A data profile of the people who buy, follow and care about Organic farming in Denmark — modelled from more than twelve digital signal sources. Organic farming has an estimated audience of 743,471 people in Denmark.
Organic farming has an estimated audience of 743,471 people in Denmark. 56.3% are female, 43.7% are male, average age 44.5. Top brand affinities: Recipes, Woman, Flower, Quality of life, Handicraft.
Top brand affinities include Recipes, Woman, Flower, with strongest over-indexing on Recipes (1.61× the country average).
Demographically, the Organic farming audience skews more female with an average age of 44.5, and over-indexes on personality traits such as Luxury Orientation, Early Adopter Mentality.
The typical Organic farming fan in Denmark is more female, around 44.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Recipes.
The key figures that characterise the Organic farming profile in Denmark.
56.3% are female, 43.7% are male, average age 44.5.
| Metric | Value |
|---|---|
| Female | 56.3% |
| Male | 43.7% |
| Average age | 44.5 |
| Estimated audience size | 743,471 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 17% | |
| 30-39 | 15% | |
| 40-49 | 22% | |
| 50+ | 36% |
of the worldwide Organic farming audience comes from Denmark.
| Country | Share |
|---|---|
| United States | 18.3% |
| Brazil | 6.8% |
| Italy | 5.8% |
The strongest cross-interests of the Organic farming audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Organic product | Food & Beverages | 3.00× | ||
| 02 | Landscape design | Business & Career | 2.49× | ||
| 03 | Natural product | Food & Beverages | 2.42× | ||
| 04 | Healthy diet | Health | 2.08× | ||
| 05 | Personal care | Health | 2.06× | ||
| 06 | Nutrient | Food & Beverages | 1.97× | ||
| 07 | Fine art | Business & Career | 1.77× | ||
| 08 | Handicraft | Home & Garden | 1.75× | ||
| 09 | Knitting | Home & Garden | 1.73× | ||
| 10 | Renovation | Home & Garden | 1.73× | ||
| 11 | Agriculture | Business & Career | 1.71× | ||
| 12 | H.O.M.E. | Home & Garden | 1.71× | ||
| 13 | Fruit | Food & Beverages | 1.67× | ||
| 14 | Veganism | Food & Beverages | 1.62× | ||
| 15 | Recipes | Food & Beverages | 1.61× | ||
| 16 | Organic food | Food & Beverages | 1.61× | ||
| 17 | Flower | Home & Garden | 1.59× | ||
| 18 | Meat | Food & Beverages | 1.59× | ||
| 19 | Woman | Kids & Family | 1.57× | ||
| 20 | Quality of life | Health | 1.57× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 1.39× | |
| Early Adopter Mentality | POWER | 1.34× | |
| Travelling | THRILL | 1.25× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.97× | |
| Urban Lifestyle | OPEN | 1.04× | |
| Patriotism | CONSERVATISM | 1.05× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Denmark who actively search for Organic farming. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Denmark. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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