. Top brand affinities include CNN, Breaking news, Local news, with strongest over-indexing on CNN (1.72× the country average). Demographically, the Zachary Taylor audience skews more female with an average age of 39.4, and over-indexes on personality traits such as Community Orientation, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Person · Subtype: Politician

Demographics of Zachary Taylor fans

Demographic split for Zachary Taylor audience in United States
MetricValue
Female58.0%
Male42.0%
Average age39.4
Estimated audience size1,200,550

Audience persona

The typical Zachary Taylor fan in United States is more female, around 39.4 years old, with strong Community Orientation tendencies and a notable affinity for CNN.

Top regions in United States

Top regions ranked by reach for Zachary Taylor in United States
RegionReachAffinity
Ohio154,9064.19×
California91,2770.69×
Texas83,2600.81×
Florida68,8940.85×
New York53,0030.79×
Kentucky52,7643.51×
Pennsylvania40,2150.99×
Illinois36,9230.92×
North Carolina32,7680.91×
Virginia31,9941.09×
Georgia30,3880.82×
Indiana28,0961.28×
Michigan26,9250.86×
New Jersey25,0810.82×
Tennessee24,9521.04×
Maryland20,6211×
Massachusetts20,5510.87×
Missouri20,5241.06×
Louisiana17,8671.15×
Washington16,7180.69×
Colorado15,7000.83×
South Carolina15,6940.87×
Wisconsin15,2720.85×
Minnesota14,2780.83×
Oklahoma14,0081.05×
Nebraska12,8372.13×
Arizona11,4570.47×
Alabama11,0130.66×
Kansas10,8951.15×
Connecticut10,1130.84×
Oregon9,6050.7×
Iowa9,3120.94×
Arkansas8,8980.9×
Mississippi8,1010.82×
Utah7,8660.73×
West Virginia7,7201.38×
Nevada7,3570.63×
Idaho4,3790.73×
Washington, District of Columbia4,3011.19×
New Mexico3,8370.64×
New Hampshire3,8210.81×
Hawaii3,2840.64×
Maine3,1990.74×
Rhode Island3,1280.82×
North Dakota2,6971.09×
Delaware2,5130.76×
South Dakota2,4680.89×
Montana2,4200.73×
Vermont1,4620.69×
Alaska1,3040.51×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Zachary Taylor audience
BrandAffinityCategory
CNN1.72×Movies & TV
Breaking news1.64×Movies & TV
Local news1.85×News
Health insurance1.84×Business & Career
FedEx1.57×Business & Career
The New York Times1.81×News
Renewable energy1.64×Business & Career
Life insurance1.58×Business & Career
Meghan Markle2.46×Fashion & Accessoires
Home insurance1.61×Business & Career
Milwaukee Bucks1.68×Sports
Stock market1.65×Business & Career
Arnold Schwarzenegger2.06×Movies & TV
Weather forecasting1.65×Home & Garden
QVC1.51×Movies & TV
Solar power1.57×Home & Garden
Diabetes mellitus type 2 awareness2.03×Health
Slow cooker1.65×Food & Beverages
Amazon Kindle1.91×Literature
The Economist1.99×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Zachary Taylor audience
TraitClusterScore
Community OrientationOPEN1.45
TraditionCONSERVATISM1.36
IndividualismJOY1.34
Pet OwnershipJOY1.23
Need for SecurityCONSERVATISM1.22
Family OrientationCONSERVATISM1.2

Worldwide distribution

Worldwide audience distribution share by country for Zachary Taylor
CountryShare
United States92.9%
Germany1.5%
United Kingdom1.5%

See Zachary Taylor audiences in other countries

More Politician audiences in United States

Frequently asked questions

How many fans does Zachary Taylor have in United States?

Zachary Taylor has an estimated audience of 1,200,550 people in United States, concentrated in Ohio and California.

What is the gender split and age of Zachary Taylor fans?

58.0% of Zachary Taylor fans are female, 42.0% are male, with an average age of 39.4 years.

Which brands do Zachary Taylor fans like most?

Zachary Taylor fans show strongest brand affinity for CNN (1.72×), Breaking news (1.64×), and Local news (1.85×) over the country average.

Where do Zachary Taylor fans live in United States?

Zachary Taylor fans in United States are most concentrated in Ohio (reach 154,906), California (reach 91,277), and Texas (reach 83,260). These three regions account for the largest share of the active audience.

What other brands do Zachary Taylor fans also like?

Beyond Zachary Taylor itself, the audience over-indexes on Breaking news (1.64×), Local news (1.85×), Health insurance (1.84×), and FedEx (1.57×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Zachary Taylor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.