A data profile of the people who buy, follow and care about Arbor Day Foundation in United States — modelled from more than twelve digital signal sources. Arbor Day Foundation has an estimated audience of 286,884 people in United States.
The average Arbor Day Foundation fan in United States is 45.1 years old, more female, and lives primarily in Texas.
The audience is concentrated in Texas, New York, Pennsylvania.
Top brand affinities include Sustainable energy, Renewable energy, FedEx, with strongest over-indexing on Sustainable energy (17.18× the country average).
Demographically, the Arbor Day Foundation audience skews more female with an average age of 45.1, and over-indexes on personality traits such as Sustainability, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Arbor Day Foundation fan in United States is more female, around 45.1 years old, with strong Sustainability tendencies and a notable affinity for Sustainable energy.
The key figures that characterise the Arbor Day Foundation profile in United States.
68.3% are female, 31.7% are male, average age 45.1.
| Metric | Value |
|---|---|
| Female | 68.3% |
| Male | 31.7% |
| Average age | 45.1 |
| Estimated audience size | 286,884 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 15% | |
| 30-39 | 17% | |
| 40-49 | 24% | |
| 50+ | 35% |
of the worldwide Arbor Day Foundation audience comes from United States.
| Country | Share |
|---|---|
| United States | 98.6% |
| Germany | 0.5% |
| United Kingdom | 0.5% |
Where the Arbor Day Foundation audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Nebraska | ~8K | 5.54× | |
| 02 | Vermont | <1K | 1.78× | |
| 03 | Iowa | ~4K | 1.73× | |
| 04 | Wisconsin | ~6K | 1.44× | |
| 05 | South Dakota | <1K | 1.44× | |
| 06 | Maine | ~1K | 1.42× | |
| 07 | West Virginia | ~2K | 1.34× | |
| 08 | Kansas | ~3K | 1.32× | |
| 09 | Oklahoma | ~4K | 1.28× | |
| 10 | Missouri | ~6K | 1.24× | |
| 11 | Montana | <1K | 1.17× | |
| 12 | Arkansas | ~3K | 1.15× | |
| 13 | Indiana | ~6K | 1.14× | |
| 14 | Kentucky | ~4K | 1.11× | |
| 15 | North Dakota | <1K | 1.10× | |
| 16 | Ohio | ~10K | 1.09× | |
| 17 | New Hampshire | ~1K | 1.08× | |
| 18 | Minnesota | ~4K | 1.07× | |
| 19 | Idaho | ~2K | 1.05× | |
| 20 | Pennsylvania | ~10K | 1.01× | |
| 21 | Michigan | ~7K | 0.95× | |
| 22 | Tennessee | ~5K | 0.92× | |
| 23 | New Mexico | ~1K | 0.91× | |
| 24 | Colorado | ~4K | 0.87× | |
| 25 | Rhode Island | <1K | 0.86× | |
| 26 | Delaware | <1K | 0.86× | |
| 27 | Mississippi | ~2K | 0.83× | |
| 28 | South Carolina | ~3K | 0.81× | |
| 29 | Alaska | <1K | 0.81× | |
| 30 | Virginia | ~6K | 0.80× | |
| 31 | Connecticut | ~2K | 0.78× | |
| 32 | North Carolina | ~7K | 0.77× | |
| 33 | Utah | ~2K | 0.76× | |
| 34 | Maryland | ~4K | 0.75× | |
| 35 | Oregon | ~2K | 0.75× | |
| 36 | Illinois | ~7K | 0.74× | |
| 37 | Massachusetts | ~4K | 0.74× | |
| 38 | Hawaii | <1K | 0.74× | |
| 39 | Alabama | ~3K | 0.71× | |
| 40 | Washington, District of Columbia | <1K | 0.71× | |
| 41 | New York | ~10K | 0.66× | |
| 42 | Washington | ~4K | 0.66× | |
| 43 | Louisiana | ~2K | 0.62× | |
| 44 | New Jersey | ~4K | 0.61× | |
| 45 | Nevada | ~2K | 0.58× | |
| 46 | Georgia | ~5K | 0.57× | |
| 47 | Texas | ~10K | 0.52× | |
| 48 | Arizona | ~3K | 0.44× | |
| 49 | Florida | ~7K | 0.39× | |
| 50 | California | ~9K | 0.29× |
The strongest cross-interests of the Arbor Day Foundation audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Louvre | Travel & Leisure | 20.00× | ||
| 02 | Paperless Post | Shopping | 20.00× | ||
| 03 | Columbo | Movies & TV | 20.00× | ||
| 04 | Key Food | Shopping | 18.26× | ||
| 05 | Sustainable energy | Home & Garden | 17.18× | ||
| 06 | Asurion | Business & Career | 13.97× | ||
| 07 | ExxonMobil | Cars & Mobility | 12.50× | ||
| 08 | Renewable energy | Business & Career | 11.65× | ||
| 09 | Elderly care | Health | 10.08× | ||
| 10 | Garden centre | Home & Garden | 9.87× | ||
| 11 | Weather forecasting | Home & Garden | 7.49× | ||
| 12 | Fertilizer | Home & Garden | 5.97× | ||
| 13 | FedEx | Business & Career | 5.42× | ||
| 14 | QVC | Movies & TV | 4.82× | ||
| 15 | Solar energy | Home & Garden | 4.40× | ||
| 16 | Discount stores | Shopping | 3.87× | ||
| 17 | Microwave oven | Home & Garden | 3.77× | ||
| 18 | Mortgage loans | Business & Career | 3.02× | ||
| 19 | Internet & Social Media | 2.55× | |||
| 20 | Organic food | Food & Beverages | 2.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 4.39× | |
| Family Orientation | CONSERVATISM | 2.90× | |
| Patriotism | CONSERVATISM | 2.48× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.69× | |
| Healthy Lifestyle | BALANCE | 0.88× | |
| Pet Ownership | JOY | 0.88× |
Arbor Day Foundation has an estimated audience of 286,884 people in United States, concentrated in Texas and New York.
68.3% of Arbor Day Foundation fans are female, 31.7% are male, with an average age of 45.1 years.
Arbor Day Foundation fans show strongest brand affinity for Sustainable energy (17.18×), Renewable energy (11.65×), and FedEx (5.42×) over the country average.
Arbor Day Foundation fans in United States are most concentrated in Texas (reach ~10K), New York (reach ~10K), and Pennsylvania (reach ~10K). These three regions account for the largest share of the active audience.
Beyond Arbor Day Foundation itself, the audience over-indexes on Renewable energy (11.65×), FedEx (5.42×), Weather forecasting (7.49×), and Key Food (18.26×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Arbor Day Foundation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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