Rascasse Audience Intelligence

Brevo Target Market in United States

A data profile of the people who buy, follow and care about Brevo in United States — modelled from more than twelve digital signal sources. Brevo has an estimated audience of 391,429 people in United States.

#4358among Brand in United States#1104in Technology & Electronics

The average Brevo fan in United States is 39.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Software as a service, MailChimp, Innovation, with strongest over-indexing on Software as a service (29.94× the country average).

Demographically, the Brevo audience skews more male with an average age of 39.2, and over-indexes on personality traits such as Need for Security, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Brevo fan in United States is more male, around 39.2 years old, with strong Need for Security tendencies and a notable affinity for Software as a service.

Category: Technology & Electronics · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Brevo profile in United States.

Audience size
391K
in United States
Gender
44.6%♀
55.4% male
Age
39.2
average years
Country rank
#42070
Brand in United States
Fig. 01

Search interest · 12-month trend

+35%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Brevo

44.6% are female, 55.4% are male, average age 39.2.

Fig. 02

Gender split

44.6%
Female
55.4%
Male
Demographic split for Brevo audience in United States
MetricValue
Female44.6%
Male55.4%
Average age39.2
Estimated audience size391,429
Fig. 03

Age distribution

Ø 39.2
average years
Age distribution of the Brevo audience in United States
Age bracketShare%
16-1918%
20-2922%
30-3922%
40-4920%
50+20%
Fig. 04

Worldwide distribution

6.1%

of the worldwide Brevo audience comes from United States.

Worldwide audience distribution share by country for Brevo
CountryShare
France25.2%
Germany12.5%
Italy8.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Brevo audience in United States is strongest.

Fig. 05

Top regions by affinity

Brevo customers by region in United States
#RegionReachAffinity×
01Washington, District of Columbia~2K2.04×
02Florida~40K1.52×
03Utah~5K1.52×
04Colorado~8K1.44×
05California~50K1.40×
06New York~30K1.40×
07Oregon~5K1.32×
08New Jersey~10K1.27×
09Washington~9K1.27×
10New Hampshire~2K1.22×
11Idaho~2K1.19×
12Massachusetts~8K1.17×
13Nevada~4K1.17×
14Vermont<1K1.16×
15Georgia~10K1.15×
16North Carolina~10K1.05×
17Connecticut~4K1.05×
18Maine~1K1.05×
19Texas~30K1.04×
20Arizona~7K1.03×
21Maryland~6K1.03×
22Montana<1K1.02×
23Virginia~9K1.01×
24Rhode Island~1K1.00×
25Hawaii~1K0.98×
26Missouri~5K0.95×
27Kansas~3K0.94×
28Pennsylvania~10K0.93×
29Tennessee~7K0.93×
30Illinois~10K0.92×
31Michigan~8K0.88×
32Minnesota~4K0.88×
33Alaska<1K0.88×
34South Carolina~5K0.87×
35Delaware<1K0.87×
36Iowa~2K0.85×
37South Dakota<1K0.85×
38Wisconsin~4K0.84×
39Ohio~9K0.83×
40Indiana~5K0.83×
41Oklahoma~3K0.83×
42North Dakota<1K0.82×
43Nebraska~1K0.81×
44Kentucky~4K0.79×
45New Mexico~1K0.75×
46Arkansas~2K0.74×
47Louisiana~3K0.73×
48Alabama~4K0.72×
49West Virginia~1K0.71×
50Mississippi~2K0.68×
Fig. 06

Affinity by region

Affinity by region — Brevo, United States
0.68×1.00×2.04×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Brevo audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Brevo audience
#·InterestCategoryAffinity×
01Software as a serviceTechnology & Electronics29.94×
02EurostarCars & Mobility25.08×
03MailChimpInternet & Social Media19.37×
04Constant ContactTechnology & Electronics10.35×
05WordPressTechnology & Electronics7.20×
06HubSpotInternet & Social Media6.40×
07Peter ThielBusiness & Career5.31×
08Kyle BuschSports5.20×
09InnovationBusiness & Career4.78×
10Information securityBusiness & Career4.78×
11LinkedInInternet & Social Media4.32×
12Retail bankingBusiness & Career4.18×
13Sustainable energyHome & Garden4.08×
14NASDAQBusiness & Career3.17×
15Renewable energyBusiness & Career3.12×
16The UPS StoreShopping2.50×
17FedExBusiness & Career2.29×
18Financial servicesBusiness & Career1.89×
19Mortgage loansBusiness & Career1.80×
20United States Postal ServiceBusiness & Career1.69×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Brevo audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Brevo audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM2.29×
Career OrientationPOWER1.79×
SustainabilityBALANCE1.71×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Brevo audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.80×
CreativityOPEN0.82×
TraditionCONSERVATISM0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Brevo's target market in United States?

Brevo's target market in United States covers an estimated 391,429 people, concentrated in California and Florida.

02

What is the gender split and age of Brevo customers?

44.6% of the Brevo audience are female, 55.4% are male, with an average age of 39.2 years.

03

Which brands do Brevo fans like most?

Brevo fans show strongest brand affinity for Software as a service (29.94×), MailChimp (19.37×), and Innovation (4.78×) over the country average.

04

Where do Brevo fans live in United States?

Brevo fans in United States are most concentrated in California (reach ~50K), Florida (reach ~40K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Brevo fans also like?

Beyond Brevo itself, the audience over-indexes on MailChimp (19.37×), Innovation (4.78×), Kyle Busch (5.2×), and Sustainable energy (4.08×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Technology & Electronics audiences in United States

See Brevo audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Brevo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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