Rascasse Audience Intelligence

AccuQuilt Target Market in United States

A data profile of the people who buy, follow and care about AccuQuilt in United States — modelled from more than twelve digital signal sources. AccuQuilt has an estimated audience of 338,243 people in United States.

#4704among Brand in United States#1653in Home & Garden

The average AccuQuilt fan in United States is 36.8 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Machine embroidery, Sewing machine, Married At First Sight, with strongest over-indexing on Machine embroidery (58.51× the country average).

Demographically, the AccuQuilt audience skews more female with an average age of 36.8, and over-indexes on personality traits such as Family Orientation, Creativity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical AccuQuilt fan in United States is more female, around 36.8 years old, with strong Family Orientation tendencies and a notable affinity for Machine embroidery.

Category: Home & Garden · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the AccuQuilt profile in United States.

Audience size
338K
in United States
Gender
69.5%♀
30.5% male
Age
36.8
average years
Country rank
#45422
Brand in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of AccuQuilt

69.5% are female, 30.5% are male, average age 36.8.

Fig. 02

Gender split

69.5%
Female
30.5%
Male
Demographic split for AccuQuilt audience in United States
MetricValue
Female69.5%
Male30.5%
Average age36.8
Estimated audience size338,243
Fig. 03

Age distribution

Ø 36.8
average years
Age distribution of the AccuQuilt audience in United States
Age bracketShare%
16-1931%
20-2918%
30-3915%
40-4916%
50+21%
Fig. 04

Worldwide distribution

83.3%

of the worldwide AccuQuilt audience comes from United States.

Worldwide audience distribution share by country for AccuQuilt
CountryShare
United States83.3%
United Kingdom7.9%
Australia4.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the AccuQuilt audience in United States is strongest.

Fig. 05

Top regions by affinity

AccuQuilt customers by region in United States
#RegionReachAffinity×
01Montana~2K2.04×
02Nebraska~3K1.99×
03Idaho~3K1.88×
04Wyoming<1K1.75×
05Missouri~9K1.68×
06Iowa~4K1.58×
07Oklahoma~6K1.55×
08Arkansas~4K1.51×
09Kansas~4K1.37×
10South Dakota~1K1.37×
11North Dakota<1K1.29×
12Kentucky~5K1.26×
13Wisconsin~6K1.23×
14Maine~1K1.19×
15Oregon~5K1.18×
16Tennessee~8K1.17×
17West Virginia~2K1.17×
18Utah~3K1.13×
19Alaska<1K1.13×
20New Hampshire~1K1.12×
21Alabama~5K1.11×
22Washington~7K1.05×
23Michigan~9K1.00×
24Indiana~6K1.00×
25Minnesota~5K0.98×
26New Mexico~2K0.96×
27Arizona~6K0.91×
28Ohio~9K0.85×
29Colorado~4K0.83×
30Mississippi~2K0.83×
31Delaware<1K0.80×
32South Carolina~4K0.79×
33North Carolina~8K0.77×
34Virginia~6K0.76×
35Rhode Island<1K0.73×
36Washington, District of Columbia<1K0.73×
37Louisiana~3K0.72×
38Hawaii~1K0.69×
39Illinois~8K0.67×
40Texas~20K0.63×
41Maryland~4K0.63×
42Nevada~2K0.63×
43Georgia~6K0.60×
44Pennsylvania~7K0.59×
45Connecticut~2K0.58×
46Florida~10K0.51×
47Massachusetts~3K0.48×
48California~10K0.39×
49New York~7K0.38×
50New Jersey~3K0.38×
Fig. 06

Affinity by region

Affinity by region — AccuQuilt, United States
0.38×1.00×2.04×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the AccuQuilt audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for AccuQuilt audience
#·InterestCategoryAffinity×
01Married At First SightMovies & TV88.92×
02Fat Quarter ShopShopping70.30×
03Project RunwayMovies & TV65.32×
04Machine embroideryHome & Garden58.51×
05Stampin' Up!Shopping52.28×
06Sewing machineHome & Garden27.36×
07QuiltingHome & Garden14.20×
08QuiltHome & Garden10.83×
09SewingHome & Garden9.30×
10QVCMovies & TV7.31×
11Weather forecastingHome & Garden6.31×
12KnittingHome & Garden6.01×
13PinterestInternet & Social Media4.55×
14TraditionPolitics & Society3.81×
15Hobby LobbyHome & Garden3.25×
16EBayShopping3.01×
17RecipesFood & Beverages2.89×
18Home improvementHome & Garden2.61×
19Donald TrumpPolitics & Society2.50×
20CookingFood & Beverages2.44×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the AccuQuilt audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by AccuQuilt audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM3.17×
CreativityOPEN2.90×
TraditionCONSERVATISM1.86×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by AccuQuilt audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.36×
Risk AppetiteTHRILL0.71×
SustainabilityBALANCE0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is AccuQuilt's target market in United States?

AccuQuilt's target market in United States covers an estimated 338,243 people, concentrated in Texas and California.

02

What is the gender split and age of AccuQuilt customers?

69.5% of the AccuQuilt audience are female, 30.5% are male, with an average age of 36.8 years.

03

Which brands do AccuQuilt fans like most?

AccuQuilt fans show strongest brand affinity for Machine embroidery (58.51×), Sewing machine (27.36×), and Married At First Sight (88.92×) over the country average.

04

Where do AccuQuilt fans live in United States?

AccuQuilt fans in United States are most concentrated in Texas (reach ~20K), California (reach ~10K), and Florida (reach ~10K). These three regions account for the largest share of the active audience.

05

What other brands do AccuQuilt fans also like?

Beyond AccuQuilt itself, the audience over-indexes on Sewing machine (27.36×), Married At First Sight (88.92×), Fat Quarter Shop (70.3×), and Project Runway (65.32×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in United States

See AccuQuilt audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for AccuQuilt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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