A data profile of the people who buy, follow and care about Warehouse in Poland — modelled from more than twelve digital signal sources. Warehouse has an estimated audience of 1,361,080 people in Poland.
Warehouse has an estimated audience of 1,361,080 people in Poland. 41.0% are female, 59.0% are male, average age 41.4. Top brand affinities: MBank, Lech Poznań, WhatsApp, BNP Paribas, Financial services.
Top brand affinities include MBank, Lech Poznań, WhatsApp, with strongest over-indexing on MBank (1.54× the country average).
Demographically, the Warehouse audience skews more male with an average age of 41.4, and over-indexes on personality traits such as Need for Security, Career Orientation.
The typical Warehouse fan in Poland is more male, around 41.4 years old, with strong Need for Security tendencies and a notable affinity for MBank.
The key figures that characterise the Warehouse profile in Poland.
41.0% are female, 59.0% are male, average age 41.4.
| Metric | Value |
|---|---|
| Female | 41.0% |
| Male | 59.0% |
| Average age | 41.4 |
| Estimated audience size | 1,361,080 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 17% | |
| 30-39 | 21% | |
| 40-49 | 22% | |
| 50+ | 24% |
of the worldwide Warehouse audience comes from Poland.
| Country | Share |
|---|---|
| United States | 24.9% |
| United Kingdom | 7.4% |
| Italy | 4.2% |
The strongest cross-interests of the Warehouse audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Central heating | Home & Garden | 2.35× | ||
| 02 | Solar panel | Home & Garden | 2.16× | ||
| 03 | Love & Sex | Kids & Family | 2.09× | ||
| 04 | HVAC | Home & Garden | 2.07× | ||
| 05 | Grocery store | Food & Beverages | 2.04× | ||
| 06 | Home business | Business & Career | 2.02× | ||
| 07 | Self-employment | Business & Career | 1.86× | ||
| 08 | BNP Paribas | Business & Career | 1.81× | ||
| 09 | Roblox | Games | 1.80× | ||
| 10 | SodaStream | Food & Beverages | 1.78× | ||
| 11 | Innovation | Business & Career | 1.72× | ||
| 12 | CAC 40 | Business & Career | 1.69× | ||
| 13 | Air conditioning | Technology & Electronics | 1.68× | ||
| 14 | Internet & Social Media | 1.67× | |||
| 15 | Financial services | Business & Career | 1.60× | ||
| 16 | MBank | Business & Career | 1.54× | ||
| 17 | Lech Poznań | Sports | 1.54× | ||
| 18 | Cruises | Travel & Leisure | 1.54× | ||
| 19 | Cyfrowy Polsat | Movies & TV | 1.53× | ||
| 20 | Meat | Food & Beverages | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.36× | |
| Career Orientation | POWER | 1.30× | |
| Early Adopter Mentality | POWER | 1.24× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.70× | |
| DIY Mentality | THRILL | 0.77× | |
| Design Affinity | PREMIUM | 0.82× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Warehouse. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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