Rascasse Audience Intelligence

Test of English as a Foreign Language Audience in India

A data profile of the people who buy, follow and care about Test of English as a Foreign Language in India — modelled from more than twelve digital signal sources. Test of English as a Foreign Language has an estimated audience of 3,933,480 people in India.

#1047among Topic in India#244in Business & Career

Test of English as a Foreign Language has an estimated audience of 3,933,480 people in India. 33.3% are female, 66.7% are male, average age 28.2. Top brand affinities: International education, London, Career development, Canada, Science.

Top brand affinities include International education, London, Career development, with strongest over-indexing on International education (8.91× the country average).

Demographically, the Test of English as a Foreign Language audience skews more male with an average age of 28.2, and over-indexes on personality traits such as Community Orientation, Early Adopter Mentality.

The typical Test of English as a Foreign Language fan in India is more male, around 28.2 years old, with strong Community Orientation tendencies and a notable affinity for International education.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Test of English as a Foreign Language profile in India.

Audience size
3.9M
in India
Gender
33.3%♀
66.7% male
Age
28.2
average years
Country rank
#1576
Topic in India
Fig. 01

Search interest · 12-month trend

-19%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Test of English as a Foreign Language fans

33.3% are female, 66.7% are male, average age 28.2.

Fig. 02

Gender split

33.3%
Female
66.7%
Male
Demographic split for Test of English as a Foreign Language audience in India
MetricValue
Female33.3%
Male66.7%
Average age28.2
Estimated audience size3,933,480
Fig. 03

Age distribution

Ø 28.2
average years
Age distribution of the Test of English as a Foreign Language audience in India
Age bracketShare%
16-1949%
20-2928%
30-3912%
40-497%
50+5%
Fig. 04

Worldwide distribution

8.0%

of the worldwide Test of English as a Foreign Language audience comes from India.

Worldwide audience distribution share by country for Test of English as a Foreign Language
CountryShare
Japan11.4%
China8.3%
India8.0%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Test of English as a Foreign Language audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Test of English as a Foreign Language audience
#·InterestCategoryAffinity×
01International educationBusiness & Career8.91×
02Language educationBusiness & Career3.71×
03SydneyTravel & Leisure3.71×
04LondonTravel & Leisure3.50×
05ScholarshipKids & Family3.37×
06CanadaTravel & Leisure2.68×
07High schoolBusiness & Career2.67×
08Career developmentBusiness & Career2.42×
09CrochetHome & Garden2.32×
10Master of Business AdministrationBusiness & Career1.98×
11Alia BhattMovies & TV1.92×
12EmbroideryHome & Garden1.85×
13True DetectiveMovies & TV1.76×
14PakistanTravel & Leisure1.73×
15BSE SENSEXBusiness & Career1.69×
16InnovationBusiness & Career1.68×
17England cricket teamSports1.67×
18Pakistan national cricket teamSports1.61×
19Amitabh BachchanMovies & TV1.54×
20ScienceBusiness & Career1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Test of English as a Foreign Language audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Test of English as a Foreign Language audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN2.12×
Early Adopter MentalityPOWER1.45×
SustainabilityBALANCE1.26×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Test of English as a Foreign Language audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.58×
Need for SecurityCONSERVATISM0.59×
TraditionCONSERVATISM0.63×
0×1.00× baseline2×
Appendix

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How to read this data

Audience size is the estimated number of people in India who actively search for Test of English as a Foreign Language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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