Jamaica Audience in United States

Jamaica has an estimated audience of 16,010,697 people in United States. 56.1% are female, 43.9% are male, average age 36.0. Top regions: New York, California, Florida. Top brand affinities: Elsword, Combat sport, Bank account, Staycation, Japanese domestic market.
The average Jamaica fan in United States is 36.0 years old, more female, and lives primarily in New York. The audience is concentrated in New York, California, Florida. Top brand affinities include Elsword, Combat sport, Bank account, with strongest over-indexing on Elsword (20.21× the country average). Demographically, the Jamaica audience skews more female with an average age of 36.0, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Country
Demographics of Jamaica fans
| Metric | Value |
|---|---|
| Female | 56.1% |
| Male | 43.9% |
| Average age | 36.0 |
| Estimated audience size | 16,010,697 |
Audience persona
The typical Jamaica fan in United States is more female, around 36.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Elsword.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New York | 1,865,581 | 2.09× |
| California | 1,708,784 | 0.97× |
| Florida | 1,565,199 | 1.44× |
| Texas | 1,534,562 | 1.11× |
| Georgia | 746,265 | 1.51× |
| North Carolina | 595,457 | 1.24× |
| Illinois | 592,490 | 1.11× |
| Pennsylvania | 580,802 | 1.08× |
| New Jersey | 548,697 | 1.35× |
| Ohio | 466,264 | 0.95× |
| Virginia | 456,102 | 1.17× |
| Maryland | 385,122 | 1.4× |
| Michigan | 377,202 | 0.9× |
| Massachusetts | 358,353 | 1.14× |
| Tennessee | 326,088 | 1.02× |
| Arizona | 302,093 | 0.92× |
| South Carolina | 289,807 | 1.2× |
| Washington | 283,390 | 0.88× |
| Indiana | 269,506 | 0.92× |
| Alabama | 259,872 | 1.16× |
| Missouri | 257,448 | 1× |
| Louisiana | 241,693 | 1.17× |
| Wisconsin | 232,811 | 0.97× |
| Connecticut | 214,168 | 1.33× |
| Minnesota | 212,523 | 0.93× |
| Colorado | 210,560 | 0.83× |
| Kentucky | 174,749 | 0.87× |
| Mississippi | 145,352 | 1.1× |
| Oklahoma | 143,027 | 0.8× |
| Nevada | 140,552 | 0.91× |
| Oregon | 140,066 | 0.76× |
| Iowa | 126,730 | 0.96× |
| Utah | 112,165 | 0.78× |
| Arkansas | 109,866 | 0.83× |
| Kansas | 108,692 | 0.86× |
| Nebraska | 72,211 | 0.9× |
| Washington, District of Columbia | 58,492 | 1.22× |
| Idaho | 58,466 | 0.73× |
| New Mexico | 58,265 | 0.73× |
| New Hampshire | 51,894 | 0.82× |
| Maine | 51,134 | 0.89× |
| West Virginia | 50,385 | 0.68× |
| Delaware | 48,654 | 1.1× |
| Rhode Island | 43,780 | 0.86× |
| Hawaii | 43,569 | 0.63× |
| South Dakota | 31,650 | 0.86× |
| Montana | 31,028 | 0.7× |
| Vermont | 28,145 | 1× |
| North Dakota | 27,214 | 0.83× |
| Alaska | 23,982 | 0.7× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Elsword | 20.21× | Games |
| Combat sport | 1.73× | Sports |
| Bank account | 2.43× | Business & Career |
| Staycation | 3.06× | Home & Garden |
| Japanese domestic market | 3.96× | Politics & Society |
| Progressive rock | 1.54× | Music & Radio |
| JDSU | 1.91× | Business & Career |
| Noodle (Gorillaz) | 2.07× | Music & Radio |
| Pro-Ject | 2.26× | Music & Radio |
| UK garage | 2.95× | Music & Radio |
| Corona (band) | 3.01× | Music & Radio |
| Kendra Scott | 1.52× | Fashion & Accessoires |
| Panama | 1.73× | Travel & Leisure |
| Mortgage insurance | 2.08× | Business & Career |
| Nebraska Cornhuskers football | 1.65× | Sports |
| Morphine (band) | 3.65× | Music & Radio |
| Voter registration | 2.07× | Politics & Society |
| Stamp collecting | 1.99× | Home & Garden |
| Sears | 1.75× | Shopping |
| The Cell | 4.5× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.53 |
| Early Adopter Mentality | POWER | 1.32 |
| Family Orientation | CONSERVATISM | 1.25 |
| Indulgence | JOY | 1.24 |
| Social Media Usage | JOY | 1.16 |
| Luxury Orientation | PREMIUM | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 42.3% |
| United Kingdom | 7.0% |
| Canada | 4.3% |
See Jamaica audiences in other countries
More Country audiences in United States
- United States (134,384,245)
- Mexico (48,716,375)
- Australia (45,480,148)
- Canada (41,667,301)
- United Kingdom (29,060,621)
Frequently asked questions
How many fans does Jamaica have in United States?
Jamaica has an estimated audience of 16,010,697 people in United States, concentrated in New York and California.
What is the gender split and age of Jamaica fans?
56.1% of Jamaica fans are female, 43.9% are male, with an average age of 36.0 years.
Which brands do Jamaica fans like most?
Jamaica fans show strongest brand affinity for Elsword (20.21×), Combat sport (1.73×), and Bank account (2.43×) over the country average.
Where do Jamaica fans live in United States?
Jamaica fans in United States are most concentrated in New York (reach 1,865,581), California (reach 1,708,784), and Florida (reach 1,565,199). These three regions account for the largest share of the active audience.
What other brands do Jamaica fans also like?
Beyond Jamaica itself, the audience over-indexes on Combat sport (1.73×), Bank account (2.43×), Staycation (3.06×), and Japanese domestic market (3.96×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Jamaica. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.