A data profile of the people who buy, follow and care about Community issues in Poland — modelled from more than twelve digital signal sources. Community issues has an estimated audience of 1,369,502 people in Poland.
Community issues has an estimated audience of 1,369,502 people in Poland. 64.5% are female, 35.5% are male, average age 43.0. Top brand affinities: Gazeta Wyborcza, Activism, PUDELEK, Charity and causes, Deichmann.
Top brand affinities include Gazeta Wyborcza, Activism, PUDELEK, with strongest over-indexing on Gazeta Wyborcza (1.91× the country average).
Demographically, the Community issues audience skews more female with an average age of 43.0, and over-indexes on personality traits such as Spirituality, Community Orientation.
The typical Community issues fan in Poland is more female, around 43.0 years old, with strong Spirituality tendencies and a notable affinity for Gazeta Wyborcza.
The key figures that characterise the Community issues profile in Poland.
64.5% are female, 35.5% are male, average age 43.0.
| Metric | Value |
|---|---|
| Female | 64.5% |
| Male | 35.5% |
| Average age | 43.0 |
| Estimated audience size | 1,369,502 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 16% | |
| 30-39 | 22% | |
| 40-49 | 24% | |
| 50+ | 27% |
of the worldwide Community issues audience comes from Poland.
| Country | Share |
|---|---|
| United States | 25.2% |
| United Kingdom | 5.6% |
| Italy | 4.4% |
The strongest cross-interests of the Community issues audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | New Testament | Politics & Society | 3.73× | ||
| 02 | Activism | Politics & Society | 2.75× | ||
| 03 | Charity and causes | Business & Career | 2.17× | ||
| 04 | Social movement | Politics & Society | 2.13× | ||
| 05 | Deichmann | Shopping | 2.07× | ||
| 06 | Festival | Music & Radio | 1.97× | ||
| 07 | Gazeta Wyborcza | News | 1.91× | ||
| 08 | Social change | Politics & Society | 1.86× | ||
| 09 | Musical film | Movies & TV | 1.86× | ||
| 10 | PUDELEK | News | 1.83× | ||
| 11 | Romance novels | Literature | 1.82× | ||
| 12 | Fiction books | Literature | 1.81× | ||
| 13 | Musical theatre | Movies & TV | 1.81× | ||
| 14 | Viral video | Internet & Social Media | 1.80× | ||
| 15 | Science fiction movies | Movies & TV | 1.73× | ||
| 16 | Cruises | Travel & Leisure | 1.72× | ||
| 17 | Self-love | Health | 1.72× | ||
| 18 | Innovation | Business & Career | 1.70× | ||
| 19 | Radio ZET | Music & Radio | 1.63× | ||
| 20 | First-person shooter games | Games | 1.56× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.66× | |
| Community Orientation | OPEN | 1.53× | |
| Sustainability | BALANCE | 1.48× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.82× | |
| Creativity | OPEN | 0.83× | |
| Price Sensitivity | PREMIUM | 0.92× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Community issues. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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