Rascasse Audience Intelligence

Kia Stinger Audience in Germany

A data profile of the people who buy, follow and care about Kia Stinger in Germany — modelled from more than twelve digital signal sources. Kia Stinger has an estimated audience of 409,307 people in Germany.

The average Kia Stinger fan in Germany is 36.6 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Automobile repair shop, Family car, Hyundai, with strongest over-indexing on Automobile repair shop (8.99× the country average).

Demographically, the Kia Stinger audience skews more male with an average age of 36.6, and over-indexes on personality traits such as Family Orientation, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Kia Stinger fan in Germany is more male, around 36.6 years old, with strong Family Orientation tendencies and a notable affinity for Automobile repair shop.

Category: Cars & Mobility · Type: Car Model · Subtype: Car type

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kia Stinger profile in Germany.

Audience size
409K
in Germany
Gender
27.9%
72.1% male
Age
36.6
average years
Country rank
#13768
Car Model in Germany
Fig. 01

Search interest · 12-month trend

+9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kia Stinger fans

27.9% are female, 72.1% are male, average age 36.6.

Fig. 02

Gender split

27.9%
Female
72.1%
Male
Demographic split for Kia Stinger audience in Germany
MetricValue
Female27.9%
Male72.1%
Average age36.6
Estimated audience size409,307
Fig. 03

Age distribution

Ø 36.6
average years
Age distribution of the Kia Stinger audience in Germany
Age bracketShare%
16-1927%
20-2919%
30-3919%
40-4919%
50+15%
Fig. 04

Worldwide distribution

6.3%

of the worldwide Kia Stinger audience comes from Germany.

Worldwide audience distribution share by country for Kia Stinger
CountryShare
United States44.6%
Poland7.8%
Germany6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kia Stinger audience in Germany is strongest.

Fig. 05

Top regions by affinity

Kia Stinger fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~10K1.14×
02Sachsen~20K1.13×
03Nordrhein-Westfalen~100K1.11×
04Baden-Württemberg~60K1.09×
05Hessen~30K1.09×
06Bayern~70K1.07×
07Hamburg~10K1.07×
08Niedersachsen~40K1.05×
09Brandenburg~10K1.03×
10Thüringen~10K1.00×
11Rheinland-Pfalz~20K0.98×
12Bremen~3K0.90×
13Saarland~4K0.89×
14Berlin~20K0.88×
15Mecklenburg-Vorpommern~7K0.87×
16Schleswig-Holstein~10K0.75×
Fig. 06

Affinity by region

Affinity by region — Kia Stinger, Germany
0.75×1.00×1.14×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kia Stinger audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kia Stinger audience
#·InterestCategoryAffinity×
01Mid-size carCars & Mobility19.80×
02Opel AdamCars & Mobility16.90×
03Ford FiestaCars & Mobility11.28×
04Automobile DaciaCars & Mobility11.28×
05Toni ColletteMovies & TV10.17×
06Automobile repair shopCars & Mobility8.99×
07Family carCars & Mobility8.42×
08SubaruCars & Mobility7.27×
09HyundaiCars & Mobility7.16×
10Tesla MotorsCars & Mobility6.90×
11PeugeotCars & Mobility6.58×
12CitroënCars & Mobility6.42×
13Compact carCars & Mobility5.83×
14MazdaCars & Mobility5.16×
15City carCars & Mobility5.03×
16HatchbackCars & Mobility4.78×
17Used carCars & Mobility4.67×
18CarcareCars & Mobility4.21×
19Škoda AutoCars & Mobility3.28×
20AutoScout24Cars & Mobility2.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kia Stinger audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Kia Stinger audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.17×
Quality AwarenessPREMIUM1.85×
Need for SecurityCONSERVATISM1.60×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Kia Stinger audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.67×
MindfulnessBALANCE0.79×
Design AffinityPREMIUM0.81×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Kia Stinger have in Germany?

Kia Stinger has an estimated audience of 409,307 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Kia Stinger fans?

27.9% of Kia Stinger fans are female, 72.1% are male, with an average age of 36.6 years.

03

Which brands do Kia Stinger fans like most?

Kia Stinger fans show strongest brand affinity for Automobile repair shop (8.99×), Family car (8.42×), and Hyundai (7.16×) over the country average.

04

Where do Kia Stinger fans live in Germany?

Kia Stinger fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~70K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Kia Stinger fans also like?

Beyond Kia Stinger itself, the audience over-indexes on Family car (8.42×), Hyundai (7.16×), Tesla Motors (6.9×), and Mid-size car (19.8×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Kia Stinger. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →