A data profile of the people who buy, follow and care about Theme parks in Denmark — modelled from more than twelve digital signal sources. Theme parks has an estimated audience of 805,386 people in Denmark.
Theme parks has an estimated audience of 805,386 people in Denmark. 61.5% are female, 38.5% are male, average age 44.2. Top brand affinities: REMA 1000, Matas (drug store), Kvickly, Legoland, Fårup sommerland.
Top brand affinities include REMA 1000, Matas (drug store), Kvickly, with strongest over-indexing on REMA 1000 (1.51× the country average).
Demographically, the Theme parks audience skews more female with an average age of 44.2, and over-indexes on personality traits such as Convenience Orientation, Luxury Orientation.
The typical Theme parks fan in Denmark is more female, around 44.2 years old, with strong Convenience Orientation tendencies and a notable affinity for REMA 1000.
The key figures that characterise the Theme parks profile in Denmark.
61.5% are female, 38.5% are male, average age 44.2.
| Metric | Value |
|---|---|
| Female | 61.5% |
| Male | 38.5% |
| Average age | 44.2 |
| Estimated audience size | 805,386 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 16% | |
| 30-39 | 19% | |
| 40-49 | 23% | |
| 50+ | 32% |
of the worldwide Theme parks audience comes from Denmark.
| Country | Share |
|---|---|
| United States | 23.1% |
| Japan | 8.4% |
| United Kingdom | 4.7% |
The strongest cross-interests of the Theme parks audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Fårup sommerland | Travel & Leisure | 3.05× | ||
| 02 | Legoland | Travel & Leisure | 2.87× | ||
| 03 | Ude og Hjemme | News | 2.01× | ||
| 04 | Local news | News | 1.94× | ||
| 05 | E-box | Health | 1.88× | ||
| 06 | Skechers | Fashion & Accessoires | 1.80× | ||
| 07 | Lego | Kids & Family | 1.79× | ||
| 08 | Zizzi | Food & Beverages | 1.79× | ||
| 09 | Bravo Tours | Travel & Leisure | 1.77× | ||
| 10 | Hypermarket | Shopping | 1.77× | ||
| 11 | Spar (retailer) | Shopping | 1.72× | ||
| 12 | Children's clothing | Fashion & Accessoires | 1.69× | ||
| 13 | Ældre Sagen | Politics & Society | 1.68× | ||
| 14 | Kvickly | Food & Beverages | 1.67× | ||
| 15 | Matas (drug store) | Shopping | 1.66× | ||
| 16 | Nordlys | News | 1.60× | ||
| 17 | Salling (department store) | Shopping | 1.59× | ||
| 18 | Søstrene Grene | Fashion & Accessoires | 1.57× | ||
| 19 | REMA 1000 | Shopping | 1.51× | ||
| 20 | ALT for damerne | News | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 2.17× | |
| Luxury Orientation | PREMIUM | 1.45× | |
| Travelling | THRILL | 1.15× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.66× | |
| Social Media Usage | JOY | 0.75× | |
| Early Adopter Mentality | POWER | 0.99× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Denmark who actively search for Theme parks. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Denmark. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.