Rascasse Audience Intelligence

Organization Audience in Austria

A data profile of the people who buy, follow and care about Organization in Austria — modelled from more than twelve digital signal sources. Organization has an estimated audience of 1,197,788 people in Austria.

#240among Topic in Austria#46in Business & Career

Organization has an estimated audience of 1,197,788 people in Austria. 52.4% are female, 47.6% are male, average age 42.1. Top brand affinities: Psychology, Austrian Airlines, Hornbach, Politics, Wikipedia.

Top brand affinities include Psychology, Austrian Airlines, Hornbach, with strongest over-indexing on Psychology (1.83× the country average).

Demographically, the Organization audience skews balanced with an average age of 42.1, and over-indexes on personality traits such as Community Orientation, Early Adopter Mentality.

The typical Organization fan in Austria is balanced, around 42.1 years old, with strong Community Orientation tendencies and a notable affinity for Psychology.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-13.

Section 01

At a glance

The key figures that characterise the Organization profile in Austria.

Audience size
1.2M
in Austria
Gender
52.4%♀
47.6% male
Age
42.1
average years
Country rank
#389
Topic in Austria
Fig. 01

Search interest · 12-month trend

-40%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Organization fans

52.4% are female, 47.6% are male, average age 42.1.

Fig. 02

Gender split

52.4%
Female
47.6%
Male
Demographic split for Organization audience in Austria
MetricValue
Female52.4%
Male47.6%
Average age42.1
Estimated audience size1,197,788
Fig. 03

Age distribution

Ø 42.1
average years
Age distribution of the Organization audience in Austria
Age bracketShare%
16-1911%
20-2920%
30-3921%
40-4924%
50+25%
Fig. 04

Worldwide distribution

0.4%

of the worldwide Organization audience comes from Austria.

Worldwide audience distribution share by country for Organization
CountryShare
United States24.5%
Italy5.6%
Brazil5.4%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Organization audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Organization audience
#·InterestCategoryAffinity×
01Distance educationBusiness & Career2.65×
02Charitable organizationPolitics & Society2.55×
03Local newsNews2.40×
04Nonprofit organizationPolitics & Society1.94×
05PsychologyBusiness & Career1.83×
06InnovationBusiness & Career1.76×
07PoliticsPolitics & Society1.72×
08Austrian AirlinesTravel & Leisure1.68×
09Cineplexx CinemasMovies & TV1.68×
10Felix BaumgartnerSports1.65×
11HornbachShopping1.64×
12WikipediaInternet & Social Media1.64×
13ElectronicsTechnology & Electronics1.64×
14LodgingTravel & Leisure1.64×
15Lieferando.deFood & Beverages1.62×
16Lindsey VonnSports1.57×
17HobbyHome & Garden1.52×
18Czech RepublicTravel & Leisure1.52×
19DessertsFood & Beverages1.52×
20TattoosFashion & Accessoires1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Organization audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Organization audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN2.16×
Early Adopter MentalityPOWER1.54×
Career OrientationPOWER1.48×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Organization audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.87×
Healthy LifestyleBALANCE0.89×
DIY MentalityTHRILL1.00×
0×1.00× baseline2×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in Austria

See Organization audiences in other countries

How to read this data

Audience size is the estimated number of people in Austria who actively search for Organization. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Austria. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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