A data profile of the people who buy, follow and care about African-American music in Poland — modelled from more than twelve digital signal sources. African-American music has an estimated audience of 2,037,506 people in Poland.
African-American music has an estimated audience of 2,037,506 people in Poland. 53.7% are female, 46.3% are male, average age 35.4. Top brand affinities: Shopping and fashion, Catholic Church, Baltic Sea, Stranger Things, Game consoles.
Top brand affinities include Shopping and fashion, Catholic Church, Baltic Sea, with strongest over-indexing on Shopping and fashion (2.85× the country average).
Demographically, the African-American music audience skews balanced with an average age of 35.4, and over-indexes on personality traits such as Spirituality, Tradition.
The typical African-American music fan in Poland is balanced, around 35.4 years old, with strong Spirituality tendencies and a notable affinity for Shopping and fashion.
The key figures that characterise the African-American music profile in Poland.
53.7% are female, 46.3% are male, average age 35.4.
| Metric | Value |
|---|---|
| Female | 53.7% |
| Male | 46.3% |
| Average age | 35.4 |
| Estimated audience size | 2,037,506 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 31% | |
| 20-29 | 20% | |
| 30-39 | 18% | |
| 40-49 | 16% | |
| 50+ | 15% |
of the worldwide African-American music audience comes from Poland.
| Country | Share |
|---|---|
| United States | 29.5% |
| Brazil | 7.3% |
| China | 5.0% |
The strongest cross-interests of the African-American music audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Shopping and fashion | Shopping | 2.85× | ||
| 02 | Catholic Church | Politics & Society | 2.85× | ||
| 03 | Baltic Sea | Travel & Leisure | 2.85× | ||
| 04 | Love & Sex | Kids & Family | 2.85× | ||
| 05 | Whitney Houston | Music & Radio | 2.85× | ||
| 06 | Al Pacino | Movies & TV | 2.85× | ||
| 07 | Ozzy Osbourne | Music & Radio | 2.85× | ||
| 08 | Business Insider | Business & Career | 2.49× | ||
| 09 | Dexter (TV series) | Movies & TV | 2.36× | ||
| 10 | Game consoles | Technology & Electronics | 2.29× | ||
| 11 | Newsletter | Technology & Electronics | 2.20× | ||
| 12 | Stranger Things | Movies & TV | 2.09× | ||
| 13 | Dentistry | Business & Career | 1.95× | ||
| 14 | Filmweb | Movies & TV | 1.94× | ||
| 15 | Volunteer fire department | Health | 1.91× | ||
| 16 | Bruce Willis | Movies & TV | 1.88× | ||
| 17 | Music download | Technology & Electronics | 1.85× | ||
| 18 | Multikino | Movies & TV | 1.74× | ||
| 19 | Science fiction movies | Movies & TV | 1.73× | ||
| 20 | Gazeta Wyborcza | News | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.61× | |
| Tradition | CONSERVATISM | 1.45× | |
| Sustainability | BALANCE | 1.19× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.93× | |
| Quality Awareness | PREMIUM | 0.93× | |
| Pet Ownership | JOY | 0.96× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for African-American music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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