Rascasse Audience Intelligence

Strato AG Target Market in Germany

A data profile of the people who buy, follow and care about Strato AG in Germany — modelled from more than twelve digital signal sources. Strato AG has an estimated audience of 1,733,391 people in Germany.

#5among Hosting in Germany#479among Brand in Germany#206in Technology & Electronics

The average Strato AG fan in Germany is 44.6 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Commerzbank, Innovation, Deutsche Bank, with strongest over-indexing on Commerzbank (2.93× the country average).

Demographically, the Strato AG audience skews more male with an average age of 44.6, and over-indexes on personality traits such as Convenience Orientation, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Strato AG fan in Germany is more male, around 44.6 years old, with strong Convenience Orientation tendencies and a notable affinity for Commerzbank.

Category: Technology & Electronics · Type: Brand · Subtype: Hosting

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Strato AG profile in Germany.

Audience size
1.7M
in Germany
Gender
22.5%♀
77.5% male
Age
44.6
average years
Country rank
#3880
Brand in Germany
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Strato AG

22.5% are female, 77.5% are male, average age 44.6.

Fig. 02

Gender split

22.5%
Female
77.5%
Male
Demographic split for Strato AG audience in Germany
MetricValue
Female22.5%
Male77.5%
Average age44.6
Estimated audience size1,733,391
Fig. 03

Age distribution

Ø 44.6
average years
Age distribution of the Strato AG audience in Germany
Age bracketShare%
16-197%
20-2915%
30-3920%
40-4929%
50+29%
Fig. 04

Worldwide distribution

99.6%

of the worldwide Strato AG audience comes from Germany.

Worldwide audience distribution share by country for Strato AG
CountryShare
Germany99.6%
Netherlands0.1%
Switzerland0.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Strato AG audience in Germany is strongest.

Fig. 05

Top regions by affinity

Strato AG customers by region in Germany
#RegionReachAffinity×
01Berlin~90K1.23×
02Schleswig-Holstein~70K1.12×
03Nordrhein-Westfalen~400K1.09×
04Baden-Württemberg~300K1.09×
05Hamburg~40K1.07×
06Bayern~300K1.05×
07Niedersachsen~200K1.05×
08Hessen~100K1.03×
09Rheinland-Pfalz~80K1.00×
10Bremen~10K1.00×
11Brandenburg~50K0.98×
12Saarland~20K0.98×
13Sachsen~80K0.96×
14Mecklenburg-Vorpommern~30K0.81×
15Thüringen~30K0.79×
16Sachsen-Anhalt~30K0.76×
Fig. 06

Affinity by region

Affinity by region — Strato AG, Germany
0.76×1.00×1.23×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Strato AG audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Strato AG audience
#·InterestCategoryAffinity×
01WordPressTechnology & Electronics4.96×
02LinkedInInternet & Social Media3.16×
03CommerzbankBusiness & Career2.93×
04ThomannShopping2.89×
05VattenfallHome & Garden2.83×
06toom BaumarktShopping2.64×
07InnovationBusiness & Career2.59×
08Deutsche BankBusiness & Career2.59×
09Cloud computingTechnology & Electronics2.29×
10Public transportCars & Mobility2.21×
11FlixBusCars & Mobility2.19×
12Solar energyHome & Garden2.14×
13SparkasseBusiness & Career1.92×
14QVCMovies & TV1.90×
15Employment websiteBusiness & Career1.80×
16Hardware storeHome & Garden1.80×
17CHECK24Business & Career1.75×
18BankingBusiness & Career1.70×
19Deutsche BahnCars & Mobility1.68×
20ZDFMovies & TV1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Strato AG audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Strato AG audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.12×
Need for SecurityCONSERVATISM1.58×
TraditionCONSERVATISM1.48×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Strato AG audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.54×
Pet OwnershipJOY0.58×
MindfulnessBALANCE0.62×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Strato AG's target market in Germany?

Strato AG's target market in Germany covers an estimated 1,733,391 people, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Strato AG customers?

22.5% of the Strato AG audience are female, 77.5% are male, with an average age of 44.6 years.

03

Which brands do Strato AG fans like most?

Strato AG fans show strongest brand affinity for Commerzbank (2.93×), Innovation (2.59×), and Deutsche Bank (2.59×) over the country average.

04

Where do Strato AG fans live in Germany?

Strato AG fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~300K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Strato AG fans also like?

Beyond Strato AG itself, the audience over-indexes on Innovation (2.59×), Deutsche Bank (2.59×), Deutsche Bahn (1.68×), and Sparkasse (1.92×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Hosting audiences in Germany

See Strato AG audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Strato AG. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →