Ostfriesen-Zeitung Audience in Germany

Ostfriesen-Zeitung has an estimated audience of 315,692 people in Germany. 54.7% are female, 45.3% are male, average age 42.7. Top regions: Niedersachsen, Nordrhein-Westfalen, Hamburg. Top brand affinities: Tagesschau, Transfermarkt, Fox News Channel, Satire, Carbonated water.
The average Ostfriesen-Zeitung fan in Germany is 42.7 years old, balanced, and lives primarily in Niedersachsen. The audience is concentrated in Niedersachsen, Nordrhein-Westfalen, Hamburg. Top brand affinities include Tagesschau, Transfermarkt, Fox News Channel, with strongest over-indexing on Tagesschau (2.6× the country average). Demographically, the Ostfriesen-Zeitung audience skews balanced with an average age of 42.7, and over-indexes on personality traits such as Indulgence, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper
Demographics of Ostfriesen-Zeitung fans
| Metric | Value |
|---|---|
| Female | 54.7% |
| Male | 45.3% |
| Average age | 42.7 |
| Estimated audience size | 315,692 |
Audience persona
The typical Ostfriesen-Zeitung fan in Germany is balanced, around 42.7 years old, with strong Indulgence tendencies and a notable affinity for Tagesschau.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Niedersachsen | 236,770 | 11.71× |
| Nordrhein-Westfalen | 17,866 | 0.26× |
| Hamburg | 12,350 | 1.73× |
| Bayern | 3,789 | 0.07× |
| Schleswig-Holstein | 3,679 | 0.32× |
| Hessen | 2,968 | 0.12× |
| Bremen | 2,628 | 0.97× |
| Berlin | 2,612 | 0.19× |
| Baden-Württemberg | 2,403 | 0.06× |
| Mecklenburg-Vorpommern | 1,471 | 0.24× |
| Sachsen | 1,392 | 0.09× |
| Rheinland-Pfalz | 1,139 | 0.07× |
| Brandenburg | 480 | 0.05× |
| Sachsen-Anhalt | 336 | 0.04× |
| Thüringen | 309 | 0.04× |
| Saarland | 111 | 0.03× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tagesschau | 2.6× | Movies & TV |
| Transfermarkt | 2.83× | Sports |
| Fox News Channel | 8.94× | Movies & TV |
| Satire | 3.72× | Literature |
| Carbonated water | 8.94× | Food & Beverages |
| Garden centre | 3.06× | Home & Garden |
| Livemusic | 2.38× | Music & Radio |
| Nordsee | 3.83× | Food & Beverages |
| German language | 1.97× | Politics & Society |
| Westdeutscher Rundfunk | 2.57× | Movies & TV |
| German television comedy | 3.92× | Movies & TV |
| Maine Coon | 3.13× | Pets & Animals |
| Breaking news | 1.97× | Movies & TV |
| Vacations | 1.89× | Travel & Leisure |
| Hairstyle | 2.09× | Beauty & Wellness |
| Ryanair | 1.66× | Travel & Leisure |
| Solidarity | 3.6× | Politics & Society |
| Tchibo | 1.9× | Shopping |
| Hygiene | 1.98× | Beauty & Wellness |
| North Rhine-Westphalia | 1.6× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.42 |
| Sports Activity | POWER | 1.39 |
| Sustainability | BALANCE | 1.34 |
| LGBTQ+ Identity | OPEN | 1.3 |
| Pet Ownership | JOY | 1.28 |
| Community Orientation | OPEN | 1.27 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 98.1% |
| Spain | 0.5% |
| Netherlands | 0.5% |
See Ostfriesen-Zeitung audiences in other countries
More Newspaper audiences in Germany
- Bild (23,266,420)
- Der Spiegel (6,989,095)
- Focus (6,880,800)
- Der Tagesspiegel (6,754,541)
- Die Welt (5,972,493)
Frequently asked questions
How many fans does Ostfriesen-Zeitung have in Germany?
Ostfriesen-Zeitung has an estimated audience of 315,692 people in Germany, concentrated in Niedersachsen and Nordrhein-Westfalen.
What is the gender split and age of Ostfriesen-Zeitung fans?
54.7% of Ostfriesen-Zeitung fans are female, 45.3% are male, with an average age of 42.7 years.
Which brands do Ostfriesen-Zeitung fans like most?
Ostfriesen-Zeitung fans show strongest brand affinity for Tagesschau (2.6×), Transfermarkt (2.83×), and Fox News Channel (8.94×) over the country average.
Where do Ostfriesen-Zeitung fans live in Germany?
Ostfriesen-Zeitung fans in Germany are most concentrated in Niedersachsen (reach 236,770), Nordrhein-Westfalen (reach 17,866), and Hamburg (reach 12,350). These three regions account for the largest share of the active audience.
What other brands do Ostfriesen-Zeitung fans also like?
Beyond Ostfriesen-Zeitung itself, the audience over-indexes on Transfermarkt (2.83×), Fox News Channel (8.94×), Satire (3.72×), and Carbonated water (8.94×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Ostfriesen-Zeitung. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.