A data profile of the people who buy, follow and care about Jerkin' in Brazil — modelled from more than twelve digital signal sources. Jerkin' has an estimated audience of 5,581,755 people in Brazil.
Jerkin' has an estimated audience of 5,581,755 people in Brazil. 48.4% are female, 51.6% are male, average age 29.1. Top brand affinities: Rock music, Country music, Medicine, Shopping malls, Jazz music.
Top brand affinities include Rock music, Country music, Medicine, with strongest over-indexing on Rock music (1.95× the country average).
Demographically, the Jerkin' audience skews balanced with an average age of 29.1, and over-indexes on personality traits such as Community Orientation, Mindfulness.
The typical Jerkin' fan in Brazil is balanced, around 29.1 years old, with strong Community Orientation tendencies and a notable affinity for Rock music.
The key figures that characterise the Jerkin' profile in Brazil.
48.4% are female, 51.6% are male, average age 29.1.
| Metric | Value |
|---|---|
| Female | 48.4% |
| Male | 51.6% |
| Average age | 29.1 |
| Estimated audience size | 5,581,755 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 45% | |
| 20-29 | 27% | |
| 30-39 | 14% | |
| 40-49 | 8% | |
| 50+ | 5% |
of the worldwide Jerkin' audience comes from Brazil.
| Country | Share |
|---|---|
| United States | 32.6% |
| Japan | 13.4% |
| Brazil | 6.7% |
The strongest cross-interests of the Jerkin' audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Rock music | Music & Radio | 1.95× | ||
| 02 | The Big Bang Theory | Movies & TV | 1.95× | ||
| 03 | Megan Fox | Movies & TV | 1.95× | ||
| 04 | Rede Record | Movies & TV | 1.95× | ||
| 05 | Country music | Music & Radio | 1.85× | ||
| 06 | Medicine | Business & Career | 1.84× | ||
| 07 | Jazz music | Music & Radio | 1.75× | ||
| 08 | Soul music | Music & Radio | 1.75× | ||
| 09 | Lojas Renner | Fashion & Accessoires | 1.75× | ||
| 10 | Shopping malls | Shopping | 1.73× | ||
| 11 | Millie Bobby Brown | Movies & TV | 1.66× | ||
| 12 | Crunchyroll | Games | 1.64× | ||
| 13 | Digital photography | Business & Career | 1.60× | ||
| 14 | Nightlife | Arts & Culture | 1.56× | ||
| 15 | Heavy metal music | Music & Radio | 1.54× | ||
| 16 | One Piece | Movies & TV | 1.54× | ||
| 17 | BTS | Music & Radio | 1.53× | ||
| 18 | Stranger Things | Movies & TV | 1.52× | ||
| 19 | Bundesliga | Sports | 1.51× | ||
| 20 | Associação Chapecoense de Futebol | Sports | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.43× | |
| Mindfulness | BALANCE | 1.32× | |
| Price Sensitivity | PREMIUM | 1.25× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.47× | |
| Spirituality | BALANCE | 0.71× | |
| DIY Mentality | THRILL | 0.75× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Jerkin'. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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