Jamaica Audience in Germany

Jamaica has an estimated audience of 803,064 people in Germany. 50.6% are female, 49.4% are male, average age 35.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Progressive rock, 3D printing, Nurse education, Commercial mortgage, Jaguar F-Pace.
The average Jamaica fan in Germany is 35.9 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Progressive rock, 3D printing, Nurse education, with strongest over-indexing on Progressive rock (1.86× the country average). Demographically, the Jamaica audience skews balanced with an average age of 35.9, and over-indexes on personality traits such as Travelling, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Country
Demographics of Jamaica fans
| Metric | Value |
|---|---|
| Female | 50.6% |
| Male | 49.4% |
| Average age | 35.9 |
| Estimated audience size | 803,064 |
Audience persona
The typical Jamaica fan in Germany is balanced, around 35.9 years old, with strong Travelling tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 203,246 | 1.16× |
| Bayern | 144,801 | 1.12× |
| Baden-Württemberg | 122,650 | 1.12× |
| Niedersachsen | 79,862 | 1.02× |
| Hessen | 65,014 | 1.06× |
| Rheinland-Pfalz | 43,004 | 1.07× |
| Sachsen | 41,354 | 1.05× |
| Berlin | 35,446 | 0.99× |
| Schleswig-Holstein | 27,520 | 0.95× |
| Brandenburg | 23,543 | 0.95× |
| Thüringen | 18,741 | 0.92× |
| Sachsen-Anhalt | 18,221 | 0.88× |
| Hamburg | 18,218 | 1× |
| Mecklenburg-Vorpommern | 13,107 | 0.85× |
| Saarland | 9,486 | 0.96× |
| Bremen | 6,169 | 0.9× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 1.86× | Music & Radio |
| 3D printing | 2.07× | Technology & Electronics |
| Nurse education | 2.29× | Kids & Family |
| Commercial mortgage | 1.75× | Business & Career |
| Jaguar F-Pace | 4.71× | Cars & Mobility |
| Kenosha, Wisconsin | 20.93× | Travel & Leisure |
| Este, Veneto | 1.78× | Travel & Leisure |
| Zihuatanejo | 15.93× | Travel & Leisure |
| Home Delivery | 1.8× | Food & Beverages |
| JDSU | 2.12× | Business & Career |
| Nationality | 1.68× | Politics & Society |
| Kurt Weill | 5.37× | Music & Radio |
| Gudrun Sjödén | 1.67× | Fashion & Accessoires |
| Halsey, Oregon | 6.3× | Travel & Leisure |
| HODINKEE | 5.05× | Fashion & Accessoires |
| The Fader | 2.93× | Music & Radio |
| Steampunk | 1.74× | Fashion & Accessoires |
| Brian Kilmeade | 11.06× | Movies & TV |
| Homesteading | 2.74× | Home & Garden |
| Jason Clarke (actor) | 1.88× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 1.62 |
| Spirituality | BALANCE | 1.31 |
| LGBTQ+ Identity | OPEN | 1.3 |
| Early Adopter Mentality | POWER | 1.28 |
| Sports Activity | POWER | 1.26 |
| Risk Appetite | THRILL | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 42.3% |
| United Kingdom | 7.0% |
| Canada | 4.3% |
See Jamaica audiences in other countries
More Country audiences in Germany
- Germany (35,160,910)
- Italy (11,733,126)
- Switzerland (10,866,491)
- Turkey (9,948,276)
- Canada (8,912,959)
Frequently asked questions
How many fans does Jamaica have in Germany?
Jamaica has an estimated audience of 803,064 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Jamaica fans?
50.6% of Jamaica fans are female, 49.4% are male, with an average age of 35.9 years.
Which brands do Jamaica fans like most?
Jamaica fans show strongest brand affinity for Progressive rock (1.86×), 3D printing (2.07×), and Nurse education (2.29×) over the country average.
Where do Jamaica fans live in Germany?
Jamaica fans in Germany are most concentrated in Nordrhein-Westfalen (reach 203,246), Bayern (reach 144,801), and Baden-Württemberg (reach 122,650). These three regions account for the largest share of the active audience.
What other brands do Jamaica fans also like?
Beyond Jamaica itself, the audience over-indexes on 3D printing (2.07×), Nurse education (2.29×), Commercial mortgage (1.75×), and Jaguar F-Pace (4.71×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Jamaica. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.