Breakaway roping Audience in United States

Breakaway roping logo

Breakaway roping has an estimated audience of 902,788 people in United States. 55.4% are female, 44.6% are male, average age 38.6. Top regions: Texas, California, Arizona. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, CarGurus, Capital One, Google Maps.

The average Breakaway roping fan in United States is 38.6 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Arizona. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, CarGurus, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Breakaway roping audience skews more female with an average age of 38.6, and over-indexes on personality traits such as Patriotism, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic

Demographics of Breakaway roping fans

Demographic split for Breakaway roping audience in United States
MetricValue
Female55.4%
Male44.6%
Average age38.6
Estimated audience size902,788

Audience persona

The typical Breakaway roping fan in United States is more female, around 38.6 years old, with strong Patriotism tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Breakaway roping in United States
RegionReachAffinity
Texas101,9841.31×
California40,0820.4×
Arizona28,3931.54×
Oklahoma25,4192.54×
Colorado19,0051.34×
Utah15,7191.94×
Florida15,3790.25×
Washington15,1070.83×
Oregon13,6801.32×
Missouri12,9390.89×
Tennessee11,8380.65×
Georgia11,5090.41×
Louisiana11,4660.98×
Idaho11,1522.46×
North Carolina10,6480.39×
Arkansas10,6021.43×
Montana9,9533.97×
Alabama9,8770.78×
Kansas9,6871.36×
Ohio8,5650.31×
Illinois8,3540.28×
New York8,2390.16×
Indiana8,2210.5×
Mississippi8,0841.09×
Kentucky7,9000.7×
New Mexico7,7801.72×
Pennsylvania7,7450.25×
Nevada7,5000.86×
Virginia7,1890.33×
Iowa7,1060.96×
Nebraska7,0511.56×
Michigan6,7670.29×
Wisconsin6,7310.5×
South Dakota6,4133.07×
Wyoming6,2994.71×
Minnesota6,2550.48×
South Carolina5,4240.4×
North Dakota3,5871.93×
Massachusetts2,9760.17×
New Jersey2,7070.12×
Hawaii2,6630.69×
Maryland2,0970.14×
West Virginia1,9070.45×
Alaska1,9030.99×
Connecticut1,6640.18×
Vermont1,6171.02×
New Hampshire1,5710.44×
Rhode Island1,5170.53×
Maine1,5160.47×
Delaware1,3590.55×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Breakaway roping audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
CarGurus9.93×Cars & Mobility
Capital One6.7×Business & Career
Google Maps5.86×Internet & Social Media
John Wayne22.4×Movies & TV
Microblogging12.67×Technology & Electronics
AccuWeather8.98×Home & Garden
Singer-songwriter5.51×Music & Radio
Circle K9.11×Shopping
Clint Eastwood10.91×Movies & TV
Shania Twain18.27×Music & Radio
Kendra Scott11.84×Fashion & Accessoires
Income tax13.19×Business & Career
Tractor Supply Company6.73×Shopping
Matthew McConaughey8.79×Movies & TV
Hank Williams Jr.20.53×Music & Radio
Indeed.com3.78×Business & Career
Sarah Jessica Parker12.2×Movies & TV
Diaper bag5.86×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Breakaway roping audience
TraitClusterScore
PatriotismCONSERVATISM2.57
DIY MentalityTHRILL1.33
Need for SecurityCONSERVATISM1.22
Risk AppetiteTHRILL1.14
Pet OwnershipJOY1.13
CreativityOPEN1.11

Worldwide distribution

Worldwide audience distribution share by country for Breakaway roping
CountryShare
United States74.6%
Japan9.4%
Canada3.1%

See Breakaway roping audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Breakaway roping have in United States?

Breakaway roping has an estimated audience of 902,788 people in United States, concentrated in Texas and California.

What is the gender split and age of Breakaway roping fans?

55.4% of Breakaway roping fans are female, 44.6% are male, with an average age of 38.6 years.

Which brands do Breakaway roping fans like most?

Breakaway roping fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and CarGurus (9.93×) over the country average.

Where do Breakaway roping fans live in United States?

Breakaway roping fans in United States are most concentrated in Texas (reach 101,984), California (reach 40,082), and Arizona (reach 28,393). These three regions account for the largest share of the active audience.

What other brands do Breakaway roping fans also like?

Beyond Breakaway roping itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), CarGurus (9.93×), Capital One (6.7×), and Google Maps (5.86×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Breakaway roping. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.