Cattle Audience in United States

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Cattle has an estimated audience of 36,448,812 people in United States. 49.3% are female, 50.7% are male, average age 42.8. Top regions: California, Texas, Florida. Top brand affinities: Goop, Governor of Michigan, Wok, Vocal harmony, Google Home.

The average Cattle fan in United States is 42.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Goop, Governor of Michigan, Wok, with strongest over-indexing on Goop (13.99× the country average). Demographically, the Cattle audience skews balanced with an average age of 42.8, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Cattle fans

Demographic split for Cattle audience in United States
MetricValue
Female49.3%
Male50.7%
Average age42.8
Estimated audience size36,448,812

Audience persona

The typical Cattle fan in United States is balanced, around 42.8 years old, with strong Risk Appetite tendencies and a notable affinity for Goop.

Top regions in United States

Top regions ranked by reach for Cattle in United States
RegionReachAffinity
California4,664,4501.16×
Texas4,654,6701.49×
Florida2,811,2051.14×
New York2,109,8631.04×
Georgia1,177,0051.05×
Illinois1,171,6300.96×
North Carolina1,075,1570.98×
Pennsylvania1,026,3790.84×
Virginia903,1821.02×
Ohio887,9430.79×
New Jersey868,9270.94×
Michigan797,5600.84×
Washington751,6211.03×
Tennessee746,3901.02×
Arizona745,533
Indiana720,0191.08×
Massachusetts629,8770.88×
Maryland591,0380.94×
Missouri567,3100.97×
Oklahoma557,4311.38×
Kansas514,7401.79×
Colorado499,6830.87×
Kentucky492,2211.08×
Minnesota482,4510.92×
Wisconsin462,5630.84×
Alabama458,8410.9×
Louisiana457,0840.97×
South Carolina456,5070.83×
Iowa388,5111.29×
Oregon387,0370.93×
Connecticut328,3840.9×
Arkansas327,4701.09×
Nevada325,9180.92×
Mississippi308,9221.03×
Nebraska285,6481.56×
Utah265,3280.81×
Idaho182,589
New Mexico180,9190.99×
Hawaii162,6291.04×
West Virginia146,1270.86×
South Dakota130,7951.55×
Montana110,8141.1×
Washington, District of Columbia103,0910.94×
North Dakota94,3961.26×
New Hampshire87,7470.61×
Rhode Island82,2040.71×
Maine81,1780.62×
Delaware72,7410.72×
Wyoming54,194
Alaska52,7920.68×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cattle audience
BrandAffinityCategory
Goop13.99×Internet & Social Media
Governor of Michigan17.4×Politics & Society
Wok12.5×Food & Beverages
Vocal harmony8.04×Music & Radio
Google Home11.48×Technology & Electronics
Hibachi13.81×Food & Beverages
Grinch6.96×Movies & TV
headspace14.37×Health
Cherish (group)16.27×Music & Radio
Grace Slick13.04×Music & Radio
Hipster12.38×Politics & Society
Fairy godmother9.31×Literature
El Paso County, Colorado15.61×Travel & Leisure
Israel2.5×Travel & Leisure
No Escape (1994 film)12.7×Movies & TV
Kikar HaShabbat17.63×News
TV Fanatic11.38×Movies & TV
Guitarist (magazine)11.53×Music & Radio
Historic site4.04×Arts & Culture
La Jolla8.21×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cattle audience
TraitClusterScore
Risk AppetiteTHRILL2.25
Luxury OrientationPREMIUM1.63
ExtroversionTHRILL1.37
DIY MentalityTHRILL1.23
IndividualismJOY1.17
SustainabilityBALANCE1.12

Worldwide distribution

Worldwide audience distribution share by country for Cattle
CountryShare
United States24.6%
Brazil7.6%
United Kingdom4.4%

See Cattle audiences in other countries

More Pets & Animals audiences in United States

Frequently asked questions

How many fans does Cattle have in United States?

Cattle has an estimated audience of 36,448,812 people in United States, concentrated in California and Texas.

What is the gender split and age of Cattle fans?

49.3% of Cattle fans are female, 50.7% are male, with an average age of 42.8 years.

Which brands do Cattle fans like most?

Cattle fans show strongest brand affinity for Goop (13.99×), Governor of Michigan (17.4×), and Wok (12.5×) over the country average.

Where do Cattle fans live in United States?

Cattle fans in United States are most concentrated in California (reach 4,664,450), Texas (reach 4,654,670), and Florida (reach 2,811,205). These three regions account for the largest share of the active audience.

What other brands do Cattle fans also like?

Beyond Cattle itself, the audience over-indexes on Governor of Michigan (17.4×), Wok (12.5×), Vocal harmony (8.04×), and Google Home (11.48×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cattle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.