AJC Audience in United States

AJC has an estimated audience of 1,783,676 people in United States. 62.3% are female, 37.7% are male, average age 45.1. Top regions: Georgia, Florida, Alabama. Top brand affinities: Autism Awareness, Kia Sportage, Diabetes mellitus awareness, Natalie Dormer, Atlanta Falcons.
The average AJC fan in United States is 45.1 years old, more female, and lives primarily in Georgia. The audience is concentrated in Georgia, Florida, Alabama. Top brand affinities include Autism Awareness, Kia Sportage, Diabetes mellitus awareness, with strongest over-indexing on Autism Awareness (8.8× the country average). Demographically, the AJC audience skews more female with an average age of 45.1, and over-indexes on personality traits such as Quality Awareness, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: News · Type: Website / Newspaper / Magazine
Demographics of AJC fans
| Metric | Value |
|---|---|
| Female | 62.3% |
| Male | 37.7% |
| Average age | 45.1 |
| Estimated audience size | 1,783,676 |
Audience persona
The typical AJC fan in United States is more female, around 45.1 years old, with strong Quality Awareness tendencies and a notable affinity for Autism Awareness.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Georgia | 1,337,758 | 33.1× |
| Florida | 91,048 | 0.75× |
| Alabama | 45,433 | 1.82× |
| South Carolina | 44,248 | 1.65× |
| North Carolina | 40,418 | 0.75× |
| New York | 38,670 | 0.39× |
| California | 35,897 | 0.18× |
| Texas | 28,480 | 0.19× |
| Tennessee | 26,777 | 0.75× |
| Virginia | 22,468 | 0.52× |
| Pennsylvania | 15,162 | 0.25× |
| Illinois | 14,733 | 0.25× |
| Ohio | 14,294 | 0.26× |
| Maryland | 13,860 | 0.45× |
| Washington, District of Columbia | 10,729 | 2× |
| Massachusetts | 9,869 | 0.28× |
| New Jersey | 9,768 | 0.22× |
| Michigan | 9,764 | 0.21× |
| Mississippi | 8,630 | 0.59× |
| Kentucky | 7,279 | 0.33× |
| Louisiana | 6,990 | 0.3× |
| Washington | 6,783 | 0.19× |
| Arizona | 6,721 | 0.18× |
| Colorado | 6,596 | 0.23× |
| Indiana | 5,855 | 0.18× |
| Connecticut | 5,770 | 0.32× |
| Nevada | 4,855 | 0.28× |
| Missouri | 4,674 | 0.16× |
| Oregon | 4,489 | 0.22× |
| Minnesota | 3,968 | 0.16× |
| Oklahoma | 3,274 | 0.17× |
| Kansas | 3,033 | 0.22× |
| Wisconsin | 2,847 | 0.11× |
| Utah | 2,156 | 0.13× |
| Arkansas | 1,880 | 0.13× |
| Hawaii | 1,829 | 0.24× |
| West Virginia | 1,805 | 0.22× |
| Maine | 1,542 | 0.24× |
| Vermont | 1,473 | 0.47× |
| New Mexico | 1,464 | 0.16× |
| Iowa | 1,448 | 0.1× |
| New Hampshire | 1,392 | 0.2× |
| Alaska | 1,361 | 0.36× |
| Montana | 1,236 | 0.25× |
| Rhode Island | 1,115 | 0.2× |
| Delaware | 971 | 0.2× |
| Idaho | 833 | 0.09× |
| Nebraska | 821 | 0.09× |
| Wyoming | 373 | 0.14× |
| South Dakota | 297 | 0.07× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Autism Awareness | 8.8× | Health |
| Kia Sportage | 18.57× | Cars & Mobility |
| Diabetes mellitus awareness | 5.86× | Health |
| Natalie Dormer | 18.57× | Movies & TV |
| Atlanta Falcons | 7.2× | Sports |
| Rose Leslie | 18.57× | Movies & TV |
| Atlanta Braves | 5.95× | Sports |
| Atlanta Hawks | 7× | Sports |
| Singer-songwriter | 2.91× | Music & Radio |
| Aaron Rodgers | 4.44× | Sports |
| Microblogging | 6.07× | Technology & Electronics |
| Charli XCX | 8.02× | Music & Radio |
| Honda HR-V | 14.3× | Cars & Mobility |
| Indeed.com | 2.21× | Business & Career |
| Capital One | 2.08× | Business & Career |
| Income tax | 6.27× | Business & Career |
| Livemusic | 2.57× | Music & Radio |
| Google Maps | 1.87× | Internet & Social Media |
| Pre-school playgroup | 15.73× | Kids & Family |
| Sabrina Carpenter | 2.86× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.64 |
| Family Orientation | CONSERVATISM | 1.52 |
| Design Affinity | PREMIUM | 1.43 |
| Extroversion | THRILL | 1.26 |
| Luxury Orientation | PREMIUM | 1.26 |
| LGBTQ+ Identity | OPEN | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 77.1% |
| Vietnam | 10.5% |
| Japan | 1.8% |
See AJC audiences in other countries
More News audiences in United States
Frequently asked questions
How many fans does AJC have in United States?
AJC has an estimated audience of 1,783,676 people in United States, concentrated in Georgia and Florida.
What is the gender split and age of AJC fans?
62.3% of AJC fans are female, 37.7% are male, with an average age of 45.1 years.
Which brands do AJC fans like most?
AJC fans show strongest brand affinity for Autism Awareness (8.8×), Kia Sportage (18.57×), and Diabetes mellitus awareness (5.86×) over the country average.
Where do AJC fans live in United States?
AJC fans in United States are most concentrated in Georgia (reach 1,337,758), Florida (reach 91,048), and Alabama (reach 45,433). These three regions account for the largest share of the active audience.
What other brands do AJC fans also like?
Beyond AJC itself, the audience over-indexes on Kia Sportage (18.57×), Diabetes mellitus awareness (5.86×), Natalie Dormer (18.57×), and Atlanta Falcons (7.2×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for AJC. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.