Aerobic exercise Audience in Germany

Aerobic exercise logo

Aerobic exercise has an estimated audience of 3,478,261 people in Germany. 54.2% are female, 45.8% are male, average age 36.4. Top brand affinities: Malayalam, Progressive rock, CAC 40, Combat sport, Julius Caesar (play).

Top brand affinities include Malayalam, Progressive rock, CAC 40, with strongest over-indexing on Malayalam (10.54× the country average). Demographically, the Aerobic exercise audience skews balanced with an average age of 36.4, and over-indexes on personality traits such as Sports Activity, Sustainability.

Category: Sports · Type: Topic

Demographics of Aerobic exercise fans

Demographic split for Aerobic exercise audience in Germany
MetricValue
Female54.2%
Male45.8%
Average age36.4
Estimated audience size3,478,261

Audience persona

The typical Aerobic exercise fan in Germany is balanced, around 36.4 years old, with strong Sports Activity tendencies and a notable affinity for Malayalam.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Aerobic exercise audience
BrandAffinityCategory
Malayalam10.54×Politics & Society
Progressive rock1.85×Music & Radio
CAC 401.62×Business & Career
Combat sport1.51×Sports
Julius Caesar (play)7.02×
Umrah & Hajj15.74×Politics & Society
Google Home4.22×Technology & Electronics
Information sensitivity3.86×Technology & Electronics
Bank account2.13×Business & Career
Hypothec3.56×Business & Career
Graham Greene (actor)2.52×
Hauptschule4.56×Kids & Family
Stamp collecting3.03×Home & Garden
Graham Greene2.62×Literature
Cachorro2.03×Pets & Animals
Building insulation2.44×Home & Garden
Business English1.55×Business & Career
Kerala2.38×Travel & Leisure
Whist2.95×Games
Buddy – The Buddy Holly Story2.46×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Aerobic exercise audience
TraitClusterScore
Sports ActivityPOWER2.03
SustainabilityBALANCE1.62
Healthy LifestyleBALANCE1.46
Luxury OrientationPREMIUM1.38
DIY MentalityTHRILL1.32
TravellingTHRILL1.3

Worldwide distribution

Worldwide audience distribution share by country for Aerobic exercise
CountryShare
United States20.2%
Japan8.8%
Brazil8.3%

See Aerobic exercise audiences in other countries

More Sports audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Aerobic exercise. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.