A data profile of the people who buy, follow and care about Sustainable energy in Switzerland — modelled from more than twelve digital signal sources. Sustainable energy has an estimated audience of 963,576 people in Switzerland.
The average Sustainable energy fan in Switzerland is 41.1 years old, balanced, and lives primarily in Canton of Zürich.
The audience is concentrated in Canton of Zürich, Canton of Bern, Vaud.
Top brand affinities include Solar panel, Renewable energy, Solar power, with strongest over-indexing on Solar panel (25.66× the country average).
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
The typical Sustainable energy fan in Switzerland is balanced, around 41.1 years old, with a notable affinity for Solar panel.
The key figures that characterise the Sustainable energy profile in Switzerland.
50.3% are female, 49.7% are male, average age 41.1.
| Metric | Value |
|---|---|
| Female | 50.3% |
| Male | 49.7% |
| Average age | 41.1 |
| Estimated audience size | 963,576 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 20% | |
| 30-39 | 19% | |
| 40-49 | 22% | |
| 50+ | 25% |
of the worldwide Sustainable energy audience comes from Switzerland.
| Country | Share |
|---|---|
| United States | 21.3% |
| Germany | 8.9% |
| Italy | 8.3% |
Where the Sustainable energy audience in Switzerland is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Schaffhausen | ~10K | 1.38× | |
| 02 | Canton of Zug | ~20K | 1.35× | |
| 03 | Schwyz | ~20K | 1.19× | |
| 04 | Neuchatel | ~20K | 1.15× | |
| 05 | Graubünden | ~20K | 1.09× | |
| 06 | Solothurn | ~30K | 1.07× | |
| 07 | Basel-City | ~40K | 1.03× | |
| 08 | Basel-Landschaft | ~20K | 1.03× | |
| 09 | Valais | ~40K | 0.99× | |
| 10 | Luzern | ~40K | 0.93× | |
| 11 | Canton of Geneva | ~60K | 0.91× | |
| 12 | Canton of St. Gallen | ~40K | 0.91× | |
| 13 | Ticino | ~40K | 0.91× | |
| 14 | Aargau | ~50K | 0.86× | |
| 15 | Canton of Bern | ~70K | 0.78× | |
| 16 | Vaud | ~70K | 0.78× | |
| 17 | Canton of Zürich | ~100K | 0.69× |
The strongest cross-interests of the Sustainable energy audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Solar panel | Home & Garden | 25.66× | ||
| 02 | Solar power | Home & Garden | 19.91× | ||
| 03 | Renewable energy | Business & Career | 17.16× | ||
| 04 | Axpo | Business & Career | 17.16× | ||
| 05 | Circular economy | Business & Career | 14.97× | ||
| 06 | Stiebel Eltron | Home & Garden | 13.77× | ||
| 07 | Balkonkraftwerk | Home & Garden | 11.20× | ||
| 08 | GPS devices | Technology & Electronics | 9.52× | ||
| 09 | Energy conservation | Home & Garden | 8.43× | ||
| 10 | Sustainable agriculture | Home & Garden | 7.35× | ||
| 11 | Charity and causes | Business & Career | 6.92× | ||
| 12 | The Terminal | Movies & TV | 6.88× | ||
| 13 | Solar energy | Home & Garden | 6.46× | ||
| 14 | Efficient energy use | Technology & Electronics | 5.56× | ||
| 15 | Mortgage loans | Business & Career | 4.78× | ||
| 16 | Small and medium enterprises | Business & Career | 4.18× | ||
| 17 | Electricity | Home & Garden | 3.52× | ||
| 18 | Swisslos | Games | 2.79× | ||
| 19 | UBS | Business & Career | 2.33× | ||
| 20 | AutoScout24 | Cars & Mobility | 1.70× |
Sustainable energy has an estimated audience of 963,576 people in Switzerland, concentrated in Canton of Zürich and Canton of Bern.
50.3% of Sustainable energy fans are female, 49.7% are male, with an average age of 41.1 years.
Sustainable energy fans show strongest brand affinity for Solar panel (25.66×), Renewable energy (17.16×), and Solar power (19.91×) over the country average.
Sustainable energy fans in Switzerland are most concentrated in Canton of Zürich (reach ~100K), Canton of Bern (reach ~70K), and Vaud (reach ~70K). These three regions account for the largest share of the active audience.
Beyond Sustainable energy itself, the audience over-indexes on Renewable energy (17.16×), Solar power (19.91×), Charity and causes (6.92×), and The Terminal (6.88×) compared to the Switzerland average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Switzerland who actively search for Sustainable energy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Switzerland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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