Rascasse Audience Intelligence

Arena (swimwear) Target Market in United States

A data profile of the people who buy, follow and care about Arena (swimwear) in United States — modelled from more than twelve digital signal sources. Arena (swimwear) has an estimated audience of 5,412 people in United States.

#51among Sportswear in United States#15802among Brand in United States#3540in Fashion & Accessoires

The average Arena (swimwear) fan in United States is 36.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Pandora, Knowledge, News broadcasting, with strongest over-indexing on Pandora (3.06× the country average).

Demographically, the Arena (swimwear) audience skews more female with an average age of 36.8, and over-indexes on personality traits such as Spirituality, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Arena (swimwear) fan in United States is more female, around 36.8 years old, with strong Spirituality tendencies and a notable affinity for Pandora.

Category: Fashion & Accessoires · Type: Brand · Subtype: Sportswear

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Arena (swimwear) profile in United States.

Audience size
5K
in United States
Gender
57.0%♀
43.0% male
Age
36.8
average years
Country rank
#158464
Brand in United States
Fig. 01

Search interest · 12-month trend

+26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Arena (swimwear)

57.0% are female, 43.0% are male, average age 36.8.

Fig. 02

Gender split

57.0%
Female
43.0%
Male
Demographic split for Arena (swimwear) audience in United States
MetricValue
Female57.0%
Male43.0%
Average age36.8
Estimated audience size5,412
Fig. 03

Age distribution

Ø 36.8
average years
Age distribution of the Arena (swimwear) audience in United States
Age bracketShare%
16-1925%
20-2920%
30-3920%
40-4919%
50+15%
Fig. 04

Worldwide distribution

0.1%

of the worldwide Arena (swimwear) audience comes from United States.

Worldwide audience distribution share by country for Arena (swimwear)
CountryShare
China11.4%
Australia7.9%
Taiwan6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Arena (swimwear) audience in United States is strongest.

Fig. 05

Top regions by affinity

Arena (swimwear) customers by region in United States
#RegionReachAffinity×
01Oregon<1K1.80×
02Washington<1K1.57×
03Hawaii<1K1.34×
04California<1K1.31×
05Colorado<1K1.16×
06Virginia<1K1.11×
07Alaska<1K1.11×
08Minnesota<1K1.10×
09Utah<1K1.09×
10New York<1K1.06×
11Indiana<1K1.05×
12Maryland<1K1.05×
13Washington, District of Columbia<1K1.04×
14Massachusetts<1K1.03×
15Ohio<1K1.02×
16Maine<1K1.02×
17Vermont<1K1.02×
18South Dakota<1K1.01×
19Illinois<1K1.00×
20North Carolina<1K1.00×
21Wisconsin<1K0.99×
22Montana<1K0.99×
23North Dakota<1K0.99×
24Michigan<1K0.98×
25New Jersey<1K0.98×
26Connecticut<1K0.98×
27Iowa<1K0.98×
28Idaho<1K0.98×
29Nebraska<1K0.98×
30Texas<1K0.97×
31Florida<1K0.97×
32Pennsylvania<1K0.97×
33New Hampshire<1K0.97×
34Rhode Island<1K0.97×
35Delaware<1K0.97×
36West Virginia<1K0.95×
37Kansas<1K0.94×
38New Mexico<1K0.94×
39Oklahoma<1K0.92×
40Nevada<1K0.92×
41Mississippi<1K0.92×
42Arizona<1K0.91×
43Missouri<1K0.91×
44Arkansas<1K0.91×
45Georgia<1K0.90×
46Kentucky<1K0.89×
47Louisiana<1K0.88×
48Alabama<1K0.87×
49South Carolina<1K0.86×
50Tennessee<1K0.84×
Fig. 06

Affinity by region

Affinity by region — Arena (swimwear), United States
0.84×1.00×1.80×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Arena (swimwear) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Arena (swimwear) audience
#·InterestCategoryAffinity×
01MongoliaTravel & Leisure3.32×
02PandoraMusic & Radio3.06×
03Mobile homeCars & Mobility2.06×
04CattlePets & Animals2.05×
05OklahomaTravel & Leisure2.05×
06ArkansasTravel & Leisure1.90×
07American folk musicMusic & Radio1.85×
08LivestockPets & Animals1.80×
09TicketmasterTravel & Leisure1.78×
10AlabamaTravel & Leisure1.74×
11Dick Van DykeMovies & TV1.71×
12News broadcastingBusiness & Career1.70×
13TennesseeTravel & Leisure1.67×
14KnowledgeBusiness & Career1.65×
15President of the United StatesPolitics & Society1.64×
16JesusPolitics & Society1.58×
17LaughterMovies & TV1.57×
18Breaking newsMovies & TV1.55×
19Southern United StatesTravel & Leisure1.54×
20GodPolitics & Society1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Arena (swimwear) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Arena (swimwear) audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.23×
Community OrientationOPEN1.18×
PatriotismCONSERVATISM1.18×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Arena (swimwear) audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.85×
Urban LifestyleOPEN0.88×
Quality AwarenessPREMIUM0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Arena (swimwear)'s target market in United States?

Arena (swimwear)'s target market in United States covers an estimated 5,412 people, concentrated in California and Texas.

02

What is the gender split and age of Arena (swimwear) customers?

57.0% of the Arena (swimwear) audience are female, 43.0% are male, with an average age of 36.8 years.

03

Which brands do Arena (swimwear) fans like most?

Arena (swimwear) fans show strongest brand affinity for Pandora (3.06×), Knowledge (1.65×), and News broadcasting (1.7×) over the country average.

04

Where do Arena (swimwear) fans live in United States?

Arena (swimwear) fans in United States are most concentrated in California (reach <1K), Texas (reach <1K), and Florida (reach <1K). These three regions account for the largest share of the active audience.

05

What other brands do Arena (swimwear) fans also like?

Beyond Arena (swimwear) itself, the audience over-indexes on Knowledge (1.65×), News broadcasting (1.7×), Livestock (1.8×), and Breaking news (1.55×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sportswear audiences in United States

See Arena (swimwear) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Arena (swimwear). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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