HSG Wetzlar Audience in Germany

HSG Wetzlar logo

HSG Wetzlar has an estimated audience of 432,757 people in Germany. 45.6% are female, 54.4% are male, average age 40.0. Top regions: Hessen, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: IHF World Men's Handball Championship, SV Werder Bremen, Dynamo Dresden, Eintracht Frankfurt, VfB Stuttgart.

The average HSG Wetzlar fan in Germany is 40.0 years old, balanced, and lives primarily in Hessen. The audience is concentrated in Hessen, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include IHF World Men's Handball Championship, SV Werder Bremen, Dynamo Dresden, with strongest over-indexing on IHF World Men's Handball Championship (11.91× the country average). Demographically, the HSG Wetzlar audience skews balanced with an average age of 40.0, and over-indexes on personality traits such as Sports Activity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Handball

Demographics of HSG Wetzlar fans

Demographic split for HSG Wetzlar audience in Germany
MetricValue
Female45.6%
Male54.4%
Average age40.0
Estimated audience size432,757

Audience persona

The typical HSG Wetzlar fan in Germany is balanced, around 40.0 years old, with strong Sports Activity tendencies and a notable affinity for IHF World Men's Handball Championship.

Top regions in Germany

Top regions ranked by reach for HSG Wetzlar in Germany
RegionReachAffinity
Hessen284,2198.62×
Nordrhein-Westfalen40,4780.43×
Baden-Württemberg28,9070.49×
Rheinland-Pfalz20,6210.95×
Bayern18,2220.26×
Niedersachsen17,0900.41×
Sachsen-Anhalt14,2931.27×
Schleswig-Holstein12,7500.82×
Thüringen8,1380.74×
Sachsen6,9640.33×
Berlin6,3350.33×
Brandenburg3,8310.29×
Hamburg3,7730.39×
Mecklenburg-Vorpommern2,1290.26×
Saarland1,2960.24×
Bremen6780.18×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for HSG Wetzlar audience
BrandAffinityCategory
IHF World Men's Handball Championship11.91×Sports
SV Werder Bremen5.73×Sports
Dynamo Dresden6.94×Sports
Eintracht Frankfurt5.06×Sports
VfB Stuttgart5.36×Sports
Handball8.41×Sports
Sportschau4.9×Sports
UEFA Champions League3.75×Sports
Hamburger SV5.67×Sports
Hertha BSC6.34×Sports
Hannover 966.75×Sports
Real Madrid C.F.3.97×Sports
Paris Saint-Germain7.65×Sports
IHF World Women's Handball Championship10.84×Sports
2. Bundesliga3.85×Sports
FC Bayern Munich2.81×Sports
RB Leipzig4.97×Sports
FC Barcelona4.25×Sports
3. Liga5.54×Sports
Borussia Dortmund1.98×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by HSG Wetzlar audience
TraitClusterScore
Sports ActivityPOWER1.18
SustainabilityBALANCE1.12
Career OrientationPOWER1.12
IndulgenceJOY1.11
Healthy LifestyleBALANCE1.1
Early Adopter MentalityPOWER1.06

Worldwide distribution

Worldwide audience distribution share by country for HSG Wetzlar
CountryShare
Germany95.6%
Switzerland0.7%
Austria0.4%

See HSG Wetzlar audiences in other countries

More Handball audiences in Germany

Frequently asked questions

How many fans does HSG Wetzlar have in Germany?

HSG Wetzlar has an estimated audience of 432,757 people in Germany, concentrated in Hessen and Nordrhein-Westfalen.

What is the gender split and age of HSG Wetzlar fans?

45.6% of HSG Wetzlar fans are female, 54.4% are male, with an average age of 40.0 years.

Which brands do HSG Wetzlar fans like most?

HSG Wetzlar fans show strongest brand affinity for IHF World Men's Handball Championship (11.91×), SV Werder Bremen (5.73×), and Dynamo Dresden (6.94×) over the country average.

Where do HSG Wetzlar fans live in Germany?

HSG Wetzlar fans in Germany are most concentrated in Hessen (reach 284,219), Nordrhein-Westfalen (reach 40,478), and Baden-Württemberg (reach 28,907). These three regions account for the largest share of the active audience.

What other brands do HSG Wetzlar fans also like?

Beyond HSG Wetzlar itself, the audience over-indexes on SV Werder Bremen (5.73×), Dynamo Dresden (6.94×), Eintracht Frankfurt (5.06×), and VfB Stuttgart (5.36×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for HSG Wetzlar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.