Rascasse Audience Intelligence

Automatic transmission Audience in Germany

A data profile of the people who buy, follow and care about Automatic transmission in Germany — modelled from more than twelve digital signal sources. Automatic transmission has an estimated audience of 534,677 people in Germany.

#4500among Topic in Germany#514in Cars & Mobility

The average Automatic transmission fan in Germany is 36.7 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include AutoScout24, FRITZ!Box, Automotive lighting, with strongest over-indexing on AutoScout24 (3.27× the country average).

Demographically, the Automatic transmission audience skews more male with an average age of 36.7, and over-indexes on personality traits such as Need for Security, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Automatic transmission fan in Germany is more male, around 36.7 years old, with strong Need for Security tendencies and a notable affinity for AutoScout24.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Automatic transmission profile in Germany.

Audience size
535K
in Germany
Gender
13.8%♀
86.2% male
Age
36.7
average years
Country rank
#11113
Topic in Germany
Fig. 01

Search interest · 12-month trend

-17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Automatic transmission fans

13.8% are female, 86.2% are male, average age 36.7.

Fig. 02

Gender split

13.8%
Female
86.2%
Male
Demographic split for Automatic transmission audience in Germany
MetricValue
Female13.8%
Male86.2%
Average age36.7
Estimated audience size534,677
Fig. 03

Age distribution

Ø 36.7
average years
Age distribution of the Automatic transmission audience in Germany
Age bracketShare%
16-1926%
20-2919%
30-3921%
40-4922%
50+13%
Fig. 04

Worldwide distribution

1.4%

of the worldwide Automatic transmission audience comes from Germany.

Worldwide audience distribution share by country for Automatic transmission
CountryShare
United States17.0%
United Kingdom4.2%
Thailand3.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Automatic transmission audience in Germany is strongest.

Fig. 05

Top regions by affinity

Automatic transmission fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen~40K1.48×
02Thüringen~20K1.25×
03Niedersachsen~50K1.05×
04Schleswig-Holstein~20K1.04×
05Baden-Württemberg~70K1.03×
06Rheinland-Pfalz~30K1.03×
07Saarland~7K1.02×
08Hessen~40K1.00×
09Bayern~80K0.98×
10Nordrhein-Westfalen~100K0.97×
11Brandenburg~20K0.95×
12Sachsen-Anhalt~10K0.91×
13Hamburg~10K0.90×
14Bremen~4K0.89×
15Mecklenburg-Vorpommern~9K0.88×
16Berlin~20K0.80×
Fig. 06

Affinity by region

Affinity by region — Automatic transmission, Germany
0.80×1.00×1.48×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Automatic transmission audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Automatic transmission audience
#·InterestCategoryAffinity×
01HeadlampCars & Mobility8.15×
02Kia SportageCars & Mobility6.15×
03Audi A6Cars & Mobility6.09×
04Automotive lightingCars & Mobility6.05×
05Hyundai TucsonCars & Mobility5.93×
06Vehicle insuranceCars & Mobility5.01×
07Used CarsCars & Mobility3.34×
08AutoScout24Cars & Mobility3.27×
09FRITZ!BoxTechnology & Electronics3.25×
10HyundaiCars & Mobility3.00×
11Used carCars & Mobility2.79×
12HatchbackCars & Mobility2.74×
13Škoda AutoCars & Mobility2.65×
14EngineCars & Mobility2.61×
15TireCars & Mobility2.57×
16TipicoGames2.54×
17Bundesagentur für ArbeitPolitics & Society2.21×
18Electric carCars & Mobility2.19×
19Motor vehicleCars & Mobility1.76×
20EBayShopping1.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Automatic transmission audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Automatic transmission audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM2.19×
Family OrientationCONSERVATISM1.21×
PatriotismCONSERVATISM1.17×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Automatic transmission audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.54×
Healthy LifestyleBALANCE0.66×
CreativityOPEN0.72×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Automatic transmission have in Germany?

Automatic transmission has an estimated audience of 534,677 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Automatic transmission fans?

13.8% of Automatic transmission fans are female, 86.2% are male, with an average age of 36.7 years.

03

Which brands do Automatic transmission fans like most?

Automatic transmission fans show strongest brand affinity for AutoScout24 (3.27×), FRITZ!Box (3.25×), and Automotive lighting (6.05×) over the country average.

04

Where do Automatic transmission fans live in Germany?

Automatic transmission fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Automatic transmission fans also like?

Beyond Automatic transmission itself, the audience over-indexes on FRITZ!Box (3.25×), Automotive lighting (6.05×), Vehicle insurance (5.01×), and Used car (2.79×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Cars & Mobility audiences in Germany

See Automatic transmission audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Automatic transmission. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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