Catalonia Audience in Germany
Catalonia has an estimated audience of 547,787 people in Germany. 45.4% are female, 54.6% are male, average age 39.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Satire, Country rap, Allgäu, German television comedy, Ryanair.
The average Catalonia fan in Germany is 39.3 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Satire, Country rap, Allgäu, with strongest over-indexing on Satire (8.81× the country average). Demographically, the Catalonia audience skews balanced with an average age of 39.3, and over-indexes on personality traits such as Sports Activity, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Region
Demographics of Catalonia fans
| Metric | Value |
|---|---|
| Female | 45.4% |
| Male | 54.6% |
| Average age | 39.3 |
| Estimated audience size | 547,787 |
Audience persona
The typical Catalonia fan in Germany is balanced, around 39.3 years old, with strong Sports Activity tendencies and a notable affinity for Satire.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 141,952 | 1.18× |
| Bayern | 95,188 | 1.08× |
| Baden-Württemberg | 83,996 | 1.12× |
| Niedersachsen | 50,956 | 0.96× |
| Hessen | 49,411 | 1.18× |
| Rheinland-Pfalz | 29,397 | 1.07× |
| Berlin | 28,972 | 1.18× |
| Sachsen | 26,472 | 0.99× |
| Schleswig-Holstein | 18,229 | 0.93× |
| Brandenburg | 16,841 | 0.99× |
| Hamburg | 13,854 | 1.12× |
| Thüringen | 12,293 | 0.88× |
| Sachsen-Anhalt | 11,215 | 0.79× |
| Mecklenburg-Vorpommern | 7,933 | 0.76× |
| Saarland | 6,268 | 0.93× |
| Bremen | 4,170 | 0.89× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Satire | 8.81× | Literature |
| Country rap | 9.74× | Music & Radio |
| Allgäu | 8.61× | Travel & Leisure |
| German television comedy | 7.55× | Movies & TV |
| Ryanair | 3.14× | Travel & Leisure |
| FIFA World Cup | 2.49× | Sports |
| Tagesschau | 2.25× | Movies & TV |
| Copa Libertadores | 18.79× | Sports |
| Western Union | 4.51× | Business & Career |
| La Liga | 4.51× | Sports |
| Headphones | 5.67× | Technology & Electronics |
| Lake Constance | 8.81× | Travel & Leisure |
| UEFA Champions League | 2.05× | Sports |
| Vacations | 2.5× | Travel & Leisure |
| Tour de France | 4.83× | Sports |
| Bundesliga | 1.65× | Sports |
| Transfermarkt | 2.36× | Sports |
| TikTok | 1.54× | Internet & Social Media |
| Bicycle wheel | 6.32× | Cars & Mobility |
| Pets | 1.52× | Pets & Animals |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 2.01 |
| Travelling | THRILL | 1.65 |
| Design Affinity | PREMIUM | 1.65 |
| Spirituality | BALANCE | 1.63 |
| Sustainability | BALANCE | 1.57 |
| Pet Ownership | JOY | 1.52 |
Worldwide distribution
| Country | Share |
|---|---|
| Spain | 44.3% |
| France | 6.0% |
| Mexico | 5.6% |
See Catalonia audiences in other countries
More Region audiences in Germany
- North Rhine-Westphalia (12,537,146)
- Bavaria (11,233,911)
- Baden-Württemberg (9,848,271)
- Rhine (9,303,980)
- Lower Saxony (6,360,906)
Frequently asked questions
How many fans does Catalonia have in Germany?
Catalonia has an estimated audience of 547,787 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Catalonia fans?
45.4% of Catalonia fans are female, 54.6% are male, with an average age of 39.3 years.
Which brands do Catalonia fans like most?
Catalonia fans show strongest brand affinity for Satire (8.81×), Country rap (9.74×), and Allgäu (8.61×) over the country average.
Where do Catalonia fans live in Germany?
Catalonia fans in Germany are most concentrated in Nordrhein-Westfalen (reach 141,952), Bayern (reach 95,188), and Baden-Württemberg (reach 83,996). These three regions account for the largest share of the active audience.
What other brands do Catalonia fans also like?
Beyond Catalonia itself, the audience over-indexes on Country rap (9.74×), Allgäu (8.61×), German television comedy (7.55×), and Ryanair (3.14×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Catalonia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.