Jamaica Audience in United States

Jamaica has an estimated audience of 16,010,697 people in United States. 56.1% are female, 43.9% are male, average age 36.0. Top regions: New York, California, Florida. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, Income tax.

The average Jamaica fan in United States is 36.0 years old, more female, and lives primarily in New York. The audience is concentrated in New York, California, Florida. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Jamaica audience skews more female with an average age of 36.0, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Country

Demographics of Jamaica fans

Demographic split for Jamaica audience in United States
MetricValue
Female56.1%
Male43.9%
Average age36.0
Estimated audience size16,010,697

Audience persona

The typical Jamaica fan in United States is more female, around 36.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Jamaica in United States
RegionReachAffinity
New York1,865,5812.09×
California1,708,7840.97×
Florida1,565,1991.44×
Texas1,534,5621.11×
Georgia746,2651.51×
North Carolina595,4571.24×
Illinois592,4901.11×
Pennsylvania580,8021.08×
New Jersey548,6971.35×
Ohio466,2640.95×
Virginia456,1021.17×
Maryland385,1221.4×
Michigan377,2020.9×
Massachusetts358,3531.14×
Tennessee326,0881.02×
Arizona302,0930.92×
South Carolina289,8071.2×
Washington283,3900.88×
Indiana269,5060.92×
Alabama259,8721.16×
Missouri257,4481×
Louisiana241,6931.17×
Wisconsin232,8110.97×
Connecticut214,1681.33×
Minnesota212,5230.93×
Colorado210,5600.83×
Kentucky174,7490.87×
Mississippi145,3521.1×
Oklahoma143,0270.8×
Nevada140,5520.91×
Oregon140,0660.76×
Iowa126,7300.96×
Utah112,1650.78×
Arkansas109,8660.83×
Kansas108,6920.86×
Nebraska72,2110.9×
Washington, District of Columbia58,4921.22×
Idaho58,4660.73×
New Mexico58,2650.73×
New Hampshire51,8940.82×
Maine51,1340.89×
West Virginia50,3850.68×
Delaware48,6541.1×
Rhode Island43,7800.86×
Hawaii43,5690.63×
South Dakota31,6500.86×
Montana31,0280.7×
Vermont28,1451×
North Dakota27,2140.83×
Alaska23,9820.7×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jamaica audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Income tax13.19×Business & Career
Kia Sportage20.21×Cars & Mobility
Hair Extensions5.48×Beauty & Wellness
Charles, Prince of Wales18.87×Politics & Society
Google Drive2.62×Technology & Electronics
Honda HR-V13.47×Cars & Mobility
Los Angeles Dodgers3.74×Sports
Las Vegas2.35×Travel & Leisure
Livemusic2.57×Music & Radio
Payment card8.17×Fashion & Accessoires
YouTube Music2.54×Internet & Social Media
Scooby-Doo2.4×Movies & TV
Houston Astros3.76×Sports
Pre-school playgroup14.75×Kids & Family
Caribbean2.44×Travel & Leisure
ASAP Rocky4.98×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jamaica audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.53
Early Adopter MentalityPOWER1.32
Family OrientationCONSERVATISM1.25
IndulgenceJOY1.24
Social Media UsageJOY1.16
Luxury OrientationPREMIUM1.14

Worldwide distribution

Worldwide audience distribution share by country for Jamaica
CountryShare
United States42.3%
United Kingdom7.0%
Canada4.3%

See Jamaica audiences in other countries

More Country audiences in United States

Frequently asked questions

How many fans does Jamaica have in United States?

Jamaica has an estimated audience of 16,010,697 people in United States, concentrated in New York and California.

What is the gender split and age of Jamaica fans?

56.1% of Jamaica fans are female, 43.9% are male, with an average age of 36.0 years.

Which brands do Jamaica fans like most?

Jamaica fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) over the country average.

Where do Jamaica fans live in United States?

Jamaica fans in United States are most concentrated in New York (reach 1,865,581), California (reach 1,708,784), and Florida (reach 1,565,199). These three regions account for the largest share of the active audience.

What other brands do Jamaica fans also like?

Beyond Jamaica itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Microblogging (12.67×), Singer-songwriter (5.51×), and Income tax (13.19×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jamaica. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.