Sprint Corporation Audience in Germany
Sprint Corporation has an estimated audience of 449,114 people in Germany. 34.0% are female, 66.0% are male, average age 38.4. Top regions: Nordrhein-Westfalen, Berlin, Bayern. Top brand affinities: Independent record label, Lycamobile, Netto Marken-Discount, Stepstone, Google Drive.
The average Sprint Corporation fan in Germany is 38.4 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Berlin, Bayern. Top brand affinities include Independent record label, Lycamobile, Netto Marken-Discount, with strongest over-indexing on Independent record label (41.3× the country average). Demographically, the Sprint Corporation audience skews more male with an average age of 38.4, and over-indexes on personality traits such as Early Adopter Mentality, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Brand · Subtype: Mobile phone operator
Demographics of Sprint Corporation fans
| Metric | Value |
|---|---|
| Female | 34.0% |
| Male | 66.0% |
| Average age | 38.4 |
| Estimated audience size | 449,114 |
Audience persona
The typical Sprint Corporation fan in Germany is more male, around 38.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Independent record label.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 54,518 | 0.55× |
| Berlin | 52,308 | 2.6× |
| Bayern | 48,469 | 0.67× |
| Brandenburg | 40,595 | 2.91× |
| Baden-Württemberg | 37,827 | 0.62× |
| Sachsen | 36,777 | 1.67× |
| Hessen | 24,046 | 0.7× |
| Niedersachsen | 23,568 | 0.54× |
| Sachsen-Anhalt | 17,150 | 1.47× |
| Rheinland-Pfalz | 11,932 | 0.53× |
| Mecklenburg-Vorpommern | 9,708 | 1.13× |
| Thüringen | 7,963 | 0.7× |
| Schleswig-Holstein | 7,579 | 0.47× |
| Hamburg | 5,505 | 0.54× |
| Saarland | 2,289 | 0.41× |
| Bremen | 1,789 | 0.47× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Independent record label | 41.3× | Music & Radio |
| Lycamobile | 20× | Technology & Electronics |
| Netto Marken-Discount | 2.78× | Shopping |
| Stepstone | 4.88× | Business & Career |
| Google Drive | 4.42× | Technology & Electronics |
| Google Maps | 2.62× | Internet & Social Media |
| Pets | 1.79× | Pets & Animals |
| Automobiles | 1.77× | Cars & Mobility |
| Ornamental plant | 2.88× | Home & Garden |
| Family car | 3.52× | Cars & Mobility |
| Westdeutscher Rundfunk | 2.84× | Movies & TV |
| Wireless LAN | 5.71× | Technology & Electronics |
| Internet service provider | 3.81× | Technology & Electronics |
| Focus | 2.62× | News |
| SunExpress | 3.56× | Travel & Leisure |
| Office 365 | 3.41× | Technology & Electronics |
| Bauhaus | 1.57× | Shopping |
| Counter-Strike: Global Offensive | 3.7× | Games |
| CHECK24 | 1.76× | Business & Career |
| House music | 1.84× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 3.85 |
| Family Orientation | CONSERVATISM | 1.44 |
| Price Sensitivity | PREMIUM | 1.41 |
| Need for Security | CONSERVATISM | 1.27 |
| Pet Ownership | JOY | 1.15 |
| Patriotism | CONSERVATISM | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 54.2% |
| Germany | 9.4% |
| Brazil | 4.0% |
See Sprint Corporation audiences in other countries
More Mobile phone operator audiences in Germany
- Vodafone (12,656,727)
- Aldi Talk (4,436,705)
- Congstar (3,893,025)
- Klarmobil (3,385,673)
- Deutsche Telekom (2,690,785)
Frequently asked questions
How many fans does Sprint Corporation have in Germany?
Sprint Corporation has an estimated audience of 449,114 people in Germany, concentrated in Nordrhein-Westfalen and Berlin.
What is the gender split and age of Sprint Corporation fans?
34.0% of Sprint Corporation fans are female, 66.0% are male, with an average age of 38.4 years.
Which brands do Sprint Corporation fans like most?
Sprint Corporation fans show strongest brand affinity for Independent record label (41.3×), Lycamobile (20×), and Netto Marken-Discount (2.78×) over the country average.
Where do Sprint Corporation fans live in Germany?
Sprint Corporation fans in Germany are most concentrated in Nordrhein-Westfalen (reach 54,518), Berlin (reach 52,308), and Bayern (reach 48,469). These three regions account for the largest share of the active audience.
What other brands do Sprint Corporation fans also like?
Beyond Sprint Corporation itself, the audience over-indexes on Lycamobile (20×), Netto Marken-Discount (2.78×), Stepstone (4.88×), and Google Drive (4.42×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Sprint Corporation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.