Cattle Audience in Brazil
Cattle has an estimated audience of 11,251,392 people in Brazil. 49.8% are female, 50.2% are male, average age 40.3. Top brand affinities: Mixed martial arts, Milk, Sportingbet, WebMotors, Fertilizer.
Top brand affinities include Mixed martial arts, Milk, Sportingbet, with strongest over-indexing on Mixed martial arts (2.34× the country average). Demographically, the Cattle audience skews balanced with an average age of 40.3, and over-indexes on personality traits such as Need for Security, Patriotism.
Category: Pets & Animals · Type: Topic
Demographics of Cattle fans
| Metric | Value |
|---|---|
| Female | 49.8% |
| Male | 50.2% |
| Average age | 40.3 |
| Estimated audience size | 11,251,392 |
Audience persona
The typical Cattle fan in Brazil is balanced, around 40.3 years old, with strong Need for Security tendencies and a notable affinity for Mixed martial arts.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Mixed martial arts | 2.34× | Sports |
| Milk | 1.72× | Food & Beverages |
| Sportingbet | 1.62× | Sports |
| WebMotors | 1.55× | Cars & Mobility |
| Fertilizer | 2.05× | Home & Garden |
| Strawberry | 3.44× | Food & Beverages |
| John Deere | 2.54× | Cars & Mobility |
| Jeep Compass | 1.6× | Cars & Mobility |
| Buffet | 1.52× | Food & Beverages |
| iCarros | 1.54× | Cars & Mobility |
| Motorsport | 1.5× | Cars & Mobility |
| Carpentry | 1.68× | Home & Garden |
| Toyota Hilux | 1.88× | Cars & Mobility |
| Linda Cardellini | 3.79× | Movies & TV |
| Oral-B | 2.42× | Beauty & Wellness |
| Massey Ferguson | 2.41× | Cars & Mobility |
| Motorboat | 1.64× | Cars & Mobility |
| Muscle car | 2.38× | Cars & Mobility |
| Garena | 1.55× | Technology & Electronics |
| Mitsubishi | 1.51× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.26 |
| Patriotism | CONSERVATISM | 1.23 |
| Tradition | CONSERVATISM | 1.18 |
| Quality Awareness | PREMIUM | 1 |
| Convenience Orientation | PREMIUM | 0.99 |
| Family Orientation | CONSERVATISM | 0.98 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 24.6% |
| Brazil | 7.6% |
| United Kingdom | 4.4% |
See Cattle audiences in other countries
More Pets & Animals audiences in Brazil
- Music (40,781,319)
- Arts and music (39,605,104)
- Food and drink (38,965,798)
- Sports (38,308,261)
- Food (37,833,570)
How to read this data
Audience size is the estimated number of people in Brazil who actively search for Cattle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.