American Pit Bull Terrier Audience in Germany
American Pit Bull Terrier has an estimated audience of 3,765,128 people in Germany. 68.1% are female, 31.9% are male, average age 37.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Food and drink, Entertainment, Harry Potter, Arts and music, Food.
The average American Pit Bull Terrier fan in Germany is 37.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Food and drink, Entertainment, Harry Potter, with strongest over-indexing on Food and drink (1.81× the country average). Demographically, the American Pit Bull Terrier audience skews more female with an average age of 37.1, and over-indexes on personality traits such as Pet Ownership, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Pets & Animals · Type: Topic · Subtype: Dog breed
Demographics of American Pit Bull Terrier fans
| Metric | Value |
|---|---|
| Female | 68.1% |
| Male | 31.9% |
| Average age | 37.1 |
| Estimated audience size | 3,765,128 |
Audience persona
The typical American Pit Bull Terrier fan in Germany is more female, around 37.1 years old, with strong Pet Ownership tendencies and a notable affinity for Food and drink.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 825,910 | 1× |
| Bayern | 556,142 | 0.92× |
| Baden-Württemberg | 515,249 | 1× |
| Niedersachsen | 383,239 | 1.05× |
| Hessen | 294,096 | 1.03× |
| Sachsen | 185,443 | 1× |
| Rheinland-Pfalz | 177,931 | 0.94× |
| Berlin | 152,630 | 0.91× |
| Schleswig-Holstein | 135,901 | 1.01× |
| Brandenburg | 125,422 | 1.07× |
| Sachsen-Anhalt | 97,674 | 1× |
| Thüringen | 95,391 | 0.99× |
| Hamburg | 92,702 | 1.09× |
| Mecklenburg-Vorpommern | 82,243 | 1.14× |
| Saarland | 49,601 | 1.07× |
| Bremen | 24,710 | 0.77× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Food and drink | 1.81× | Food & Beverages |
| Entertainment | 1.79× | Movies & TV |
| Harry Potter | 2.07× | Movies & TV |
| Arts and music | 1.81× | Arts & Culture |
| Food | 1.87× | Food & Beverages |
| Dog breeding | 4.95× | Pets & Animals |
| Sports | 1.79× | Sports |
| Germany | 1.77× | Travel & Leisure |
| Reading | 1.81× | Literature |
| Gala | 2.64× | News |
| Vehicles | 1.86× | Cars & Mobility |
| Consumer electronics | 1.82× | Technology & Electronics |
| Movies | 1.79× | Movies & TV |
| Outdoor recreation | 1.77× | Sports |
| Music | 1.67× | Business & Career |
| Pets | 1.9× | Pets & Animals |
| Great Dane | 5.45× | Pets & Animals |
| Staffordshire Bull Terrier | 5.64× | Pets & Animals |
| Alaskan Malamute | 5.65× | Pets & Animals |
| Business and industry | 1.51× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 2.62 |
| Travelling | THRILL | 1.29 |
| DIY Mentality | THRILL | 1.28 |
| Sports Activity | POWER | 1.27 |
| Extroversion | THRILL | 1.23 |
| Luxury Orientation | PREMIUM | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 26.4% |
| Japan | 17.0% |
| Germany | 5.5% |
See American Pit Bull Terrier audiences in other countries
- American Pit Bull Terrier — United States
- American Pit Bull Terrier — United Kingdom
- American Pit Bull Terrier — France
- American Pit Bull Terrier — Italy
- American Pit Bull Terrier — Spain
- American Pit Bull Terrier — Brazil
- American Pit Bull Terrier — Japan
- American Pit Bull Terrier — South Korea
- American Pit Bull Terrier — India
More Dog breed audiences in Germany
- French Bulldog (6,533,198)
- Labrador Retriever (6,457,093)
- Dachshund (6,147,826)
- Siberian Husky (5,853,160)
- Poodle (5,676,260)
Frequently asked questions
How many fans does American Pit Bull Terrier have in Germany?
American Pit Bull Terrier has an estimated audience of 3,765,128 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of American Pit Bull Terrier fans?
68.1% of American Pit Bull Terrier fans are female, 31.9% are male, with an average age of 37.1 years.
Which brands do American Pit Bull Terrier fans like most?
American Pit Bull Terrier fans show strongest brand affinity for Food and drink (1.81×), Entertainment (1.79×), and Harry Potter (2.07×) over the country average.
Where do American Pit Bull Terrier fans live in Germany?
American Pit Bull Terrier fans in Germany are most concentrated in Nordrhein-Westfalen (reach 825,910), Bayern (reach 556,142), and Baden-Württemberg (reach 515,249). These three regions account for the largest share of the active audience.
What other brands do American Pit Bull Terrier fans also like?
Beyond American Pit Bull Terrier itself, the audience over-indexes on Entertainment (1.79×), Harry Potter (2.07×), Arts and music (1.81×), and Food (1.87×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for American Pit Bull Terrier. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.