A data profile of the people who buy, follow and care about Ostfriesen-Zeitung in Germany — modelled from more than twelve digital signal sources. Ostfriesen-Zeitung has an estimated audience of 404,054 people in Germany.
The average Ostfriesen-Zeitung fan in Germany is 45.3 years old, more female, and lives primarily in Niedersachsen.
The audience is concentrated in Niedersachsen, Nordrhein-Westfalen, Baden-Württemberg.
Top brand affinities include Carbonated water, Fox News Channel, Nordsee, with strongest over-indexing on Carbonated water (14.7× the country average).
Demographically, the Ostfriesen-Zeitung audience skews more female with an average age of 45.3, and over-indexes on personality traits such as Community Orientation, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Ostfriesen-Zeitung fan in Germany is more female, around 45.3 years old, with strong Community Orientation tendencies and a notable affinity for Carbonated water.
The key figures that characterise the Ostfriesen-Zeitung profile in Germany.
65.5% are female, 34.5% are male, average age 45.3.
| Metric | Value |
|---|---|
| Female | 65.5% |
| Male | 34.5% |
| Average age | 45.3 |
| Estimated audience size | 404,054 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 12% | |
| 30-39 | 22% | |
| 40-49 | 33% | |
| 50+ | 27% |
of the worldwide Ostfriesen-Zeitung audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 98.3% |
| Spain | 0.4% |
| Netherlands | 0.4% |
Where the Ostfriesen-Zeitung audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Niedersachsen | ~300K | 12.10× | |
| 02 | Hamburg | ~10K | 1.37× | |
| 03 | Bremen | ~3K | 0.92× | |
| 04 | Saarland | ~4K | 0.87× | |
| 05 | Sachsen-Anhalt | ~8K | 0.76× | |
| 06 | Thüringen | ~7K | 0.73× | |
| 07 | Brandenburg | ~8K | 0.68× | |
| 08 | Mecklenburg-Vorpommern | ~4K | 0.53× | |
| 09 | Rheinland-Pfalz | ~10K | 0.48× | |
| 10 | Schleswig-Holstein | ~6K | 0.45× | |
| 11 | Sachsen | ~8K | 0.40× | |
| 12 | Berlin | ~6K | 0.32× | |
| 13 | Baden-Württemberg | ~20K | 0.30× | |
| 14 | Hessen | ~9K | 0.28× | |
| 15 | Nordrhein-Westfalen | ~20K | 0.27× | |
| 16 | Bayern | ~20K | 0.24× |
The strongest cross-interests of the Ostfriesen-Zeitung audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Carbonated water | Food & Beverages | 14.70× | ||
| 02 | Fox News Channel | Movies & TV | 14.70× | ||
| 03 | Nordsee | Food & Beverages | 5.94× | ||
| 04 | Blanket | Home & Garden | 5.12× | ||
| 05 | Non-alcoholic beverage | Food & Beverages | 4.23× | ||
| 06 | Hape Kerkeling | Movies & TV | 3.87× | ||
| 07 | Garden centre | Home & Garden | 3.84× | ||
| 08 | Solidarity | Politics & Society | 3.43× | ||
| 09 | Ina Müller | Movies & TV | 3.29× | ||
| 10 | Volunteering | Politics & Society | 3.06× | ||
| 11 | Breaking news | Movies & TV | 2.36× | ||
| 12 | Artificial intelligence | Technology & Electronics | 2.29× | ||
| 13 | Chihuahua (dog) | Pets & Animals | 2.26× | ||
| 14 | Local news | News | 2.16× | ||
| 15 | House music | Music & Radio | 1.89× | ||
| 16 | Tagesschau | Movies & TV | 1.83× | ||
| 17 | Transfermarkt | Sports | 1.75× | ||
| 18 | SV Werder Bremen | Sports | 1.67× | ||
| 19 | ZDF | Movies & TV | 1.62× | ||
| 20 | Google Maps | Internet & Social Media | 1.58× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.54× | |
| Quality Awareness | PREMIUM | 1.49× | |
| Convenience Orientation | PREMIUM | 1.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.83× | |
| Creativity | OPEN | 0.89× | |
| Social Media Usage | JOY | 0.91× |
Ostfriesen-Zeitung has an estimated audience of 404,054 people in Germany, concentrated in Niedersachsen and Nordrhein-Westfalen.
65.5% of Ostfriesen-Zeitung fans are female, 34.5% are male, with an average age of 45.3 years.
Ostfriesen-Zeitung fans show strongest brand affinity for Carbonated water (14.7×), Fox News Channel (14.7×), and Nordsee (5.94×) over the country average.
Ostfriesen-Zeitung fans in Germany are most concentrated in Niedersachsen (reach ~300K), Nordrhein-Westfalen (reach ~20K), and Baden-Württemberg (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Ostfriesen-Zeitung itself, the audience over-indexes on Fox News Channel (14.7×), Nordsee (5.94×), Garden centre (3.84×), and Tagesschau (1.83×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Ostfriesen-Zeitung. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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