Automatic transmission Audience in United States

Automatic transmission logo

Automatic transmission has an estimated audience of 6,526,899 people in United States. 24.7% are female, 75.3% are male, average age 39.2. Top regions: California, Texas, Florida. Top brand affinities: AutoZone, Used car, CarGurus, Autotrader, O'Reilly Auto Parts.

The average Automatic transmission fan in United States is 39.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include AutoZone, Used car, CarGurus, with strongest over-indexing on AutoZone (2.88× the country average). Demographically, the Automatic transmission audience skews more male with an average age of 39.2, and over-indexes on personality traits such as Need for Security, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic

Demographics of Automatic transmission fans

Demographic split for Automatic transmission audience in United States
MetricValue
Female24.7%
Male75.3%
Average age39.2
Estimated audience size6,526,899

Audience persona

The typical Automatic transmission fan in United States is more male, around 39.2 years old, with strong Need for Security tendencies and a notable affinity for AutoZone.

Top regions in United States

Top regions ranked by reach for Automatic transmission in United States
RegionReachAffinity
California854,8011.19×
Texas654,8031.17×
Florida474,5671.07×
New York279,4900.77×
Illinois232,1431.07×
Georgia224,0051.11×
North Carolina214,9031.09×
Pennsylvania187,5470.85×
Ohio177,0110.88×
Virginia156,2690.98×
Michigan154,5350.91×
Massachusetts153,0881.19×
Arizona149,5121.12×
Washington141,7281.08×
Tennessee134,0431.02×
New Jersey132,3070.8×
Maryland123,3151.1×
Minnesota120,2721.29×
Indiana111,1920.93×
Colorado105,8011.03×
Nevada100,6461.59×
Missouri98,5760.94×
South Carolina97,2270.99×
Alabama95,8661.05×
Louisiana88,5001.05×
Wisconsin87,1750.89×
Oregon83,8541.12×
Kentucky79,8350.98×
Oklahoma78,0591.08×
Mississippi62,5401.16×
Connecticut60,3400.92×
Utah59,9461.03×
Arkansas58,2991.08×
Kansas53,3981.04×
Iowa44,6350.83×
New Mexico43,4821.33×
Idaho34,2471.05×
Hawaii32,7161.17×
Nebraska31,3890.96×
New Hampshire28,1611.09×
West Virginia25,4510.84×
Montana19,6101.08×
Maine16,1900.69×
South Dakota15,9221.06×
Rhode Island14,7540.71×
Alaska13,7880.99×
Delaware13,4710.75×
Washington, District of Columbia12,7200.65×
North Dakota10,0310.75×
Wyoming9,1180.94×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Automatic transmission audience
BrandAffinityCategory
AutoZone2.88×Cars & Mobility
Used car2.67×Cars & Mobility
CarGurus3.16×Cars & Mobility
Autotrader3.39×Cars & Mobility
O'Reilly Auto Parts2.97×Cars & Mobility
Garage kit15.46×Home & Garden
Engine2.6×Cars & Mobility
Dump truck3.16×Cars & Mobility
Industrial technology13.21×
Motor vehicle1.76×Cars & Mobility
Wheel2.08×Cars & Mobility
Diesel engine3.83×Cars & Mobility
Tire2.33×Cars & Mobility
Haul truck3.26×Cars & Mobility
Carfax (company)3.61×Cars & Mobility
Advance Auto Parts2.58×Cars & Mobility
SUVs1.62×Cars & Mobility
Commercial vehicle2.54×Cars & Mobility
Flatline2.15×Technology & Electronics
Tractor2.54×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Automatic transmission audience
TraitClusterScore
Need for SecurityCONSERVATISM1.77
Quality AwarenessPREMIUM1.6
Career OrientationPOWER1.57
Family OrientationCONSERVATISM1.23
Luxury OrientationPREMIUM1.16
PatriotismCONSERVATISM1.09

Worldwide distribution

Worldwide audience distribution share by country for Automatic transmission
CountryShare
United States17.0%
United Kingdom4.2%
Thailand3.3%

See Automatic transmission audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Automatic transmission have in United States?

Automatic transmission has an estimated audience of 6,526,899 people in United States, concentrated in California and Texas.

What is the gender split and age of Automatic transmission fans?

24.7% of Automatic transmission fans are female, 75.3% are male, with an average age of 39.2 years.

Which brands do Automatic transmission fans like most?

Automatic transmission fans show strongest brand affinity for AutoZone (2.88×), Used car (2.67×), and CarGurus (3.16×) over the country average.

Where do Automatic transmission fans live in United States?

Automatic transmission fans in United States are most concentrated in California (reach 854,801), Texas (reach 654,803), and Florida (reach 474,567). These three regions account for the largest share of the active audience.

What other brands do Automatic transmission fans also like?

Beyond Automatic transmission itself, the audience over-indexes on Used car (2.67×), CarGurus (3.16×), Autotrader (3.39×), and O'Reilly Auto Parts (2.97×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Automatic transmission. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.