Rascasse Audience Intelligence

Automatic transmission Audience in United States

Name: Automatic transmission — United States
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about Automatic transmission in United States — modelled from more than twelve digital signal sources. Automatic transmission has an estimated audience of 6,526,899 people in United States.

#3177among Topic in United States #213in Cars & Mobility

The average Automatic transmission fan in United States is 39.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include AutoZone, Used car, CarGurus, with strongest over-indexing on AutoZone (2.88× the country average).

Demographically, the Automatic transmission audience skews more male with an average age of 39.2, and over-indexes on personality traits such as Need for Security, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Automatic transmission fan in United States is more male, around 39.2 years old, with strong Need for Security tendencies and a notable affinity for AutoZone.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Automatic transmission profile in United States.

Audience size

6.5M

in United States

Gender

24.7%♀

75.3% male

Age

39.2

average years

Country rank

#5335

Topic in United States

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of Automatic transmission fans

24.7% are female, 75.3% are male, average age 39.2.

Fig. 02

Gender split

24.7%

Female

75.3%

Male

Demographic split for Automatic transmission audience in United States
Metric	Value
Female	24.7%
Male	75.3%
Average age	39.2
Estimated audience size	6,526,899

Fig. 03

Age distribution

Age distribution of the Automatic transmission audience in United States
Age bracket	Share	%
16-19		23%
20-29		16%
30-39		17%
40-49		21%
50+		22%

Fig. 04

Worldwide distribution

17.0%

of the worldwide Automatic transmission audience comes from United States.

Worldwide audience distribution share by country for Automatic transmission
Country	Share
United States	17.0%
United Kingdom	4.2%
Thailand	3.3%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Automatic transmission audience in United States is strongest.

Fig. 05

Top regions by affinity

Automatic transmission fans by region: top regions in United States
#	Region	Reach	×
01	Minnesota	~100K	1.40×
02	Nevada	~80K	1.34×
03	New Mexico	~40K	1.25×
04	Massachusetts	~200K	1.18×
05	New Hampshire	~30K	1.16×
06	Hawaii	~30K	1.15×
07	Alabama	~100K	1.12×
08	Connecticut	~70K	1.11×
09	Mississippi	~60K	1.10×
10	Arizona	~100K	1.09×
11	California	~800K	1.08×
12	Texas	~600K	1.08×
13	North Carolina	~200K	1.07×
14	Oregon	~80K	1.06×
15	Oklahoma	~80K	1.06×
16	Idaho	~30K	1.06×
17	Montana	~20K	1.06×
18	Arkansas	~60K	1.05×
19	Alaska	~10K	1.05×
20	Georgia	~200K	1.04×
21	Maryland	~100K	1.04×
22	Utah	~60K	1.04×
23	South Dakota	~20K	1.04×
24	Illinois	~200K	1.02×
25	Washington	~100K	1.02×
26	Louisiana	~90K	1.02×
27	Tennessee	~100K	1.00×
28	Kansas	~50K	1.00×
29	Nebraska	~30K	1.00×
30	Colorado	~100K	0.98×
31	Florida	~400K	0.97×
32	Virginia	~200K	0.97×
33	Missouri	~100K	0.97×
34	South Carolina	~90K	0.96×
35	Kentucky	~80K	0.96×
36	North Dakota	~10K	0.95×
37	Indiana	~100K	0.92×
38	West Virginia	~30K	0.92×
39	Wisconsin	~90K	0.91×
40	Iowa	~50K	0.90×
41	Delaware	~20K	0.89×
42	Rhode Island	~20K	0.88×
43	Vermont	~10K	0.88×
44	Ohio	~200K	0.87×
45	Michigan	~100K	0.87×
46	Maine	~20K	0.86×
47	Pennsylvania	~200K	0.84×
48	Washington, District of Columbia	~20K	0.80×
49	New Jersey	~100K	0.79×
50	New York	~300K	0.71×

Affinity by region — Automatic transmission, United States

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Automatic transmission audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Automatic transmission audience
#	Interest	Category	×
01	Garage kit	Home & Garden	15.46×
02	Industrial technology	Topic	13.21×
03	Diesel engine	Cars & Mobility	3.83×
04	Carfax (company)	Cars & Mobility	3.61×
05	Autotrader	Cars & Mobility	3.39×
06	Haul truck	Cars & Mobility	3.26×
07	CarGurus	Cars & Mobility	3.16×
08	Dump truck	Cars & Mobility	3.16×
09	O'Reilly Auto Parts	Cars & Mobility	2.97×
10	AutoZone	Cars & Mobility	2.88×
11	Used car	Cars & Mobility	2.67×
12	Engine	Cars & Mobility	2.60×
13	Advance Auto Parts	Cars & Mobility	2.58×
14	Commercial vehicle	Cars & Mobility	2.54×
15	Tractor	Cars & Mobility	2.54×
16	Tire	Cars & Mobility	2.33×
17	Flatline	Technology & Electronics	2.15×
18	Wheel	Cars & Mobility	2.08×
19	Motor vehicle	Cars & Mobility	1.76×
20	SUVs	Cars & Mobility	1.62×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Automatic transmission audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by Automatic transmission audience · What stands out
Trait	Cluster	Score
Need for Security	CONSERVATISM	1.54×
Patriotism	CONSERVATISM	1.08×
Quality Awareness	PREMIUM	1.06×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by Automatic transmission audience · Rather not
Trait	Cluster	Score
Design Affinity	PREMIUM	0.53×
Mindfulness	BALANCE	0.56×
Indulgence	JOY	0.58×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does Automatic transmission have in United States?

Automatic transmission has an estimated audience of 6,526,899 people in United States, concentrated in California and Texas.

What is the gender split and age of Automatic transmission fans?

24.7% of Automatic transmission fans are female, 75.3% are male, with an average age of 39.2 years.

Which brands do Automatic transmission fans like most?

Automatic transmission fans show strongest brand affinity for AutoZone (2.88×), Used car (2.67×), and CarGurus (3.16×) over the country average.

Where do Automatic transmission fans live in United States?

Automatic transmission fans in United States are most concentrated in California (reach ~800K), Texas (reach ~600K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

What other brands do Automatic transmission fans also like?

Beyond Automatic transmission itself, the audience over-indexes on Used car (2.67×), CarGurus (3.16×), O'Reilly Auto Parts (2.97×), and Autotrader (3.39×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Automatic transmission. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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