Action Park Audience in United States

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Action Park has an estimated audience of 1,102,985 people in United States. 61.6% are female, 38.4% are male, average age 34.7. Top regions: New Jersey, New York, Florida. Top brand affinities: Minnesota, Sinaloa, Home construction, Pro-Ject, Justice.

The average Action Park fan in United States is 34.7 years old, more female, and lives primarily in New Jersey. The audience is concentrated in New Jersey, New York, Florida. Top brand affinities include Minnesota, Sinaloa, Home construction, with strongest over-indexing on Minnesota (3.28× the country average). Demographically, the Action Park audience skews more female with an average age of 34.7, and over-indexes on personality traits such as Convenience Orientation, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Touchpoint · Subtype: Travel type

Demographics of Action Park fans

Demographic split for Action Park audience in United States
MetricValue
Female61.6%
Male38.4%
Average age34.7
Estimated audience size1,102,985

Audience persona

The typical Action Park fan in United States is more female, around 34.7 years old, with strong Convenience Orientation tendencies and a notable affinity for Minnesota.

Top regions in United States

Top regions ranked by reach for Action Park in United States
RegionReachAffinity
New Jersey156,7905.59×
New York155,9352.53×
Florida102,8121.38×
Pennsylvania74,9222.02×
California71,1990.59×
Texas56,5540.6×
North Carolina37,5081.13×
Illinois31,0880.85×
Ohio30,4940.9×
Massachusetts27,4141.26×
Virginia26,3530.98×
Connecticut25,8042.33×
Indiana23,8971.19×
Georgia23,7060.7×
Michigan21,6040.75×
Missouri20,4971.15×
Maryland18,4010.97×
Washington18,2200.82×
Tennessee16,5170.75×
Colorado15,6460.9×
Arizona15,4590.69×
Wisconsin14,4390.87×
Minnesota14,1530.9×
South Carolina12,5960.76×
Oregon11,0460.87×
Kentucky10,3830.75×
Alabama8,4930.55×
Utah7,5170.76×
Oklahoma7,4380.61×
Louisiana6,8020.48×
Iowa6,6810.74×
Nevada6,2160.58×
Kansas6,1120.7×
New Hampshire6,0711.4×
Arkansas5,0710.56×
Maine4,6241.17×
West Virginia4,3110.84×
Delaware4,2501.4×
Mississippi4,0680.45×
Rhode Island4,0681.16×
Idaho3,7960.69×
Nebraska3,5590.64×
Washington, District of Columbia2,9140.88×
Vermont2,7461.42×
New Mexico2,5350.46×
Hawaii2,5200.53×
Montana2,0930.68×
North Dakota1,3410.59×
Alaska1,2510.53×
South Dakota1,1190.44×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Action Park audience
BrandAffinityCategory
Minnesota3.28×Travel & Leisure
Sinaloa4.57×Travel & Leisure
Home construction1.7×Home & Garden
Pro-Ject4.25×Music & Radio
Justice2.96×Politics & Society
MK3.61×Music & Radio
Sailor3.66×Travel & Leisure
Goop3.75×Internet & Social Media
Pillow1.51×Home & Garden
Governor of Michigan4.93×Politics & Society
Nebraska1.7×Travel & Leisure
Elsword10.16×Games
Rajasthan10.16×Travel & Leisure
Saving1.77×Business & Career
Historic site2.34×Arts & Culture
Kerala3.61×Travel & Leisure
Wok3.49×Food & Beverages
Grinch2.13×Movies & TV
Noodle (Gorillaz)1.87×Music & Radio
John Stuart Mill9.44×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Action Park audience
TraitClusterScore
Convenience OrientationPREMIUM1.3
ExtroversionTHRILL1.27
DIY MentalityTHRILL1.27
Price SensitivityPREMIUM1.19
Luxury OrientationPREMIUM1.19
Risk AppetiteTHRILL1.17

Worldwide distribution

Worldwide audience distribution share by country for Action Park
CountryShare
United States83.6%
Germany4.8%
Austria2.0%

See Action Park audiences in other countries

More Travel type audiences in United States

Frequently asked questions

How many fans does Action Park have in United States?

Action Park has an estimated audience of 1,102,985 people in United States, concentrated in New Jersey and New York.

What is the gender split and age of Action Park fans?

61.6% of Action Park fans are female, 38.4% are male, with an average age of 34.7 years.

Which brands do Action Park fans like most?

Action Park fans show strongest brand affinity for Minnesota (3.28×), Sinaloa (4.57×), and Home construction (1.7×) over the country average.

Where do Action Park fans live in United States?

Action Park fans in United States are most concentrated in New Jersey (reach 156,790), New York (reach 155,935), and Florida (reach 102,812). These three regions account for the largest share of the active audience.

What other brands do Action Park fans also like?

Beyond Action Park itself, the audience over-indexes on Sinaloa (4.57×), Home construction (1.7×), Pro-Ject (4.25×), and Justice (2.96×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Action Park. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.