Würzburg Baskets Audience in Germany

Würzburg Baskets has an estimated audience of 246,547 people in Germany. 31.9% are female, 68.1% are male, average age 34.0. Top regions: Bayern, Baden-Württemberg, Hessen. Top brand affinities: SV Werder Bremen, Sportschau, Borussia Dortmund, Dynamo Dresden, VfB Stuttgart.
The average Würzburg Baskets fan in Germany is 34.0 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Hessen. Top brand affinities include SV Werder Bremen, Sportschau, Borussia Dortmund, with strongest over-indexing on SV Werder Bremen (4.24× the country average). Demographically, the Würzburg Baskets audience skews more male with an average age of 34.0, and over-indexes on personality traits such as Sports Activity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Basketball
Demographics of Würzburg Baskets fans
| Metric | Value |
|---|---|
| Female | 31.9% |
| Male | 68.1% |
| Average age | 34.0 |
| Estimated audience size | 246,547 |
Audience persona
The typical Würzburg Baskets fan in Germany is more male, around 34.0 years old, with strong Sports Activity tendencies and a notable affinity for SV Werder Bremen.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 184,910 | 9.18× |
| Baden-Württemberg | 45,888 | 1.36× |
| Hessen | 21,156 | 1.13× |
| Nordrhein-Westfalen | 15,238 | 0.28× |
| Niedersachsen | 9,752 | 0.41× |
| Sachsen | 7,469 | 0.62× |
| Berlin | 4,988 | 0.45× |
| Rheinland-Pfalz | 4,234 | 0.34× |
| Thüringen | 2,795 | 0.44× |
| Hamburg | 2,185 | 0.39× |
| Mecklenburg-Vorpommern | 1,752 | 0.37× |
| Sachsen-Anhalt | 1,645 | 0.26× |
| Schleswig-Holstein | 1,643 | 0.19× |
| Brandenburg | 1,425 | 0.19× |
| Saarland | 725 | 0.24× |
| Bremen | 310 | 0.15× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| SV Werder Bremen | 4.24× | Sports |
| Sportschau | 4.4× | Sports |
| Borussia Dortmund | 2.42× | Sports |
| Dynamo Dresden | 5.4× | Sports |
| VfB Stuttgart | 4.31× | Sports |
| Eintracht Frankfurt | 3.88× | Sports |
| UEFA Champions League | 3.28× | Sports |
| FC Bayern Munich | 2.52× | Sports |
| Hamburger SV | 4.27× | Sports |
| Hertha BSC | 4.84× | Sports |
| Real Madrid C.F. | 3.03× | Sports |
| Bundesliga | 2.22× | Sports |
| Basketball | 2.98× | Sports |
| RB Leipzig | 3.86× | Sports |
| Hannover 96 | 4.83× | Sports |
| American football | 2.67× | Sports |
| FC Barcelona | 3.34× | Sports |
| 2. Bundesliga | 2.79× | Sports |
| Premier League | 3.52× | Sports |
| 3. Liga | 4.08× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.26 |
| Patriotism | CONSERVATISM | 1.25 |
| Early Adopter Mentality | POWER | 1.24 |
| Career Orientation | POWER | 1.11 |
| Sustainability | BALANCE | 1.03 |
| Need for Security | CONSERVATISM | 1.01 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 78.5% |
| United States | 5.2% |
| France | 1.1% |
See Würzburg Baskets audiences in other countries
More Basketball audiences in Germany
- NBA (5,399,543)
- Fenerbahçe Men's Basketball (4,667,064)
- Germany men's national basketball team (2,851,400)
- Basketball (ball) (2,716,388)
- NBA Finals (2,509,336)
Frequently asked questions
How many fans does Würzburg Baskets have in Germany?
Würzburg Baskets has an estimated audience of 246,547 people in Germany, concentrated in Bayern and Baden-Württemberg.
What is the gender split and age of Würzburg Baskets fans?
31.9% of Würzburg Baskets fans are female, 68.1% are male, with an average age of 34.0 years.
Which brands do Würzburg Baskets fans like most?
Würzburg Baskets fans show strongest brand affinity for SV Werder Bremen (4.24×), Sportschau (4.4×), and Borussia Dortmund (2.42×) over the country average.
Where do Würzburg Baskets fans live in Germany?
Würzburg Baskets fans in Germany are most concentrated in Bayern (reach 184,910), Baden-Württemberg (reach 45,888), and Hessen (reach 21,156). These three regions account for the largest share of the active audience.
What other brands do Würzburg Baskets fans also like?
Beyond Würzburg Baskets itself, the audience over-indexes on Sportschau (4.4×), Borussia Dortmund (2.42×), Dynamo Dresden (5.4×), and VfB Stuttgart (4.31×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Würzburg Baskets. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.