Meat Audience in Germany

Demographics of Meat fans

Audience persona

The typical Meat fan in Germany is more female, around 40.0 years old, with strong Indulgence tendencies and a notable affinity for Local news.

Top regions in Germany

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Worldwide distribution

See Meat audiences in other countries

• Meat — United States
• Meat — United Kingdom
• Meat — France
• Meat — Italy
• Meat — Spain
• Meat — Brazil
• Meat — Japan
• Meat — South Korea
• Meat — India

More Food & Beverages audiences in Germany

• Food and drink (39,623,635)
• Entertainment (39,502,829)
• Business and industry (39,157,865)
• Shopping and fashion (38,134,645)
• Arts and music (37,163,288)

Frequently asked questions

How many fans does Meat have in Germany?

Meat has an estimated audience of 9,815,973 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Meat fans?

55.3% of Meat fans are female, 44.7% are male, with an average age of 40.0 years.

Which brands do Meat fans like most?

Meat fans show strongest brand affinity for Local news (1.96×), Golf equipment (2.08×), and Home insurance (2.49×) over the country average.

Where do Meat fans live in Germany?

Meat fans in Germany are most concentrated in Nordrhein-Westfalen (reach 2,511,377), Bayern (reach 1,467,517), and Baden-Württemberg (reach 1,239,970). These three regions account for the largest share of the active audience.

What other brands do Meat fans also like?

Beyond Meat itself, the audience over-indexes on Golf equipment (2.08×), Home insurance (2.49×), Vehicle insurance (1.73×), and Baby toys (2.63×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Meat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.