A data profile of the people who buy, follow and care about Kia Stinger in Germany — modelled from more than twelve digital signal sources. Kia Stinger has an estimated audience of 409,307 people in Germany.
The average Kia Stinger fan in Germany is 36.6 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Automobile repair shop, Family car, Hyundai, with strongest over-indexing on Automobile repair shop (8.99× the country average).
Demographically, the Kia Stinger audience skews more male with an average age of 36.6, and over-indexes on personality traits such as Family Orientation, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Kia Stinger fan in Germany is more male, around 36.6 years old, with strong Family Orientation tendencies and a notable affinity for Automobile repair shop.
The key figures that characterise the Kia Stinger profile in Germany.
27.9% are female, 72.1% are male, average age 36.6.
| Metric | Value |
|---|---|
| Female | 27.9% |
| Male | 72.1% |
| Average age | 36.6 |
| Estimated audience size | 409,307 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 27% | |
| 20-29 | 19% | |
| 30-39 | 19% | |
| 40-49 | 19% | |
| 50+ | 15% |
of the worldwide Kia Stinger audience comes from Germany.
| Country | Share |
|---|---|
| United States | 44.6% |
| Poland | 7.8% |
| Germany | 6.3% |
Where the Kia Stinger audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen-Anhalt | ~10K | 1.14× | |
| 02 | Sachsen | ~20K | 1.13× | |
| 03 | Nordrhein-Westfalen | ~100K | 1.11× | |
| 04 | Baden-Württemberg | ~60K | 1.09× | |
| 05 | Hessen | ~30K | 1.09× | |
| 06 | Bayern | ~70K | 1.07× | |
| 07 | Hamburg | ~10K | 1.07× | |
| 08 | Niedersachsen | ~40K | 1.05× | |
| 09 | Brandenburg | ~10K | 1.03× | |
| 10 | Thüringen | ~10K | 1.00× | |
| 11 | Rheinland-Pfalz | ~20K | 0.98× | |
| 12 | Bremen | ~3K | 0.90× | |
| 13 | Saarland | ~4K | 0.89× | |
| 14 | Berlin | ~20K | 0.88× | |
| 15 | Mecklenburg-Vorpommern | ~7K | 0.87× | |
| 16 | Schleswig-Holstein | ~10K | 0.75× |
The strongest cross-interests of the Kia Stinger audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Mid-size car | Cars & Mobility | 19.80× | ||
| 02 | Opel Adam | Cars & Mobility | 16.90× | ||
| 03 | Ford Fiesta | Cars & Mobility | 11.28× | ||
| 04 | Automobile Dacia | Cars & Mobility | 11.28× | ||
| 05 | Toni Collette | Movies & TV | 10.17× | ||
| 06 | Automobile repair shop | Cars & Mobility | 8.99× | ||
| 07 | Family car | Cars & Mobility | 8.42× | ||
| 08 | Subaru | Cars & Mobility | 7.27× | ||
| 09 | Hyundai | Cars & Mobility | 7.16× | ||
| 10 | Tesla Motors | Cars & Mobility | 6.90× | ||
| 11 | Peugeot | Cars & Mobility | 6.58× | ||
| 12 | Citroën | Cars & Mobility | 6.42× | ||
| 13 | Compact car | Cars & Mobility | 5.83× | ||
| 14 | Mazda | Cars & Mobility | 5.16× | ||
| 15 | City car | Cars & Mobility | 5.03× | ||
| 16 | Hatchback | Cars & Mobility | 4.78× | ||
| 17 | Used car | Cars & Mobility | 4.67× | ||
| 18 | Carcare | Cars & Mobility | 4.21× | ||
| 19 | Škoda Auto | Cars & Mobility | 3.28× | ||
| 20 | AutoScout24 | Cars & Mobility | 2.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 2.17× | |
| Quality Awareness | PREMIUM | 1.85× | |
| Need for Security | CONSERVATISM | 1.60× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.67× | |
| Mindfulness | BALANCE | 0.79× | |
| Design Affinity | PREMIUM | 0.81× |
Kia Stinger has an estimated audience of 409,307 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
27.9% of Kia Stinger fans are female, 72.1% are male, with an average age of 36.6 years.
Kia Stinger fans show strongest brand affinity for Automobile repair shop (8.99×), Family car (8.42×), and Hyundai (7.16×) over the country average.
Kia Stinger fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~70K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Kia Stinger itself, the audience over-indexes on Family car (8.42×), Hyundai (7.16×), Tesla Motors (6.9×), and Mid-size car (19.8×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Kia Stinger. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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