Athletic training Audience in United States

Athletic training logo

Athletic training has an estimated audience of 6,752,058 people in United States. 41.6% are female, 58.4% are male, average age 36.8. Top regions: California, Texas, New York. Top brand affinities: Pro-Ject, Product design, Urban Outfitters, Alaska, Hebe.

The average Athletic training fan in United States is 36.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Pro-Ject, Product design, Urban Outfitters, with strongest over-indexing on Pro-Ject (6.19× the country average). Demographically, the Athletic training audience skews more male with an average age of 36.8, and over-indexes on personality traits such as Sports Activity, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic

Demographics of Athletic training fans

Demographic split for Athletic training audience in United States
MetricValue
Female41.6%
Male58.4%
Average age36.8
Estimated audience size6,752,058

Audience persona

The typical Athletic training fan in United States is more male, around 36.8 years old, with strong Sports Activity tendencies and a notable affinity for Pro-Ject.

Top regions in United States

Top regions ranked by reach for Athletic training in United States
RegionReachAffinity
California1,660,0682.24×
Texas807,7381.39×
New York477,2221.26×
Virginia469,7492.86×
Florida398,7240.87×
Illinois387,3511.72×
Pennsylvania233,1971.03×
Tennessee212,9151.57×
North Carolina199,0930.98×
Ohio197,5990.95×
Michigan184,4141.04×
Georgia176,9790.85×
Utah127,1722.1×
New Jersey112,9950.66×
Indiana111,8730.91×
Massachusetts109,3400.82×
Arizona109,2610.79×
Missouri108,3451×
South Carolina106,4561.05×
Alabama92,4510.98×
Washington84,4490.62×
Wisconsin82,8840.82×
Minnesota82,5520.85×
Maryland80,9060.7×
Louisiana77,7290.89×
Colorado76,0260.71×
Kansas69,6241.31×
Kentucky67,2740.79×
Mississippi65,0801.17×
Iowa60,4721.09×
Oklahoma56,5420.75×
Connecticut55,5570.82×
Oregon53,8350.7×
Nebraska46,5841.38×
Arkansas45,7350.82×
Nevada34,0020.52×
Idaho28,1390.83×
West Virginia25,6610.82×
North Dakota24,1351.74×
New Mexico23,8140.7×
Maine19,1290.79×
Hawaii18,3920.63×
New Hampshire16,5180.62×
South Dakota15,8371.01×
Delaware14,2840.77×
Washington, District of Columbia11,5510.57×
Rhode Island11,4840.53×
Montana11,1610.6×
Alaska9,6030.66×
Vermont9,4130.79×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Athletic training audience
BrandAffinityCategory
Pro-Ject6.19×Music & Radio
Product design2.31×Business & Career
Urban Outfitters2.14×Shopping
Alaska1.8×Travel & Leisure
Hebe6.13×Home & Garden
Jesse Plemons3.18×Movies & TV
Nebraska Cornhuskers football3.29×Sports
Consequence (rapper)5.7×Music & Radio
UK garage4.73×Music & Radio
Kansas2.22×Travel & Leisure
JDSU2.37×Business & Career
Stamp collecting3.53×Home & Garden
Nebraska1.73×Travel & Leisure
Monogram2.38×Home & Garden
Graham Greene (actor)3.59×
Queens College, City University of New York4.14×Business & Career
Charlamagne Tha God5.3×Movies & TV
Jaws3.03×Movies & TV
Nipsey Hussle3.21×Music & Radio
Ken Griffey Jr.4.04×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Athletic training audience
TraitClusterScore
Sports ActivityPOWER1.69
Risk AppetiteTHRILL1.64
LGBTQ+ IdentityOPEN1.55
Healthy LifestyleBALANCE1.4
SustainabilityBALANCE1.38
Luxury OrientationPREMIUM1.37

Worldwide distribution

Worldwide audience distribution share by country for Athletic training
CountryShare
United States28.2%
United Kingdom6.9%
Italy6.8%

See Athletic training audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Athletic training have in United States?

Athletic training has an estimated audience of 6,752,058 people in United States, concentrated in California and Texas.

What is the gender split and age of Athletic training fans?

41.6% of Athletic training fans are female, 58.4% are male, with an average age of 36.8 years.

Which brands do Athletic training fans like most?

Athletic training fans show strongest brand affinity for Pro-Ject (6.19×), Product design (2.31×), and Urban Outfitters (2.14×) over the country average.

Where do Athletic training fans live in United States?

Athletic training fans in United States are most concentrated in California (reach 1,660,068), Texas (reach 807,738), and New York (reach 477,222). These three regions account for the largest share of the active audience.

What other brands do Athletic training fans also like?

Beyond Athletic training itself, the audience over-indexes on Product design (2.31×), Urban Outfitters (2.14×), Alaska (1.8×), and Hebe (6.13×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Athletic training. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.