Jamaica Audience in Germany

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Jamaica has an estimated audience of 803,064 people in Germany. 50.6% are female, 49.4% are male, average age 35.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Progressive rock, 3D printing, Nurse education, Commercial mortgage, Jaguar F-Pace.

The average Jamaica fan in Germany is 35.9 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Progressive rock, 3D printing, Nurse education, with strongest over-indexing on Progressive rock (1.86× the country average). Demographically, the Jamaica audience skews balanced with an average age of 35.9, and over-indexes on personality traits such as Travelling, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Country

Demographics of Jamaica fans

Demographic split for Jamaica audience in Germany
MetricValue
Female50.6%
Male49.4%
Average age35.9
Estimated audience size803,064

Audience persona

The typical Jamaica fan in Germany is balanced, around 35.9 years old, with strong Travelling tendencies and a notable affinity for Progressive rock.

Top regions in Germany

Top regions ranked by reach for Jamaica in Germany
RegionReachAffinity
Nordrhein-Westfalen203,2461.16×
Bayern144,8011.12×
Baden-Württemberg122,6501.12×
Niedersachsen79,8621.02×
Hessen65,0141.06×
Rheinland-Pfalz43,0041.07×
Sachsen41,3541.05×
Berlin35,4460.99×
Schleswig-Holstein27,5200.95×
Brandenburg23,5430.95×
Thüringen18,7410.92×
Sachsen-Anhalt18,2210.88×
Hamburg18,218
Mecklenburg-Vorpommern13,1070.85×
Saarland9,4860.96×
Bremen6,1690.9×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jamaica audience
BrandAffinityCategory
Progressive rock1.86×Music & Radio
3D printing2.07×Technology & Electronics
Nurse education2.29×Kids & Family
Commercial mortgage1.75×Business & Career
Jaguar F-Pace4.71×Cars & Mobility
Kenosha, Wisconsin20.93×Travel & Leisure
Este, Veneto1.78×Travel & Leisure
Zihuatanejo15.93×Travel & Leisure
Home Delivery1.8×Food & Beverages
JDSU2.12×Business & Career
Nationality1.68×Politics & Society
Kurt Weill5.37×Music & Radio
Gudrun Sjödén1.67×Fashion & Accessoires
Halsey, Oregon6.3×Travel & Leisure
HODINKEE5.05×Fashion & Accessoires
The Fader2.93×Music & Radio
Steampunk1.74×Fashion & Accessoires
Brian Kilmeade11.06×Movies & TV
Homesteading2.74×Home & Garden
Jason Clarke (actor)1.88×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jamaica audience
TraitClusterScore
TravellingTHRILL1.62
SpiritualityBALANCE1.31
LGBTQ+ IdentityOPEN1.3
Early Adopter MentalityPOWER1.28
Sports ActivityPOWER1.26
Risk AppetiteTHRILL1.24

Worldwide distribution

Worldwide audience distribution share by country for Jamaica
CountryShare
United States42.3%
United Kingdom7.0%
Canada4.3%

See Jamaica audiences in other countries

More Country audiences in Germany

Frequently asked questions

How many fans does Jamaica have in Germany?

Jamaica has an estimated audience of 803,064 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Jamaica fans?

50.6% of Jamaica fans are female, 49.4% are male, with an average age of 35.9 years.

Which brands do Jamaica fans like most?

Jamaica fans show strongest brand affinity for Progressive rock (1.86×), 3D printing (2.07×), and Nurse education (2.29×) over the country average.

Where do Jamaica fans live in Germany?

Jamaica fans in Germany are most concentrated in Nordrhein-Westfalen (reach 203,246), Bayern (reach 144,801), and Baden-Württemberg (reach 122,650). These three regions account for the largest share of the active audience.

What other brands do Jamaica fans also like?

Beyond Jamaica itself, the audience over-indexes on 3D printing (2.07×), Nurse education (2.29×), Commercial mortgage (1.75×), and Jaguar F-Pace (4.71×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Jamaica. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.