Iserlohn Roosters Audience in Germany
Iserlohn Roosters has an estimated audience of 314,517 people in Germany. 30.6% are female, 69.4% are male, average age 37.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: International Ice Hockey Federation, Eisbären Berlin, Sportschau, Bild, Transfermarkt.
The average Iserlohn Roosters fan in Germany is 37.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include International Ice Hockey Federation, Eisbären Berlin, Sportschau, with strongest over-indexing on International Ice Hockey Federation (43.07× the country average). Demographically, the Iserlohn Roosters audience skews more male with an average age of 37.3, and over-indexes on personality traits such as Patriotism, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Ice hockey
Demographics of Iserlohn Roosters fans
| Metric | Value |
|---|---|
| Female | 30.6% |
| Male | 69.4% |
| Average age | 37.3 |
| Estimated audience size | 314,517 |
Audience persona
The typical Iserlohn Roosters fan in Germany is more male, around 37.3 years old, with strong Patriotism tendencies and a notable affinity for International Ice Hockey Federation.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 235,888 | 8.39× |
| Bayern | 47,466 | 0.94× |
| Baden-Württemberg | 22,281 | 0.52× |
| Niedersachsen | 21,382 | 0.7× |
| Hessen | 16,557 | 0.69× |
| Berlin | 8,264 | 0.59× |
| Rheinland-Pfalz | 7,245 | 0.46× |
| Schleswig-Holstein | 6,281 | 0.56× |
| Sachsen | 5,107 | 0.33× |
| Brandenburg | 4,410 | 0.45× |
| Hamburg | 4,167 | 0.59× |
| Bremen | 2,627 | 0.98× |
| Mecklenburg-Vorpommern | 1,592 | 0.27× |
| Thüringen | 1,587 | 0.2× |
| Sachsen-Anhalt | 1,376 | 0.17× |
| Saarland | 687 | 0.18× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| International Ice Hockey Federation | 43.07× | Sports |
| Eisbären Berlin | 25.95× | Sports |
| Sportschau | 7.12× | Sports |
| Bild | 4.74× | News |
| Transfermarkt | 6.52× | Sports |
| 2. Bundesliga | 6.04× | Sports |
| Leisure | 4.47× | Travel & Leisure |
| Sport Bild | 7.45× | Sports |
| ZDF | 5.56× | Movies & TV |
| North Rhine-Westphalia | 5.3× | Travel & Leisure |
| Tipico | 6.23× | Games |
| Recreation | 5.13× | Travel & Leisure |
| VfB Stuttgart | 5.1× | Sports |
| REWE | 3.98× | Shopping |
| Let's Dance (German TV series) | 5.77× | Movies & TV |
| DFB-Pokal | 7.92× | Sports |
| Aral AG | 4.49× | Cars & Mobility |
| Düsseldorf | 5.45× | Travel & Leisure |
| Gymnastics | 6.58× | Sports |
| Rhine | 5.46× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.23 |
| Sports Activity | POWER | 1.1 |
| Quality Awareness | PREMIUM | 1.07 |
| Early Adopter Mentality | POWER | 1.01 |
| Luxury Orientation | PREMIUM | 0.98 |
| Need for Security | CONSERVATISM | 0.97 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 88.6% |
| Canada | 1.5% |
| Austria | 1.3% |
See Iserlohn Roosters audiences in other countries
More Ice hockey audiences in Germany
- NHL (1,832,687)
- Will Smith (1,514,353)
- Eisbären Berlin (1,035,402)
- Leon Draisaitl (919,846)
- Stanley Cup (854,974)
Frequently asked questions
How many fans does Iserlohn Roosters have in Germany?
Iserlohn Roosters has an estimated audience of 314,517 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Iserlohn Roosters fans?
30.6% of Iserlohn Roosters fans are female, 69.4% are male, with an average age of 37.3 years.
Which brands do Iserlohn Roosters fans like most?
Iserlohn Roosters fans show strongest brand affinity for International Ice Hockey Federation (43.07×), Eisbären Berlin (25.95×), and Sportschau (7.12×) over the country average.
Where do Iserlohn Roosters fans live in Germany?
Iserlohn Roosters fans in Germany are most concentrated in Nordrhein-Westfalen (reach 235,888), Bayern (reach 47,466), and Baden-Württemberg (reach 22,281). These three regions account for the largest share of the active audience.
What other brands do Iserlohn Roosters fans also like?
Beyond Iserlohn Roosters itself, the audience over-indexes on Eisbären Berlin (25.95×), Sportschau (7.12×), Bild (4.74×), and Transfermarkt (6.52×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Iserlohn Roosters. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.