Deposit account Audience in Germany

Deposit account has an estimated audience of 1,540,060 people in Germany. 40.4% are female, 59.6% are male, average age 43.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Cocktail, Gil Ofarim, VfL Wolfsburg, Pillow, Stradivarius.
The average Deposit account fan in Germany is 43.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Cocktail, Gil Ofarim, VfL Wolfsburg, with strongest over-indexing on Cocktail (2.86× the country average). Demographically, the Deposit account audience skews more male with an average age of 43.3, and over-indexes on personality traits such as Quality Awareness, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Deposit account fans
| Metric | Value |
|---|---|
| Female | 40.4% |
| Male | 59.6% |
| Average age | 43.3 |
| Estimated audience size | 1,540,060 |
Audience persona
The typical Deposit account fan in Germany is more male, around 43.3 years old, with strong Quality Awareness tendencies and a notable affinity for Cocktail.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 223,341 | 0.66× |
| Bayern | 163,990 | 0.66× |
| Baden-Württemberg | 146,912 | 0.7× |
| Hessen | 82,851 | 0.71× |
| Niedersachsen | 80,559 | 0.54× |
| Rheinland-Pfalz | 49,073 | 0.64× |
| Thüringen | 46,213 | 1.18× |
| Sachsen-Anhalt | 44,881 | 1.12× |
| Berlin | 43,873 | 0.64× |
| Brandenburg | 43,579 | 0.91× |
| Sachsen | 40,921 | 0.54× |
| Mecklenburg-Vorpommern | 39,474 | 1.34× |
| Saarland | 39,240 | 2.07× |
| Bremen | 38,508 | 2.92× |
| Schleswig-Holstein | 36,776 | 0.67× |
| Hamburg | 24,200 | 0.7× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Cocktail | 2.86× | Food & Beverages |
| Gil Ofarim | 2.74× | Music & Radio |
| VfL Wolfsburg | 2.82× | Sports |
| Pillow | 2.03× | Home & Garden |
| Stradivarius | 1.97× | Shopping |
| CAC 40 | 1.74× | Business & Career |
| 7-Eleven | 5.49× | Shopping |
| Natural rubber | 2.41× | Cars & Mobility |
| Este, Veneto | 2.6× | Travel & Leisure |
| Mothercare | 1.75× | Kids & Family |
| Peugeot 308 | 3.11× | Cars & Mobility |
| Preacher (comics) | 5.37× | Literature |
| Curcuma | 3.68× | Food & Beverages |
| Škoda Kodiaq | 1.54× | Cars & Mobility |
| Molly Hatchet | 8.9× | Music & Radio |
| Corfu (regional unit) | 2.07× | Travel & Leisure |
| MK | 1.85× | Music & Radio |
| Phytotherapy | 11.48× | Health |
| Euphonium | 6.7× | Music & Radio |
| Nurse education | 1.5× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 2.03 |
| Need for Security | CONSERVATISM | 1.78 |
| Career Orientation | POWER | 1.69 |
| Convenience Orientation | PREMIUM | 1.57 |
| Indulgence | JOY | 1.46 |
| Luxury Orientation | PREMIUM | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.5% |
| Brazil | 6.4% |
| India | 5.9% |
See Deposit account audiences in other countries
More Business & Career audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Deposit account have in Germany?
Deposit account has an estimated audience of 1,540,060 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Deposit account fans?
40.4% of Deposit account fans are female, 59.6% are male, with an average age of 43.3 years.
Which brands do Deposit account fans like most?
Deposit account fans show strongest brand affinity for Cocktail (2.86×), Gil Ofarim (2.74×), and VfL Wolfsburg (2.82×) over the country average.
Where do Deposit account fans live in Germany?
Deposit account fans in Germany are most concentrated in Nordrhein-Westfalen (reach 223,341), Bayern (reach 163,990), and Baden-Württemberg (reach 146,912). These three regions account for the largest share of the active audience.
What other brands do Deposit account fans also like?
Beyond Deposit account itself, the audience over-indexes on Gil Ofarim (2.74×), VfL Wolfsburg (2.82×), Pillow (2.03×), and Stradivarius (1.97×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Deposit account. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.