Forum Hanau Audience in Germany

Forum Hanau has an estimated audience of 473,591 people in Germany. 62.3% are female, 37.7% are male, average age 40.0. Top regions: Hessen, Bayern, Baden-Württemberg. Top brand affinities: Gil Ofarim, Stradivarius, Progressive rock, Škoda Kodiaq, Keeper (password manager).
The average Forum Hanau fan in Germany is 40.0 years old, more female, and lives primarily in Hessen. The audience is concentrated in Hessen, Bayern, Baden-Württemberg. Top brand affinities include Gil Ofarim, Stradivarius, Progressive rock, with strongest over-indexing on Gil Ofarim (1.61× the country average). Demographically, the Forum Hanau audience skews more female with an average age of 40.0, and over-indexes on personality traits such as Indulgence, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Shopping · Type: POI · Subtype: Shopping mall
Demographics of Forum Hanau fans
| Metric | Value |
|---|---|
| Female | 62.3% |
| Male | 37.7% |
| Average age | 40.0 |
| Estimated audience size | 473,591 |
Audience persona
The typical Forum Hanau fan in Germany is more female, around 40.0 years old, with strong Indulgence tendencies and a notable affinity for Gil Ofarim.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Hessen | 355,194 | 13.54× |
| Bayern | 53,683 | 0.71× |
| Baden-Württemberg | 14,437 | 0.22× |
| Nordrhein-Westfalen | 13,168 | 0.13× |
| Rheinland-Pfalz | 7,063 | 0.3× |
| Niedersachsen | 3,073 | 0.07× |
| Berlin | 2,827 | 0.13× |
| Hamburg | 2,545 | 0.24× |
| Sachsen | 1,459 | 0.06× |
| Thüringen | 937 | 0.08× |
| Saarland | 796 | 0.14× |
| Schleswig-Holstein | 718 | 0.04× |
| Sachsen-Anhalt | 708 | 0.06× |
| Bremen | 694 | 0.17× |
| Brandenburg | 687 | 0.05× |
| Mecklenburg-Vorpommern | 623 | 0.07× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gil Ofarim | 1.61× | Music & Radio |
| Stradivarius | 1.86× | Shopping |
| Progressive rock | 1.52× | Music & Radio |
| Škoda Kodiaq | 1.55× | Cars & Mobility |
| Keeper (password manager) | 2.83× | Technology & Electronics |
| Home Delivery | 1.79× | Food & Beverages |
| Bank account | 1.6× | Business & Career |
| Corfu (regional unit) | 1.69× | Travel & Leisure |
| Staycation | 1.87× | Home & Garden |
| Picnic | 1.62× | Kids & Family |
| Theocracy | 4.23× | Music & Radio |
| Esra Erol | 2.27× | Movies & TV |
| Volvo V60 | 1.91× | Cars & Mobility |
| Buddy – The Buddy Holly Story | 1.94× | Music & Radio |
| The Hunt (2012 film) | 1.66× | Movies & TV |
| The Equalizer | 1.75× | Movies & TV |
| Gender-neutral language | 1.88× | Politics & Society |
| Pantsuit | 2.23× | Fashion & Accessoires |
| Throne of Glass | 1.79× | Literature |
| Information sensitivity | 1.66× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.26 |
| DIY Mentality | THRILL | 1.18 |
| Sustainability | BALANCE | 1.17 |
| Design Affinity | PREMIUM | 1.14 |
| Creativity | OPEN | 1.13 |
| Sports Activity | POWER | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 98.8% |
| China | 0.2% |
| Japan | 0.1% |
See Forum Hanau audiences in other countries
More Shopping mall audiences in Germany
- Mall of Berlin (4,840,774)
- Outletcity Metzingen (2,919,203)
- Main-Taunus-Zentrum (2,632,549)
- Riem Arcaden (2,372,351)
- Weserpark (2,363,827)
Frequently asked questions
How many fans does Forum Hanau have in Germany?
Forum Hanau has an estimated audience of 473,591 people in Germany, concentrated in Hessen and Bayern.
What is the gender split and age of Forum Hanau fans?
62.3% of Forum Hanau fans are female, 37.7% are male, with an average age of 40.0 years.
Which brands do Forum Hanau fans like most?
Forum Hanau fans show strongest brand affinity for Gil Ofarim (1.61×), Stradivarius (1.86×), and Progressive rock (1.52×) over the country average.
Where do Forum Hanau fans live in Germany?
Forum Hanau fans in Germany are most concentrated in Hessen (reach 355,194), Bayern (reach 53,683), and Baden-Württemberg (reach 14,437). These three regions account for the largest share of the active audience.
What other brands do Forum Hanau fans also like?
Beyond Forum Hanau itself, the audience over-indexes on Stradivarius (1.86×), Progressive rock (1.52×), Škoda Kodiaq (1.55×), and Keeper (password manager) (2.83×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Forum Hanau. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.