Rascasse Audience Intelligence

Apartment Audience in Indonesia

A data profile of the people who buy, follow and care about Apartment in Indonesia — modelled from more than twelve digital signal sources. Apartment has an estimated audience of 3,563,912 people in Indonesia.

#400among Topic in Indonesia
#63in Business & Career

The average Apartment fan in Indonesia is 39.8 years old, more male, and lives primarily in Jakarta.

The audience is concentrated in Jakarta, West Java, East Java.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Apartment profile in Indonesia.

Audience size
3.6M
in Indonesia
Gender
43.5%
56.5% male
Age
39.8
average years
Country rank
#538
Topic in Indonesia
Fig. 01

Search interest · 12-month trend

-53%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Apartment fans

43.5% are female, 56.5% are male, average age 39.8.

Fig. 02

Gender split

43.5%
Female
56.5%
Male
Demographic split for Apartment audience in Indonesia
MetricValue
Female43.5%
Male56.5%
Average age39.8
Estimated audience size3,563,912
Fig. 03

Age distribution

Ø 39.8
average years
Age distribution of the Apartment audience in Indonesia
Age bracketShare%
16-199%
20-2926%
30-3926%
40-4923%
50+15%
Fig. 04

Worldwide distribution

1.1%

of the worldwide Apartment audience comes from Indonesia.

Worldwide audience distribution share by country for Apartment
CountryShare
United States18.4%
Brazil4.5%
United Kingdom4.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Indonesia average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Apartment audience in Indonesia is strongest.

Fig. 05

Top regions by affinity

Apartment fans by region: top regions in Indonesia
#RegionReachAffinity×
01Bali~200K3.46×
02Jakarta~700K2.40×
03Banten~200K1.63×
04Special Region of Yogyakarta~100K1.63×
05Riau Islands~60K1.49×
06Maluku~20K1.11×
07East Kalimantan~60K1.04×
08West Java~600K1.03×
09Bangka-Belitung Islands~20K1.01×
10North Sulawesi~40K0.95×
11Riau~80K0.91×
12North Kalimantan~10K0.91×
13South Kalimantan~40K0.90×
14West Kalimantan~50K0.89×
15East Java~300K0.88×
16South Sulawesi~90K0.88×
17North Sumatra~100K0.87×
18South Sumatra~80K0.87×
19Jambi~30K0.87×
20Papua (province)~20K0.87×
21West Papua~10K0.86×
22Southeast Sulawesi~20K0.85×
23Bengkulu~20K0.84×
24Central Kalimantan~20K0.83×
25West Sulawesi~10K0.83×
26North Maluku~10K0.83×
27Central Java~300K0.80×
28Lampung~60K0.80×
29Gorontalo (disambiguation)(2)~10K0.80×
30West Sumatra~50K0.78×
31West Nusa Tenggara~30K0.78×
32Central Sulawesi~30K0.77×
33East Nusa Tenggara~30K0.70×
34Aceh~30K0.64×
Appendix

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How to read this data

Audience size is the estimated number of people in Indonesia who actively search for Apartment. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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