Forum Hanau Audience in Germany
A data profile of the people who buy, follow and care about Forum Hanau in Germany — modelled from more than twelve digital signal sources. Forum Hanau has an estimated audience of 479,542 people in Germany.
The average Forum Hanau fan in Germany is 38.3 years old, more female, and lives primarily in Hessen.
The audience is concentrated in Hessen, Bayern, Nordrhein-Westfalen.
Top brand affinities include Nature, Family, REWE, with strongest over-indexing on Nature (2.09× the country average).
Demographically, the Forum Hanau audience skews more female with an average age of 38.3, and over-indexes on personality traits such as Indulgence, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Forum Hanau fan in Germany is more female, around 38.3 years old, with strong Indulgence tendencies and a notable affinity for Nature.
At a glance
The key figures that characterise the Forum Hanau profile in Germany.
Search interest · 12-month trend
Demographics of Forum Hanau fans
58.7% are female, 41.3% are male, average age 38.3.
Gender split
| Metric | Value |
|---|---|
| Female | 58.7% |
| Male | 41.3% |
| Average age | 38.3 |
| Estimated audience size | 479,542 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 20% | |
| 30-39 | 21% | |
| 40-49 | 22% | |
| 50+ | 16% |
Worldwide distribution
of the worldwide Forum Hanau audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 98.7% |
| China | 0.2% |
| Japan | 0.1% |
Geography
Where the Forum Hanau audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hessen | ~300K | 14.26× | |
| 02 | Mecklenburg-Vorpommern | ~7K | 0.77× | |
| 03 | Bremen | ~3K | 0.77× | |
| 04 | Sachsen-Anhalt | ~9K | 0.76× | |
| 05 | Saarland | ~4K | 0.72× | |
| 06 | Brandenburg | ~10K | 0.71× | |
| 07 | Schleswig-Holstein | ~10K | 0.69× | |
| 08 | Thüringen | ~7K | 0.64× | |
| 09 | Bayern | ~40K | 0.61× | |
| 10 | Sachsen | ~10K | 0.55× | |
| 11 | Hamburg | ~5K | 0.48× | |
| 12 | Niedersachsen | ~20K | 0.40× | |
| 13 | Rheinland-Pfalz | ~9K | 0.40× | |
| 14 | Berlin | ~8K | 0.39× | |
| 15 | Baden-Württemberg | ~20K | 0.27× | |
| 16 | Nordrhein-Westfalen | ~20K | 0.20× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Forum Hanau audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Bedroom furniture | Home & Garden | 2.80× | ||
| 02 | Intersport | Shopping | 2.34× | ||
| 03 | Vacations | Travel & Leisure | 2.12× | ||
| 04 | Nature | Home & Garden | 2.09× | ||
| 05 | REWE | Shopping | 1.86× | ||
| 06 | Lodging | Travel & Leisure | 1.83× | ||
| 07 | Refrigerator | Home & Garden | 1.77× | ||
| 08 | Walking | Sports | 1.77× | ||
| 09 | Family | Kids & Family | 1.76× | ||
| 10 | Technology & Electronics | 1.76× | |||
| 11 | Woolworths | Shopping | 1.76× | ||
| 12 | MSN | News | 1.69× | ||
| 13 | Crochet | Home & Garden | 1.68× | ||
| 14 | Swimsuit | Fashion & Accessoires | 1.63× | ||
| 15 | Western Union | Business & Career | 1.62× | ||
| 16 | Netto Marken-Discount | Shopping | 1.61× | ||
| 17 | TK Maxx | Shopping | 1.51× | ||
| 18 | Düsseldorf | Travel & Leisure | 1.51× | ||
| 19 | Fashion show | Fashion & Accessoires | 1.51× | ||
| 20 | Cyber Monday | Shopping | 1.50× |
Personality of the Forum Hanau audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.34× | |
| Early Adopter Mentality | POWER | 1.22× | |
| Quality Awareness | PREMIUM | 1.22× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sports Activity | POWER | 0.95× | |
| Social Media Usage | JOY | 0.97× | |
| Pet Ownership | JOY | 0.97× |
Frequently asked questions
How many fans does Forum Hanau have in Germany?
Forum Hanau has an estimated audience of 479,542 people in Germany, concentrated in Hessen and Bayern.
What is the gender split and age of Forum Hanau fans?
58.7% of Forum Hanau fans are female, 41.3% are male, with an average age of 38.3 years.
Which brands do Forum Hanau fans like most?
Forum Hanau fans show strongest brand affinity for Nature (2.09×), Family (1.76×), and REWE (1.86×) over the country average.
Where do Forum Hanau fans live in Germany?
Forum Hanau fans in Germany are most concentrated in Hessen (reach ~300K), Bayern (reach ~40K), and Nordrhein-Westfalen (reach ~20K). These three regions account for the largest share of the active audience.
What other brands do Forum Hanau fans also like?
Beyond Forum Hanau itself, the audience over-indexes on Family (1.76×), REWE (1.86×), Vacations (2.12×), and Netto Marken-Discount (1.61×) compared to the Germany average.
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How to read this data
Audience size is the estimated number of people in Germany who actively search for Forum Hanau. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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