Crane (machine) Audience in Germany
Crane (machine) has an estimated audience of 652,567 people in Germany. 14.5% are female, 85.5% are male, average age 41.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Urban Outfitters, Haberler, Gil Ofarim, Israel, Urban horticulture.
The average Crane (machine) fan in Germany is 41.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Urban Outfitters, Haberler, Gil Ofarim, with strongest over-indexing on Urban Outfitters (2.45× the country average). Demographically, the Crane (machine) audience skews more male with an average age of 41.5, and over-indexes on personality traits such as Patriotism, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Crane (machine) fans
| Metric | Value |
|---|---|
| Female | 14.5% |
| Male | 85.5% |
| Average age | 41.5 |
| Estimated audience size | 652,567 |
Audience persona
The typical Crane (machine) fan in Germany is more male, around 41.5 years old, with strong Patriotism tendencies and a notable affinity for Urban Outfitters.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 126,775 | 0.89× |
| Bayern | 100,019 | 0.95× |
| Baden-Württemberg | 93,466 | 1.05× |
| Niedersachsen | 67,602 | 1.07× |
| Hessen | 43,345 | 0.87× |
| Sachsen | 42,371 | 1.32× |
| Schleswig-Holstein | 26,813 | 1.14× |
| Rheinland-Pfalz | 25,876 | 0.79× |
| Berlin | 25,873 | 0.89× |
| Brandenburg | 21,019 | 1.04× |
| Thüringen | 20,524 | 1.23× |
| Hamburg | 18,680 | 1.27× |
| Sachsen-Anhalt | 17,948 | 1.06× |
| Mecklenburg-Vorpommern | 12,445 | 1× |
| Saarland | 6,174 | 0.77× |
| Bremen | 4,619 | 0.83× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Urban Outfitters | 2.45× | Shopping |
| Haberler | 1.67× | News |
| Gil Ofarim | 1.61× | Music & Radio |
| Israel | 2.36× | Travel & Leisure |
| Urban horticulture | 1.88× | Home & Garden |
| MK | 3.03× | Music & Radio |
| Icon (magazine) | 2.2× | Arts & Culture |
| Grappling | 1.94× | Sports |
| KLIX (AM) | 2.17× | Music & Radio |
| Tuscany | 2.83× | Travel & Leisure |
| Jaguar F-Pace | 3.43× | Cars & Mobility |
| Vocal harmony | 3.98× | Music & Radio |
| Building insulation | 2.22× | Home & Garden |
| Kodiak, Alaska | 7.69× | Travel & Leisure |
| Buddy – The Buddy Holly Story | 2.43× | Music & Radio |
| Moroccan riad | 2.95× | Politics & Society |
| Hoonigan | 5.8× | Cars & Mobility |
| Video izle | 1.64× | |
| Jelenia Góra | 5.96× | Travel & Leisure |
| Coworking | 1.93× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.78 |
| DIY Mentality | THRILL | 1.67 |
| Need for Security | CONSERVATISM | 1.28 |
| Convenience Orientation | PREMIUM | 1.1 |
| Tradition | CONSERVATISM | 1.07 |
| Sports Activity | POWER | 1.01 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.2% |
| Australia | 4.3% |
| United Kingdom | 4.2% |
See Crane (machine) audiences in other countries
More Business & Career audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Crane (machine) have in Germany?
Crane (machine) has an estimated audience of 652,567 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Crane (machine) fans?
14.5% of Crane (machine) fans are female, 85.5% are male, with an average age of 41.5 years.
Which brands do Crane (machine) fans like most?
Crane (machine) fans show strongest brand affinity for Urban Outfitters (2.45×), Haberler (1.67×), and Gil Ofarim (1.61×) over the country average.
Where do Crane (machine) fans live in Germany?
Crane (machine) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 126,775), Bayern (reach 100,019), and Baden-Württemberg (reach 93,466). These three regions account for the largest share of the active audience.
What other brands do Crane (machine) fans also like?
Beyond Crane (machine) itself, the audience over-indexes on Haberler (1.67×), Gil Ofarim (1.61×), Israel (2.36×), and Urban horticulture (1.88×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Crane (machine). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.