Electric skateboard Audience in Germany
Electric skateboard has an estimated audience of 236,063 people in Germany. 38.6% are female, 61.4% are male, average age 39.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: MSN, Europcar, Husqvarna, Electric motorcycles and scooters, Sport bike.
The average Electric skateboard fan in Germany is 39.4 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include MSN, Europcar, Husqvarna, with strongest over-indexing on MSN (9× the country average). Demographically, the Electric skateboard audience skews more male with an average age of 39.4, and over-indexes on personality traits such as Early Adopter Mentality, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Topic
Demographics of Electric skateboard fans
| Metric | Value |
|---|---|
| Female | 38.6% |
| Male | 61.4% |
| Average age | 39.4 |
| Estimated audience size | 236,063 |
Audience persona
The typical Electric skateboard fan in Germany is more male, around 39.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for MSN.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 53,006 | 1.03× |
| Bayern | 39,727 | 1.05× |
| Baden-Württemberg | 38,394 | 1.19× |
| Niedersachsen | 24,139 | 1.05× |
| Hessen | 19,275 | 1.07× |
| Rheinland-Pfalz | 13,025 | 1.1× |
| Sachsen | 11,077 | 0.96× |
| Berlin | 10,456 | 0.99× |
| Schleswig-Holstein | 9,345 | 1.1× |
| Brandenburg | 7,857 | 1.07× |
| Sachsen-Anhalt | 5,549 | 0.91× |
| Thüringen | 5,184 | 0.86× |
| Hamburg | 5,180 | 0.97× |
| Mecklenburg-Vorpommern | 4,067 | 0.9× |
| Saarland | 2,650 | 0.91× |
| Bremen | 1,675 | 0.83× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| MSN | 9× | News |
| Europcar | 11.83× | Cars & Mobility |
| Husqvarna | 15.45× | Home & Garden |
| Electric motorcycles and scooters | 9.36× | Cars & Mobility |
| Sport bike | 7.39× | Cars & Mobility |
| Bicycle frame | 9.99× | Sports |
| Motorcycle accessories | 7.46× | Cars & Mobility |
| Skateboard | 9.69× | Sports |
| Motorcycle club | 6.34× | Cars & Mobility |
| Electric bicycle | 6.31× | Cars & Mobility |
| Motorcycle sport | 6.22× | Sports |
| Motorcycling | 5.28× | Cars & Mobility |
| Bicycle touring | 5.93× | Sports |
| Motorcycle helmet | 7.01× | Cars & Mobility |
| Racing bicycle | 6.47× | Sports |
| Road bicycle | 8.67× | Sports |
| Compass | 15.64× | Home & Garden |
| Mountain bike racing | 8.4× | Sports |
| Local bike shop | 8.75× | Sports |
| Custom motorcycle | 6.69× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 2.2 |
| Quality Awareness | PREMIUM | 2.11 |
| Sports Activity | POWER | 1.85 |
| Sustainability | BALANCE | 1.71 |
| Risk Appetite | THRILL | 1.54 |
| DIY Mentality | THRILL | 1.51 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 26.3% |
| India | 13.7% |
| Japan | 4.9% |
See Electric skateboard audiences in other countries
More Cars & Mobility audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Electric skateboard have in Germany?
Electric skateboard has an estimated audience of 236,063 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Electric skateboard fans?
38.6% of Electric skateboard fans are female, 61.4% are male, with an average age of 39.4 years.
Which brands do Electric skateboard fans like most?
Electric skateboard fans show strongest brand affinity for MSN (9×), Europcar (11.83×), and Husqvarna (15.45×) over the country average.
Where do Electric skateboard fans live in Germany?
Electric skateboard fans in Germany are most concentrated in Nordrhein-Westfalen (reach 53,006), Bayern (reach 39,727), and Baden-Württemberg (reach 38,394). These three regions account for the largest share of the active audience.
What other brands do Electric skateboard fans also like?
Beyond Electric skateboard itself, the audience over-indexes on Europcar (11.83×), Husqvarna (15.45×), Electric motorcycles and scooters (9.36×), and Sport bike (7.39×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Electric skateboard. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.